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History of Real Estate
Time Frame 1900-1970 1970-1990
Type of Company Traditional 100% Companies
Companies ? ?
Environment Controlling Landlord/Tenant
Business Focus Broker Focused Agent Focused
Management Style Micro-Managed No mgmt involvement
Leadership Positional Leadership Very limited!
1990-Present
Blend
Keller Williams
Partnership
Team Focused
Counseling & Coaching
Lead by influence
Model/Type Dependent Independent Interdependent
History of Real Estate
Broker’s view of agents
Commission Programs
Ownership Involvement
Career Advancement
Risk Management
Disclosure
Profit Sharing
Training Programs
Employees Renters
50/50, increments 100% + $1000-$2500/mo
Often times a conflict! Absent
Limited Limited
Scare Tactic Belief Limited
Closed-book mentality Limited
No profit to agent No profit to agents
New Agent No training
The only Asset
70/30 to $2m
Ownership & ALC
Huge opportunities
Full Time Risk Manager
Open door & Books
Up to 45% shared
Extensive training
Model/Type Dependent Independent Interdependent
Our Executive Staff
Philosophy & Belief
National Corporate Snapshot
Local Corporate Snap Shot
San Antonio Blanco Rd. Corporate Snapshot
Year Open : 1991Open Offices :
Active Agents : 252
2003 Total Sales:
2004 AgentProfit Share: $192,654
*Updated 12-29-03
$339,430,366
2
2002 – 2003Profit Share Increase:
1,331 %
Satellite Office: 3
Keller Williams San Antonio Market Centers
Blanco Road Office16350 Blanco Rd. # 110210-493-3030/Fax493-0756212 Agents
Bulverde: Hill Country Properties(830) 980-3555/Fax980-7503
19886 Hwy. 46 E. Spring Branch, TX11 Agents
Schertz Office210-566-6355/ Fax 566-6973
2901 Ashley Oak Dr. Schertz, TX
10 Agents
Satellite Offices
IH 10 Market Center10999 IH-10 West #175 (210) 696-9996 /Fax 696-9981
Keller Williams Rankings
San Antonio Business Journal Rankings
Blanco # 1 Real Estate Office in San Antonio
Keller Williams Information
• Keller Williams emphasizes associate leadership and the importance of individual real estate businesses.
• Keller Williams believes we must remain flexible and innovative in the face of an evolving market and an increasingly Internet-empowered clientele.
• Keller Williams represents a vehicle for profit, stability, and success to Realtors.
• Keller Williams offers unique culture, teamwork and cooperation.
• Keller Williams offers training and consulting opportunities to grow your business.
Why Keller Williams?
Keller Williams Staff
Operations/ Risk Manager: Hank Braunstein Responsible for all risk-management and
legal matters. Answers contract questions for agents and reviews all contracts and listings.
Staff ContinuedMCA Office: Anna Velazquez, Heather
Larson Responsible for disbursing checks,
agent billing, record keeping, advertising, and Supra disbursement.
Director of First Impressions: Lizeth Chapa
Responsible for answering and transferring all calls, faxing DA’s, receiving and filing all company faxes, and greeting guests and clients
Staff ContinuedAgent Services: Kim Bridgforth and Tina
Morales Responsible for new agent concerns,
agent functions, and events. Maintains productivity-specific environment.
Technology Department: Luis Bosch Trains and consults on all technology for
office and agents, including computers, printers, PDA’s, and equipment.
Virtual Tour
Welcome Area Duty Room Conference Room
Resource Room Training Room Resource Room II
Our Agents in Action!
Our Committees Take Ownership!
Agent Leadership Council Comprised of the top twenty percent of the Keller Williams Center. Guarantees our associates a vehicle for giving direct input Is actively involved in the leadership of the company Takes action and participates in holding ownership and management
accountable Acts as board of directors for company
Purpose To foster a strong partnership with Ownership;
accountability; agent representation. To serve as leadership council to the Company
Qualification for the ALC Agents achieving a rank within the top 20%
Why Have the Agent Leadership Council?
Our National Training Initiative
Keller Williams University was formally established in 1996. Offers the finest career and business training available. Focuses on increasing the personal productivity, sales skills and
career development of its people. Blends the most fundamental and time-tested principles of
business, marketing and customer service. Tangible extension of the company’s ongoing commitment to
learning and growth.
Local New Agent Training New Agent Orientation: 1.Policies and procedures 2. Operations 3.Technology Career Launch
Two week course for new agents which focuses on basic new agent training to achieve $2 million in sales. Top agents in the market center teach new agent essential Real Estate skills necessary to be successful in the Real Estate business.
Rising Stars
12 separate 2 hour interactive modules focusing on real estate applications such as Seller and Buyer presentations, Scripts, in depth contract explanations, implementing a marketing plan
Success Series
Eight week course requiring a strict accountability with new agents by prospecting and marketing activities on a daily, weekly basis. The main objective is to be in productivity on systematic and consistent basis.
Technology Training:
Multiple training classes weekly Websites, flyers, Online Agent, and Microsoft programs, Paragon MLS.
Millionaire Real Estate Agent: Advance training for experience agents Key concepts that drive mega agent production.
Lead Generation: Systematic and strategic approach to Lead Generation. In-depth look at marketing and prospecting FSBO’s, Farming, Your Sphere of Influence, Open Houses, etc,.
Advanced Career Training
Training Is Our #1 Benefit! Training/Consulting
50 training sessions a month. Advanced training topics. Team Leader, Certified Staff,
Mega-Agents, and Field Experts Train. Free MCE offered regularly. One-on-One Mega Agent Consulting.
o Business plans coaching. o Hiring, compensating, developing, assistants.o Budget & basic accounting training .
Wealth
Profit Sharing
Profit Sharing is a means for distributing the wealth and rewarding associates for growing the company!
• Any KW associate may participate by sponsoring productive & associates approved by KW.
• Agents receive profit chare checks on a monthly basic based on sponsoring agents productivity & profitability of local market center.
• Its not a reason to come to KW ! It definitely may be a reason to stay & take ownership in our family.
Profit SharingAssociate Profit Sharing Distribution
After the Market Center profit pool is determined, then the associate/partner’s individual profit pool is determined by the associate’s contribution to the Market Center’s income that month.
The profit pool is distributed as:
50% goes to the agent’s direct sponsor10% goes to the sponsor #25% goes to the sponsor #35% goes to the sponsor #47.5% goes to the sponsor #510% goes to the sponsor #612.5% goes to the sponsor #7
A sponsor is an associate/partner who referred new associates to the company
Commission SplitsEach agent has his/her own fiscal year. Each agent’s year begins on the first day of the month following their association date (unless they actually join on the 1st of the month.)
Start Date Fiscal Year Ends
2 Million
70/30 100%
QUESTION: How does Keller Williams make money if I’m at 100%?
ANSWER: Agents have staggered fiscal years which produce a steady flow of sales
60K GCI
70% 30%Agent = $42K
Agent
KW = $18K
To compute how much a $2 Million dollar producer makes: Take 3% of 2 million=$60,000. Multiply that by 70%=$42,000.
Once an agent reaches $2 million, they are now at 100% commission level.
Technology Tools & Websitesfor Agents & Company
National Public Website
Home search at kw.comSearch Virtually all MLS & K.W.
National Intranet For K.W. agents only
National E-Card
National Intranet For K.W. Agents Only
Local Intranet For Blanco Agents only
Local Intranet Documents
100th of Documents:Contracts
Check ListsForms
PresentationsReports
Local Intranet Calendar
Customized Agent Website
Customized Agent Website
Customized Agent Website Site Map
Customized Agent Website with IDXSearch all properties on your personal website !
Customized Agent WebsiteIDX- MLS Search
Customized Agent Website
Customized Agent Website
Customized Agent Website
Customized Agent Website
Added Values
Additional Value
Mentorship/Shadowing Programs New Agent Toolkits PowerPoint Listing Presentations &
Buyers Presentation Contract/Listing Checklists Free voicemail Risk Management & Contract Support
Additional Value
Conference rooms with computers No-cost Phone Opportunity Time Clients belong to agents, not broker Open-book Policy One-on-one consulting with Team Leader Full Time Support Staff
Additional Technology Support
State of the Art Equipment LCD Projector. New state of the art computers. Fast, high-resolution printers. Digital Camera. Scanner.
Technology Benefits
Technology In-house Computer & Web training 3 times a week minimum. In-house computer support for home and
work computers. Free website and e-mail address. Extensive E-card campaigns. Track your goals, production, and profit share online.
Agent Benefits
Agent Branding Agents encouraged and consulted
to use their own image in all marketing. As a business low monthly fees allow you
to market yourself. Enjoy the benefits of a franchise while
branding yourself to your family, friends, and target prospects.
Agents Benefits Social Activities/Community Involvement
Regular Social Activities, Parties, Happy Hours, Group Events. Community Involvement. Franchise Charity- “KW Cares” Helps Realtors in need locally and nationally.
Non-Competing Team Leader Team Leader Coaches and Consults Team Leaders do not compete with you
Support Staff Full Time Receptionists