Mr T Snickers Advert

The advert grabs your attention with a phone ringing sound effect and then Mr T answering the phone asking if the caller needed any help setting up their kitchen appliance. The sound is slightly muffled like on a real phone call, the sound of Mr t’s voice is iconic and instantly recognisable as they have inherited Mr T as a mascot for the brand. The voices are clear and simulate a phone call with the dialogue switching from each character. The product which the advert is selling becomes apparent near the end of the advert which is usual for radio trailers. They build up the audience’s attention and then reveal the product near the end if it isn’t noticeable. At the end of the trailer a click indicates the phone call has ended and the voiceover man comes in with the final information.