recruiting on linked in made simple order now 2013

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Recruiting on LinkedIn Made Simple! © Kathy Bernard, 2013

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Page 1: Recruiting on linked in made simple order now 2013

Recruiting on LinkedIn Made Simple!© Kathy Bernard, 2013

Page 2: Recruiting on linked in made simple order now 2013

You will receive a 6-page Take Action! Guide

• To easily implement the action steps• Quickly

improve your profile• Immediately

recruit more effectively on LinkedIn

Page 3: Recruiting on linked in made simple order now 2013

About Kathy Bernard

• 27 awards for communications excellence• 1,100+ LinkedIn skills endorsements• Creator of Getajobtips.com to help job seekers find YOU

and TalentLookout.com to help YOU find them• Specialist: Complex concepts into powerful action steps• LinkedIn maximizer for recruiters and job seekers

Page 4: Recruiting on linked in made simple order now 2013

For your eyes only

• The following presentation is copyrighted and proprietary• Do not forward or copy the presentation or Take Action!

Guide• A recorded version is available on TalentLookout.com• A live webinar presentation with Q&A can be scheduled

Page 5: Recruiting on linked in made simple order now 2013

LinkedIn: Essential for recruiters

• World’s largest professional network• 200+ million members in 200+ countries. 40% in U.S.• Active seekers and passive candidates are on LinkedIn• Your competition is using it and perfecting their game

Eradicate post and pray.Through LinkedIn, you can find the right candidates ... and the right candidates can find you.

Page 6: Recruiting on linked in made simple order now 2013

Here’s what I mean …

• 93% of recruiters use LinkedIn to successfully fill positions (Only 19% do on Facebook | 13% on Twitter)• 82.6% plan to spend more on LinkedIn

Source: Bullhorn (2012 statistics)

Page 7: Recruiting on linked in made simple order now 2013

Informal recruiting works …

• 27% of U.S. jobs are filled informally • 86% of $100,000+/year jobs are filled informally• The higher the salary the more likely it will be filled

informally (through relational recruiting)

Source: North Carolina State University, 2013

Page 8: Recruiting on linked in made simple order now 2013

Assumptions

• You have a LinkedIn accountUpgraded to premium (I will discuss general benefits first)

• Basic understanding of LinkedIn (If new to LinkedIn, request LinkedIn Boot Camp webinar)

• General understanding of how to grow your network …but want your network to be a lead-generating machine(Top candidates, candidate referrals and potential clients)

Page 9: Recruiting on linked in made simple order now 2013

Today’s Focus

• Maximizing your use of LinkedIn to …

o Find/engage qualified candidates

oAnnounce the types of candidates you seek

oGet unknown candidates to contact you

oBuild/strengthen relationships with passive candidates

oPost jobs that drive response

oAttract new clients

o Impress current clients

Page 10: Recruiting on linked in made simple order now 2013

Aspects we’ll cover include …

• Pumping up your profile

• Finding top candidates

• Using LinkedIn groups

• Building your network

• Benefiting from your premium account and free tools

• Using your Status Update box in powerful ways

• Maximizing your LinkedIn company page

Page 11: Recruiting on linked in made simple order now 2013

Throughout, I will share …

• Why to take such actions• Best practices from top recruiters• “LinkedIn Star” tips that will set you apart

Page 12: Recruiting on linked in made simple order now 2013

Recruiting on LinkedIn Made Simple!

Let’s get started!

View the full presentation as a recorded webinar for $79 per person

Schedule the presentation as a live webinar

with Q&A for $129 per person

To order contact Kathy Bernard 314-620-1184 | [email protected]