ready aim fire presentation

8/6/2019 Ready Aim Fire Presentation

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Ready, AIM, Fire!

Delivering a Winning Presentation

Rhonda A. Syler, PhD

Assistant Professor of Management, MIS

University of Arkansas at Little Rock


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Agenda

Presentation Strategy

Audience Analysis

Intent

Message

PowerPoint Tips

Presentation Polish

Considering the non-verbal message Controlling nerves


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PRESENTATION STRATEGY

DONT dive right into the content of your

presentation!

Thats like saying

READY FIRE!Without taking AIM first!


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You must first take AIM!

AIM*

MessageAudience

Intent

*Munter, M. & Russell, L. (2002). Guide to Presentations. Prentice Hall: NJ.

Analyze YourAudience

Clearly Identify the Intent of Your Presentation

Make yourMessage Stick


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FIRST.

Analyze YourAudience

AIM*

MessageAudienceAudience

Intent



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A:Analyze YourAudience

KNOWWHO THEYARE

Size

Work experience

Level of Education

Other Demographics age, gender, race,

culture, political affiliation

What is their familiarity with the jargon?


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DiscoveringWHO they are.

Gather secondary data (e.g., rosters,

registrations).

ASK them talk to people who will

actually be in the audience.

Talk to people who know the audience.

Visit groups or talk to people with similarcharacteristics (e.g., ROTARY ).


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KEY DECISION-MAKERS

Identify who has direct power or influence

Find out what makes them tick

Are they for or against your idea

Tailor your message accordingly

DONT IGNORE THE SECONDARY

AUDIENCE

Who else might hear or see this?

How will they react?

Is any information confidential?


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What do they know & expect? What do they know about you? Do they consider

you an expert?

How is your credibility with that audience? What are their expectations

Format of presentation

Time

Formality

What do they feel? Are they interested in your topic? If so, how

interested?

What is their attitude toward your topic?


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AIM*

MessageAudience

IntentIntent


Next Know your PURPOSE


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I: Determine Your Purpose (Intent)

Determine General Purpose INFORM

PERSUADE

ENTERTAIN

Develop Specific Purpose

To explain how to give a speech

Outline the Presentation Objective As a result of my presentation, the audience will gain

a clear understanding of how to develop apresentation strategy, how to design theirpresentation and how to add the final polishingtouches to their presentations.


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I: Determine Your Purpose (Intent) Once youve determined purpose &

objective

Critique your Objective; Is it

Specific

Measurable

Audience-centered

Refer to Audience Analysis Insight is your

objective

Attainable

Worthwhile


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Finally. Create a memorable message!


AIM

*

MessageMessageAudience

Intent



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Make Your Message Stick

Tell them what youre going to tellthem

TELL THEM

Tell them what you told them!


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INTRODUCTIONS R Critical!

Prepare an effective opening

Set the stage

Grab their attention

Paint a vivid picture Ask a question

Share a startling story

Provide the audience benefits for listening

Use humor with caution Include a preview

State your main points clearly


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CONCLUSIONS R Remembered

Prepare an effective closing

DONT be abrupt!!

Summarize your main points

Leave them with something memorable


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VISUALS Help it Stick!

Before Using Visuals Analyze

CONSTRAINTS

Audience size

Audience expectations

Equipment availability

Accessibility to outlets, etc.

Room size Lighting

Furniture; arrangement of furniture

Audio


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Designing Your Visuals

Use visuals, but dont over use them

Make sure they represent what you intend for

them to represent

Clearly label charts, figures, tables, etc.

Use color with a purpose

Use fonts large enough to be seen

Dont crowd or make it overly busy


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UsingPOWERPOINT

for Your Presentations


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Presentation Dos & Donts

DOpick a background (slide layout) that isappropriate

DOuse bullets

DOuse visuals, as appropriate DOmake it visually appealing

DOmake it easy to read; be consistent inyour formatting

DOcreate logical transitions

DOinsert blank slides when you know youwill pause


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Presentation Dos & Donts

DONTmake it too busy

DONTbe wordy

DONTuse visuals or animation just for the

sake of it (Spy Kids III arrgggg!)

DONTuse dark colored text on dark

backgrounds

DONTend abruptly


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PowerPoint Features

Ability to hyperlink to other pages in the

presentation, web sites, files, etc.

Ability to create builds for more effective

presentations

Ability to add graphics, pictures, video, and

audio easily

Ability to PACK

& GO!


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PRESENTATION POLISH

Understand NON-VERBALCommunication!!

Get Control of your Nerves!


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Understanding Non-Verbal

Communication

Non-verbals saymore!!

Begin practicing & analyze your Non-verbal

tendencies

Stance & movement

Gestures

Eye contact

Facial expression Vocal Traits

Volume * Rate * Inflection * Enunciation * Fillers


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Understanding Non-Verbal

Communication

IMPROVE your non-verbal delivery

PRACTICE!!

Speak from an outline (PPT)

PRACTICE!!

Check your timing

Watch yourself in the mirror or video

PRACTICE!! Familiarize yourself with equipment, visuals,

room, etc.


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Controlling Your Nerves

Be Audience-Centered

Be Prepared

The 6 Ps ---

Proper Prior Planning

Prevents Poor Performance!

If youre prepared. You will be moreconfident. More confidence = less nerves!


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Identify your nervous symptoms

Techniques to calm nerves

Exercise

Breathing exercises Progressive relaxation exercises

Stretching/relaxing specific areas

Think positive!!

Self talk pep talk

Visual a calm scene

Connect with your audience


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Tips for keeping your voice clear.

Get a good nights sleep & get up early

Take a hot shower

AVOID milk

Drink warm liquids (but avoid caffeine)

Hum

Breathe deeply Drink tap water (not cold!)


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In Summary

Develop your strategy based on audience

analysis and intent FIRST

Compose your presentation to be memorable

Add visuals

Add practice, practice, practice to refine non-

verbal delivery and calm your nerves

Questions?


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References

Gardner, T. (1998). http://www.tengrrl.com/tens/013.shtml

Munter, M. & Russell, L. (2002). Guide to Presentations.Prentice Hall: NJ.

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