rdia v-m-v

14 Oct 2010 Lori Taylor | 3StreamFlow.com | Tw @3Stream 1

Vision / Mission / Values

Your business guides


Business Plan Pyramid


Simple Business Plan• Vision • Mission• Values• Objectives• Strategies• Action Plans

You can cover the broad sweep in one page.


Unique Selling Point

What makes you YOU?


Unique Selling Point

WHO you areWHAT you do &WHY you do it


QUIZ

• To Refresh the World… in body, mind, and spirit.

• To Inspire Moments of Optimism… through our brands and our actions.

• To Create Value and Make a Difference… everywhere we engage.

Who?


QUIZ

• To Refresh the World… in body, mind, and spirit.

• To Inspire Moments of Optimism… through our brands and our actions.

• To Create Value and Make a Difference… everywhere we engage.

Coke


QUIZ

• To make people happy.

Who?


QUIZ

• To make people happy.

Walt Disney Company


QUIZXYZ is a collective non-profit organization in which

parents and small businesses take the lead in creating a cultural shift to increase the use of simple, reusable cloth diapers. We connect current cloth diapering parents to the long history of cloth diapering. Cloth diapers are real diapers. The Association organizes local advocates and activists for cloth diapers through a member-supported resource center which plans campaigns, trains organizers, distributes educational information, supports local groups, and connects users to the Cloth Diaper industry. Local XYZ Circles reach users face-to-face with knowledge and tools to make cloth diapering accessible and acceptable to U.S. parents, who have the power to change the world one baby at a time.

Who?


QUIZXYZ is a collective non-profit organization in which

parents and small businesses take the lead in creating a cultural shift to increase the use of simple, reusable cloth diapers. We connect current cloth diapering parents to the long history of cloth diapering. Cloth diapers are real diapers. The Association organizes local advocates and activists for cloth diapers through a member-supported resource center which plans campaigns, trains organizers, distributes educational information, supports local groups, and connects users to the Cloth Diaper industry. Local XYZ Circles reach users face-to-face with knowledge and tools to make cloth diapering accessible and acceptable to U.S. parents, who have the power to change the world one baby at a time.

Real Diaper Association


QUIZ

More babies in cloth diapers. Together with parents, local activists, and business people, we will create this cultural shift one baby at a time.

Who?


QUIZ

More babies in cloth diapers. Together with parents, local activists, and business people, we will create this cultural shift one baby at a time.

RDA - vision


QUIZThe XYZ strives to make reusable cloth

diapers the primary choice for babies’ parents and caregivers while emphasizing responsibility and sustainability through a focus on people, planet, and profit. XYZ works toward these goals by providing service and opportunities through business education, industry research, collaborative marketing, and group benefits.

Who?


QUIZThe XYZ strives to make reusable cloth

diapers the primary choice for babies’ parents and caregivers while emphasizing responsibility and sustainability through a focus on people, planet, and profit. XYZ works toward these goals by providing service and opportunities through business education, industry research, collaborative marketing, and group benefits.

RDIA


QUIZ

As the primary choice for babies, reusable cloth diapers increase sustainability for people, planet, and profit.

Who?


QUIZ

As the primary choice for babies, reusable cloth diapers increase sustainability for people, planet, and profit.

RDIA - vision


QUIZ

Big Strategy for Small Business.

Who?


QUIZ

Big Strategy for Small Business.

3Stream - vision


QUIZGuide small and micro businesses to create

clear, professional strategies based on what makes them unique. Help small businesses articulate their core purpose in order to reach the customers who want exactly what they offer. Help every business owner in our industry sell more natural baby products.

Three streams flow together: business focus, web optimization, and social media marketing.

Who?


QUIZGuide small and micro businesses to create

clear, professional strategies based on what makes them unique. Help small businesses articulate their core purpose in order to reach the customers who want exactly what they offer. Help every business owner in our industry sell more natural baby products.

Three streams flow together: business focus, web optimization, and social media marketing.

3Stream mission


QUIZ

To bring inspiration and innovation to every athlete in the world.

Who?


QUIZ

To bring inspiration and innovation to every athlete in the world.

Nike


QUIZLet the first act of every morning be to make

the following resolve for the day:I shall not fear anyone on earth.I shall fear only God.I shall not bear ill toward anyone.I shall not submit to injustice from anyone.I shall conquer untruth by truth.And in resisting untruth, I shall put up with

all suffering

Who?


QUIZLet the first act of every morning be to make

the following resolve for the day:I shall not fear anyone on earth.I shall fear only God.I shall not bear ill toward anyone.I shall not submit to injustice from anyone.I shall conquer untruth by truth.And in resisting untruth, I shall put up with

all suffering

Mahatma Ghandi


QUIZ

Become a $125 billion company by the year 2000

Who?


QUIZ

Become a $125 billion company by the year 2000

WalMart (1990)


QUIZ

Be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.

Who?


QUIZ

Be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.

Amazon


QUIZTo be good, mankind must be happy. To wreathe the

faces of humanity in smiles for a time, to loosen the chains that hold man captive to his duties and return him to them better fitted for his obligations, is the mission of amusement.

Amusement unfetters the mind from its environs and changes the dreary monotony of the factory's spindles to the joyous song of the meadowlark. It softens the wrinkles of sorrow, makes smiles of frowns.

This is the mission of amusement - and the circus with its innocent sights of joy for the children and its power to make all men and women children again for at least one day, comes the nearest of any form of amusement to fulfilling this mission.

Who?


QUIZTo be good, mankind must be happy. To wreathe the

faces of humanity in smiles for a time, to loosen the chains that hold man captive to his duties and return him to them better fitted for his obligations, is the mission of amusement.

Amusement unfetters the mind from its environs and changes the dreary monotony of the factory's spindles to the joyous song of the meadowlark. It softens the wrinkles of sorrow, makes smiles of frowns.

This is the mission of amusement - and the circus with its innocent sights of joy for the children and its power to make all men and women children again for at least one day, comes the nearest of any form of amusement to fulfilling this mission.

Ringling Brothers (1899)


QUIZ

To solve unsolved problems innovatively.

Who?


QUIZ

To solve unsolved problems innovatively.

3M


QUIZ

Tirelessly work to narrow the gap between principle and practice whilst making fun, passion and care part of our daily lives.

Who?


QUIZ

Tirelessly work to narrow the gap between principle and practice whilst making fun, passion and care part of our daily lives.

Body Shop


QUIZ

You can make money without doing evil.

Who?


QUIZ

You can make money without doing evil.

Google, one of their 10 Thingswww.google.com/corporate/tenthings.html

http://www.google.com/corporate/tenthings.html

http://www.google.com/corporate/tenthings.html


Mission

WHAT you do


Vision

How will the world be different

When you succeed?


VALUES• We conduct ourselves with integrity and professionalism in

compliance with our strict code of ethics.

• We apply current information and experience within cloth diaper and related industries to analyze, improve processes, and educate.

• We are an open community fostering cooperative culture, sharing knowledge towards our common purpose.

• We value diversity within all membership categories; welcoming and supporting qualified businesses of all sizes dedicated to our mission.

• As members, we are committed to clear and transparent communication within our association. As board members, we will provide transparent communication to our members regarding decisions of the board and operations.

Real Diaper Industry Association


VALUES• Real Diaper Association believes that local

Leaders can best find local solutions when advocating cloth diapering.

• We prefer collective organization and leadership.• We favor face-to-face interactions among

organizers and members.• We choose open, nonviolent communication.• We favor simple, sustainable diapering made

available and affordable for everyone.• Babies deserve to wear real 100% reusable cloth

diapers.

Real Diaper Association


VALUES• I trust your vision for your business. I will draw out your

knowledge and experience and help you use that to create your plans and strategies.

• My time is valuable. • I will only recommend what I would do myself. I practice

ethical optimization.• I am a professional. • I give myself space. I keep my focus and choose carefully

when to pursue opportunities.• I will give priority to those whose work I admire most,

including those dedicated to handmade, to organics, to reusability, to community service, and others.

• I know how to have fun.3Stream


Values

What influencesyour business decisions?


Business Plan Pyramid


YOUR NEXT STEPS• Write & re-write the statements until they

inspire you• Put it up near your desk or work area. Frame

it!• Connect to the rest of your plan.

Don’t forget to drop off your business card.

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