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Page 1: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL© 2020 SDL1

Intelligent Translation in 2020 and Beyond

Page 2: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL© 2020 SDL2

Intelligent Translation

in 2020 and Beyond

Page 3: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

New Challenges and Opportunities

3

• Non-linear journeys• Peers and influencers• Attention spans• Media and channel

preferences• Values and expectations

• Economic hit• Business disruption &

continuity • Importance of global

audiences

• Always-on, agile processes• Automated, intelligent

workflows• Cloud adoption• Data-driven decisions

• Volume, format, media• Consistent digital experiences• Content impact and relevance• Content security and compliance

External Internal

Economy & Growth Consumer Changes Digital Transformation Digital Content

Page 4: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL© 2020 SDL

Translation Challenges

QUALITY

VELOCITY

VOLUME

Not enough translators

High volume of small projects

Many types of content

Manual processes

Different solutions for different content types

Source content locked in different repositories

Compliance, regulations, security

Different quality for different needs

Local nuance

Page 5: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

Focused on the complete spectrum

TranscreationNeuralMachine

TranslationDomain

Specialization

StandardTranslation

Post-EditedMachine

Translation

Page 6: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL© 2020 SDL

Intelligent Translation

TechConnected

MachineFirst

DataDriven

ContinuousProcess

Community Integrated

Page 7: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

SDL Connect 2019 Recap

Launched SDL Language Cloud Evolved

SDL Machine Translation Modernized

SDL Language Services

Page 8: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

Smarter Automation

Intuitive Dashboards

Continuous Releases

We’ve been busy

Page 9: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

Smart Language

Translation for the

Enterprise

Translation Productivity

Data Insights

The road ahead

Integrated Solutions

Page 10: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

Scaling Production

Enabling Self-Service

Increasing Automation

Improving Quality

Ensuring Security

Discussion Topics:

Page 11: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL© 2020 SDL

SDL Connect 2021

• June 18Staying Connected with Customers: Solutions for the Finance and Legal Sectors

• June 23Intelligent Content in 2020 and Beyond

SDL.com/reconnect

• March 2-3, 2021• Santa Clara, CA

SDL.com/connect

Register for the upcoming sessions in this series

Stay Connectedwww.sdl.com/community

Page 12: RE:Connect Intelligent Translation in 2020SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and

© 2020 SDL

SDL (LSE:SDL) is the intelligent language and content company. For over 25 years we’ve helped companies communicate with confidence and deliver transformative business results by enabling powerful experiences that engage customers across multiple touchpoints worldwide.

Are you in the know? Find out why the top global brands use SDL at sdl.com. Follow us on Twitter, LinkedIn and Facebook.

Copyright © 2020 SDL plc. All Rights Reserved. The SDL name and logo, and SDL product and service names are trademarks of SDL plc and/or its subsidiaries, some of which may be registered. Other company, product or service names are the property of their respective holders.

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