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Page 1: Recruiting 9 8 04
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History of Real Estate

Time Frame 1900-1970 1970-1990

Type of Company Traditional 100% Companies

Companies ? ?

Environment Controlling Landlord/Tenant

Business Focus Broker Focused Agent Focused

Management Style Micro-Managed No mgmt involvement

Leadership Positional Leadership Very limited!  

1990-Present

Blend

Keller Williams

Partnership

Team Focused

Counseling & Coaching

Lead by influence

Model/Type Dependent Independent Interdependent

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History of Real Estate

Broker’s view of agents

Commission Programs

Ownership Involvement

Career Advancement

Risk Management

Disclosure

Profit Sharing

Training Programs

Employees Renters

50/50, increments 100% + $1000-$2500/mo

Often times a conflict! Absent

Limited Limited

Scare Tactic Belief Limited

Closed-book mentality Limited

No profit to agent No profit to agents

New Agent No training

The only Asset

70/30 to $2m

Ownership & ALC

Huge opportunities

Full Time Risk Manager

Open door & Books

Up to 45% shared

Extensive training

Model/Type Dependent Independent Interdependent

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Our Executive Staff

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Philosophy & Belief

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National Corporate Snapshot

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Local Corporate Snap Shot

San Antonio Blanco Rd. Corporate Snapshot

Year Open : 1991Open Offices :

Active Agents : 252

2003 Total Sales:

2004 AgentProfit Share: $192,654 

*Updated 12-29-03

$339,430,366

2

2002 – 2003Profit Share Increase:

1,331 %

Satellite Office: 3

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Keller Williams San Antonio Market Centers

Blanco Road Office16350 Blanco Rd. # 110210-493-3030/Fax493-0756212 Agents

Bulverde: Hill Country Properties(830) 980-3555/Fax980-7503

19886 Hwy. 46 E. Spring Branch, TX11 Agents

Schertz Office210-566-6355/ Fax 566-6973

2901 Ashley Oak Dr. Schertz, TX

10 Agents

Satellite Offices

IH 10 Market Center10999 IH-10 West #175 (210) 696-9996 /Fax 696-9981

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Keller Williams Rankings

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San Antonio Business Journal Rankings

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Blanco # 1 Real Estate Office in San Antonio

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Keller Williams Information

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• Keller Williams emphasizes associate leadership and the importance of individual real estate businesses. 

• Keller Williams believes we must remain flexible and innovative in the face of an evolving market and an increasingly Internet-empowered clientele.  

• Keller Williams represents a vehicle for profit, stability, and success to Realtors.

• Keller Williams offers unique culture, teamwork and cooperation.

• Keller Williams offers training and consulting opportunities to grow your business.

Why Keller Williams?

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Keller Williams Staff

Operations/ Risk Manager: Hank Braunstein Responsible for all risk-management and

legal matters. Answers contract questions for agents and reviews all contracts and listings.

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Staff ContinuedMCA Office: Anna Velazquez, Heather

Larson Responsible for disbursing checks,

agent billing, record keeping, advertising, and Supra disbursement.

Director of First Impressions: Lizeth Chapa

Responsible for answering and transferring all calls, faxing DA’s, receiving and filing all company faxes, and greeting guests and clients

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Staff ContinuedAgent Services: Kim Bridgforth and Tina

Morales Responsible for new agent concerns,

agent functions, and events. Maintains productivity-specific environment.

Technology Department: Luis Bosch Trains and consults on all technology for

office and agents, including computers, printers, PDA’s, and equipment.

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Virtual Tour

Welcome Area Duty Room Conference Room

Resource Room Training Room Resource Room II

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Our Agents in Action!

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Our Committees Take Ownership!

Agent Leadership Council Comprised of the top twenty percent of the Keller Williams Center. Guarantees our associates a vehicle for giving direct input Is actively involved in the leadership of the company Takes action and participates in holding ownership and management

accountable Acts as board of directors for company

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Purpose To foster a strong partnership with Ownership;

accountability; agent representation. To serve as leadership council to the Company

Qualification for the ALC Agents achieving a rank within the top 20%

Why Have the Agent Leadership Council?

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Our National Training Initiative

Keller Williams University was formally established in 1996. Offers the finest career and business training available. Focuses on increasing the personal productivity, sales skills and

career development of its people. Blends the most fundamental and time-tested principles of

business, marketing and customer service. Tangible extension of the company’s ongoing commitment to

learning and growth.

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Local New Agent Training New Agent Orientation: 1.Policies and procedures 2. Operations 3.Technology Career Launch

Two week course for new agents which focuses on basic new agent training to achieve $2 million in sales. Top agents in the market center teach new agent essential Real Estate skills necessary to be successful in the Real Estate business.

Rising Stars

12 separate 2 hour interactive modules focusing on real estate applications such as Seller and Buyer presentations, Scripts, in depth contract explanations, implementing a marketing plan

Success Series

Eight week course requiring a strict accountability with new agents by prospecting and marketing activities on a daily, weekly basis. The main objective is to be in productivity on systematic and consistent basis.

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Technology Training:

Multiple training classes weekly Websites, flyers, Online Agent, and Microsoft programs, Paragon MLS.

Millionaire Real Estate Agent: Advance training for experience agents Key concepts that drive mega agent production.

Lead Generation: Systematic and strategic approach to Lead Generation. In-depth look at marketing and prospecting FSBO’s, Farming, Your Sphere of Influence, Open Houses, etc,.

Advanced Career Training

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Training Is Our #1 Benefit! Training/Consulting

50 training sessions a month. Advanced training topics. Team Leader, Certified Staff,

Mega-Agents, and Field Experts Train. Free MCE offered regularly. One-on-One Mega Agent Consulting.

o Business plans coaching. o Hiring, compensating, developing, assistants.o Budget & basic accounting training .

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Wealth

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Profit Sharing

Profit Sharing is a means for distributing the wealth and rewarding associates for growing the company!

• Any KW associate may participate by sponsoring productive & associates approved by KW.

• Agents receive profit chare checks on a monthly basic based on sponsoring agents productivity & profitability of local market center.

• Its not a reason to come to KW ! It definitely may be a reason to stay & take ownership in our family.

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Profit SharingAssociate Profit Sharing Distribution

After the Market Center profit pool is determined, then the associate/partner’s individual profit pool is determined by the associate’s contribution to the Market Center’s income that month.

The profit pool is distributed as:

50% goes to the agent’s direct sponsor10% goes to the sponsor #25% goes to the sponsor #35% goes to the sponsor #47.5% goes to the sponsor #510% goes to the sponsor #612.5% goes to the sponsor #7

A sponsor is an associate/partner who referred new associates to the company

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Commission SplitsEach agent has his/her own fiscal year. Each agent’s year begins on the first day of the month following their association date (unless they actually join on the 1st of the month.)

Start Date Fiscal Year Ends

2 Million

70/30 100%

QUESTION: How does Keller Williams make money if I’m at 100%?

ANSWER: Agents have staggered fiscal years which produce a steady flow of sales

60K GCI

70% 30%Agent = $42K

Agent

KW = $18K

To compute how much a $2 Million dollar producer makes: Take 3% of 2 million=$60,000. Multiply that by 70%=$42,000.

Once an agent reaches $2 million, they are now at 100% commission level.

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Technology Tools & Websitesfor Agents & Company

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National Public Website

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Home search at kw.comSearch Virtually all MLS & K.W.

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National Intranet For K.W. agents only

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National E-Card

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National Intranet For K.W. Agents Only

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Local Intranet For Blanco Agents only

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Local Intranet Documents

100th of Documents:Contracts

Check ListsForms

PresentationsReports

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Local Intranet Calendar

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Customized Agent Website

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Customized Agent Website

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Customized Agent Website Site Map

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Customized Agent Website with IDXSearch all properties on your personal website !

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Customized Agent WebsiteIDX- MLS Search

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Customized Agent Website

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Customized Agent Website

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Customized Agent Website

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Customized Agent Website

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Added Values

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Additional Value

Mentorship/Shadowing Programs New Agent Toolkits PowerPoint Listing Presentations &

Buyers Presentation Contract/Listing Checklists Free voicemail Risk Management & Contract Support

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Additional Value

Conference rooms with computers No-cost Phone Opportunity Time Clients belong to agents, not broker Open-book Policy One-on-one consulting with Team Leader Full Time Support Staff

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Additional Technology Support

State of the Art Equipment LCD Projector. New state of the art computers. Fast, high-resolution printers. Digital Camera. Scanner.

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Technology Benefits

Technology In-house Computer & Web training 3 times a week minimum. In-house computer support for home and

work computers. Free website and e-mail address. Extensive E-card campaigns. Track your goals, production, and profit share online.

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Agent Benefits

Agent Branding Agents encouraged and consulted

to use their own image in all marketing. As a business low monthly fees allow you

to market yourself. Enjoy the benefits of a franchise while

branding yourself to your family, friends, and target prospects.

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Agents Benefits Social Activities/Community Involvement

Regular Social Activities, Parties, Happy Hours, Group Events. Community Involvement. Franchise Charity- “KW Cares” Helps Realtors in need locally and nationally.

Non-Competing Team Leader Team Leader Coaches and Consults Team Leaders do not compete with you

Support Staff Full Time Receptionists