rapid prototyping - service design...

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How Creating prototypes to test both functionality, reliability, usability and the emotion. Every key aspect should be included in the minimum viable product/service. This is to maximize the learning curve for minimum effort. Minimum viable experience: Minimum experience required to get customers to return and recommend. Minimum viable service (product): Minimum features required by customer to use product/service. Mindset for agile organizations: from profit to purpose from hierarchy to networks from controlling to empowering from planning to experimenting from privacy to transparency What Getting ideas and explorations out of your head into the physical world. Examples such as: Wall of post its Role play Storyboard Objects Paper prototype wire frames Why From a linear product development process to an user centered, continuous, iterative process. In order to: Minimize development costs Validate the customer needs Continuous innovation Minimize risk We use rapid prototyping to: Fuel creativity Explore options Test assumptions Process of workshop Empathize Unpack Ideate Build Test Interview your Client Understand insights Brainstorm Make a prototype Ask your Client for feedback Learn Build Measure service-design-experience.com © Koos B.V. www.burokoos.com Rapid Prototyping Service Design Experience 2016

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Page 1: Rapid Prototyping - Service Design Experienceservice-design-experience.com/wp-content/uploads/... · • Minimize development costs • Validate the customer needs • Continuous

HowCreating prototypes to test both functionality, reliability, usability and the emotion. Every key aspect should be included in the minimum viable product/service. This is to maximize the learning curve for minimum effort.

Minimum viable experience:Minimum experience required to get customers to return and recommend.

Minimum viable service (product): Minimum features required by customer to use product/service.

Mindset for agile organizations:• from profit to purpose• from hierarchy to networks• from controlling to empowering• from planning to experimenting• from privacy to transparency

WhatGetting ideas and explorations out of your head into the physical world. Examples such as:

• Wall of post its• Role play• Storyboard• Objects • Paper prototype wire frames

WhyFrom a linear product development process to an user centered, continuous, iterative process. In order to:• Minimize development costs• Validate the customer needs• Continuous innovation• Minimize risk

We use rapid prototyping to:• Fuel creativity• Explore options• Test assumptions

Process of workshop

Empathize Unpack Ideate Build Test

Interview your Client

Understand insights

Brainstorm Make a prototype

Ask your Client for feedback

Learn Build Measure

service-design-experience.com © Koos B.V. www.burokoos.com

Rapid PrototypingService Design Experience 2016