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www.ascom.usAscom Vertical Market Presentation v3© 2010 Ascom (US) Inc.Ascom Vertical Market Presentation v3© 2010 Ascom (US) Inc.

Quicker Response with Ascom Wireless Solutions

2Ascom Vertical Market Presentation v3© 2010 Ascom (US) Inc.

Company Highlights

● Number one market share leader supporting VoWiFi &

DECT technologies

● On-site wireless products supporting eighteen languages

● Established expertise in workflow combining voice with

interactive messaging

● 75,000+ communication systems installed worldwide

● Extensive R&D development dedicated to on-site wireless

communications

● North American headquarters located in Research Triangle

Park, North Carolina

Global leader in mobile voice & interactive messaging


Most Complete Product Portfolio

FreeNET VoWiFiLeverage your existing 802.11a/b/g/n WLAN infrastructure for voice & messaging

Freeset IP-DECT SystemDedicated 1.9 GHz wireless network for interference-free communication

UNITE Messaging SuiteLeverage your current systems investments & improve workflow

4Ascom Vertical Market Presentation v3© 2010 Ascom (US) Inc..

Ascom Elevates Customer Value

2-way Integrated Msgs.

Solution Value-Add

So

luti

on

In

teg

rati

on

Critical Alerts & Alarms

Mobile Voice

Mobile Messaging

Only on-site wireless company that can elevate you from Mobile

Voice to Workflow Improvement

2-way Integrated Msgs.

Ascom Vertical Market Presentation v3© 2010 Ascom (US) Inc.

ENABLING QUICKER RESPONSE

FOR HEALTHCARE »


Maximize Existing Systems - Healthcare

Getting the most from integration with your current systems

Nurse Call Systems

Laboratory Systems

Patient Monitoring

Patient Facing Services

Improve Response Time

Room Turnover

Blood Draws

Patient Transport

Operational ActivitiesLeverage Productivity

Fire Alarm System

Security System

Building Mgmt System

Hospital EnvironmentMaintain Safe Environment


Unleash the Power of Wireless Connectivity - Healthcare

Increase patient

interaction &

responsiveness

Respond quickly

to safety

concerns

Improve

response to

critical alerts Reduce patient

waiting time


Interoperability Partners - Healthcare

Healthcare Info

Systems

Nurse Call

Systems

Other Healthcare

Systems/Devices

http://www.cerner.com/public/default.asp

http://www.healthcaretradefaire.com/Oklahoma/08/images/exhibitors/Meditech_logo.jpg

http://www.eclipsys.com/

http://www.google.com/imgres?imgurl=http://www.thaindian.com/images/stories/gelogo.jpg&imgrefurl=http://www.thaindian.com/news-snippet/ge-looks-to-india-and-china-to-bail-it-out-from-us-economy-downturn-4421.html&h=250&w=250&sz=19&tbnid=EFtg0twRh4QqHM:&tbnh=111&tbnw=111&prev=/images%3Fq%3Dge%2Blogo&usg=__gGzyeMjGjAul8vZ-pKWwOTl4MYY=&ei=l-2OSvudOtLtlAf96qnADA&sa=X&oi=image_result&resnum=1&ct=image

http://www.johnsoncontrols.com/publish/us/en.html

http://www.honeywell.com/

http://www.agfa.com/


ENABLING QUICKER RESPONSE FOR HOSPITALITY

»


Maximize Existing Systems - Hospitality

HotelEnvironmentKeep guests safe

Fire Alarm

Security

Building Mgmt

Emergency Alerts

Operational Activities

Leverage productivity

Room Cleaning

Night Phones

Door Bells

Property Mgmt

Customer Facing Services

Improve response time

Room Service

Concierge

Porters

Maintenance



Unleash the Power of Wireless Connectivity - Hospitality

Increase

interaction

& responsiveness

Quick response to

safety concerns

Improve

customer

experience Reduce customer

waiting time


ENABLING QUICKER RESPONSE FOR

INDUSTRY »

13


Maximize Existing Systems - Industry


Dispatch Resources

Enhanced QA

Forward Email

Alarm Integration

HazMat Response

BMS Alerts

Emergency Notification

MobileWorkers


PlantEnvironment

Keep employees safe

Utilize Production Alerts

Reduce Downtime

Shift Inventory

Operational Activities


14


Unleash the Power of Wireless Connectivity - Industry

Respond Quickly To

Safety ConcernsReduce Production

DowntimeAuto Notification &

Call EscalationIncrease Efficiency

Of Mobile Worker


ENABLING QUICKER RESPONSE FOR RETAIL »

16


Maximize Existing Systems - Retail

StoreEnvironment

Keep customers safe

Clean-up Request

Emergency Alerts

No Overhead

Paging

Retail Applications


Inventory Control

Return Approval

Restocking

Requests

Customer Facing Services


Call Box

Expert Assistance

Price Check


17


Unleash the Power of Wireless Connectivity - Retail

Increase

interaction

& responsiveness

Quick response to

safety concerns

Improve

customer

experience Reduce customer

waiting time


Interoperability PartnersFocus on Infrastructure

WLAN Infrastructure

IP-PBX with SIP

Distr. AntennaSystems

(VoWiFi only)

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http://www.mitel.com/jsp/index.jsp


FreeNET VoWiFi System Architecture - SIP

Ascom Integrated

Wireless Messaging

ServicesUNITE

Integration

Middleware

802.11 Access Points

Ascom

VoWiFi Handsets

IP-PBX

LAN

LA

NL

AN

PSTN

Existing infrastructure

SIP


FreeNET VoWiFi System Architecture - Gateway

Ascom Integrated

Wireless Messaging

ServicesUNITE

Integration

Middleware


Ascom

VoWiFi Handsets

PBX

Ascom Analog or T1

Gateway

LAN

LA

NL

AN

PSTN



Freeset IP-DECT System Architecture - Gateway

Ascom Integrated

Wireless Messaging

Services

PSTN

UNITE Integration Middleware

Ascom IP-DECT

Base Stations

Ascom DECT

Handsets

PBX

Ascom Analog or T1

Gateway

LAN

LA

N



Freeset IP-DECT System Architecture – SIP

Ascom Integrated

Wireless Messaging

Services

PSTN

UNITE Integration Middleware

Ascom IP-DECT

Base Stations

Ascom DECT

Handsets

IP-PBX

LAN

LA

N


SIP


Freeset IP-DECT System Architecture – Dedicated Network

Ascom Integrated

Wireless Messaging

Services

BS330

Base StationsAscom

DECT

Handsets

IP-PBXUNITE

Integration Middleware

Ascom Analog or T1

Gateway


Ascom IP-DECT

Gateway

PSTN

Dedicate

d Switch

PBX


Product Comparison

Features

● Supports DECT 6.0 standard

● Utilizes dedicated Ascom base station

specifically designed for voice

● 5-year warranty on radio infrastructure

● OTA Frequency: 1920-1930 MHz

● Choice of three distinct handsets

(9d24, d62, d41)

● Large RF coverage without worry of

interference

● H.323/H.450 and SIP compliant

● TDM interface support: analog or T1

Features

● Supports IEEE standards – no

proprietary QoS or security settings

● Leverages existing WLAN

network…single infrastructure for

voice & data

● OTA Frequency: 2.4 GHz, 5.8 GHz

● i62 is the only handset in the market

to offer 802.11 a/b/g/n radio support

● Supports interoperability with major

802.11 WLAN networks

● H.323/H.450 and SIP compliant

● TDM interface support: analog or T1

IP-DECT VoWiFi


Ascom’s Unique Value Proposition

COMPREHENSIVE SOLUTION PROVIDER

● Most complete on-site wireless communications portfolio

● Only wireless company that provides both handsets & messaging middleware

● Unique ability to quickly provide customized integration to any system by

controlling both ends.

PROVEN EXPERTISE IN ENTERPRISE SOLUTIONS

● Experts in workflow

● Robust handset design with large display & programmable keys

● Provides most complete feature set specifically designed to improve efficiency

COMMITMENT TO STANDARDS

● Committed to industry standards…both 802.11 & DECT 6.0

● Perform interoperability testing and leverage multi-vendor PBX integration &

VoWiFi infrastructure

● Integrate with information systems already owned by the customer.


Vice President, Sales: Americas East

Allen Crockett 919-234-2525,

[email protected]

Great Lakes/Ontario – Paul Frolik 919-234-2486

[email protected]

Mid Atlantic – Allen Crockett 919-234-2525

[email protected]

Southeast – Chris Morant 919-234-2445

[email protected]

New England/Quebec – Paul Schwartz 919-234-2470

[email protected]

Ohio Valley – Rodney End 919-234-2448

[email protected]

Vice President, Sales: Americas West

Bill Foster 919-234-2447,

[email protected]

Pacific Northwest/Alaska – Rick Newman 919-234

[email protected]

Rocky Mountain – Scott Faust 919-234-2483

[email protected]

Gulf Coast/Oil & Gas – Ken Everidge 919-234-2506

[email protected]

Southwest/Hawaii – Bill Foster 919-234-2447

[email protected]

Midwest – Scott Lashly 919-234-2473

[email protected]

Ascom Sales Regions


What can my Ascom Director of Regional Sales do for me?

Your Directors of Regional Sales are here to help you

close the deal!

Contact them for:

● Configurations/Quotes at List PriceYour Westcon Sales Rep will convert Ascom quotes

to your cost

● Sales Calls and Demonstrations

● Sales Trials

● Local Trade Show Support

● Sales Training for Your Staff


It’s Easy to Get Started With Ascom

Ascom also offers a full range of installation and support services

for resale

RF Site Surveys and Base Station Planning for IP-DECT

Installation

Technical Assistance Center (24/7 support available)

Enhanced/Extended Warranties

Software Maintenance Agreements

Ascom offers full technical certification through the Ascom

Academy – http://www.ascom.us/us-en/index-us/support-us/training-us.htm

http://www.ascom.us/us-en/index-us/support-us/training-us.htm










Ascom’s Partner Web Site – http://extranet.ascom.us Excellent source for sales, marketing and technical documentation

Password protected – Temporary Credentials – user name: Blind password: Side

http://www.ascomwireless.com/pd/


The Ascom Advantage…

Handset

Robustness &

Feature Set Enhanced

Safety &

Security

Options

Most Complete

Solution

Portfolio

UNITE Extends

Value of

Information

Systems

Expertise in

Workflow

Improvement


THANK YOUFor your time and interest in Ascom.


Backup Slides


9d24 Handset (DECT)Robust purpose-built handset with advanced telephony and messaging

features designed for demanding environments.

Features and Characteristics

● Enhanced Push-to-Talk (PTT)

● Priority message handling

● 3 programmable soft keys

● 10 programmable hot keys

● SIM card identity, customized

settings

● Broadcast, multicast messaging

● Shock/water resistant, dustproof

● Battery: 12 hr talk, 120 hr standby

● Lightweight: 4.94 oz

● Headsets: Overhead style, Standard

(mic on cable), Industrial (ear muff

style)

● Three variants – Medic, Messenger

& Protector

[ Freeset IP-DECT ]


d62 Portable Handset (DECT)Feature-rich handset for healthcare, retail, office and hospitality

environments that includes full telephony functionality plus messaging

and other features.


● Large, graphic color display

● Lightweight: 4.2 oz.

● Internal phonebook – 100 entries

● Central phonebook – 1000 entries

● “Dial by name” calling

● Programmable Soft & Hot Keys

● 2.5mm headset jack

● Vibration for silent alert

● Speaker phone

● Call list for 25 numbers:

incoming/missed/outgoing

● Long battery life:

20 hours talk, 240 standby

With Bluetooth:

13 hours talk, 120 standby

Options:

● Support full UNITE Messaging

● Bluetooth

● Programmable Alarm Button

● Personal Alarms (man down

or no movement)

● Enhanced Push-to-Talk

(Available 3Q09)

[ Freeset IP-DECT ]


d41 Portable Handset (DECT)An easy-to-use handset for retail, office and hospitality

environments offering basic telephony functions.


● Supports basic UNITE Messaging

● 16 hours talk, 180 hours standby

● Lightweight: 3.7 ounces

● Vibration for silent alert

● 2.5mm headset jack

● Speaker phone

● Convenient volume controls

● Internal phonebook: 250 personal

● Central phonebook: 500 personal

● Call list for 25 numbers: incoming/missed/outgoing

[ Freeset IP-DECT ]


d41 & d62 Handset Accessories● DESKTOP CHARGER

- Basic- Advanced (central management)

● MODULAR RACK CHARGER - Up to 6 handsets or batteries (central management)

● Accessories- Leather case- Swivel clip- Security string

● HEADSET OPTIONS- 2.5mm standard- Mic on cable- Boom mic- Bluetooth (d62 only)

i62/d62 only

i62, d62 or d41

Desktop Charger, AdvancedDesktop Charger, Basic

[ IP-DECT & VoWiFi ]


Freeset IP-DECT Base Station Overview

● Dedicated VoIP wireless base station

● Utilizes Ethernet backbone for wired infrastructure (shared or dedicated)

● Easily powered from a PoE source (PoE switch or injector)

● Supports up to 8 simultaneous conversations per base station

● Internal Antennas

● RF Radius – 100 ft. to 1000 ft.

● Provides seamless handovers with over-air synchronization

● Web-based administration

● Ideal for small/medium/large businesses and remote facilities

[ Freeset IP-DECT ]


i75 Messenger Handset (VoWiFi)

● Up to 10 hours talk time (40 hrs. standby) with U-APSD active on WLAN

● Large graphical display, intuitive GUI, illuminated display and keypad

● Enhanced Push-to-Talk (PTT)

● 3 customizable soft keys and navigation button

● Vibration alert feature, hands-free and loudspeaker

● “Virtual SIM” & “Over Air” software updates

● Local and Central Phonebook

● Interactive Messaging with up to 500 characters per message

● Phone stores 20 messages

● Message displays instantly with large font & inverted text

● Three priority levels for messages with distinct tones

● Three variants – Medic, Messenger & Protector

Robust purpose-built handset with advanced telephony and messaging

features designed for demanding environments.


[ FreeNET VoWiFi ]


i75 Accessories

● Two battery (Li-Ion) options

- Standard: Up to 10 hr talk, 40 hr standby

- Extended: Up to 16 hr talk, 60 hr standby

● Desktop Charger (2 hr chg time)

● Modular Rack Charger (2 hr chg time)

- Handsets: up to 12

- Batteries: up to 24

● USB Programming Cradle

● Belt clips

- Swivel

- Hinged

● Headsets

- Industrial: ear muff style

- Standard: microphone on cable

[ FreeNET VoWiFi ]


i62 Functionality R1● i62 Talker

– Field Trials (April 2010)

– Release Date (June 30, 2010)

– North American Launch (HIMSS, March 1, 2010)

– 802.11 a/b/g/n chipset, however only 802.11 a/b/g capability

– Cisco, Aruba AP certification

– Same HW design as the d62

– Same accessories as the d62

– Shared Phone and Portable Device Manager capability

– Improved Display (TFT)

– SIP verification towards Cisco CM

– Compatible with Ascom VoIP Gateway

[ FreeNET VoWiFi ]


i62 Functionality R2

● i62 Messenger and Protector

– Field Trials (August 2010)

– Release Date (October 1, 2010)

– 802.11n capability supported

– Trapeze, Meru AP certification

– SIP interop with remaining IP-PBX certified partners

(Avaya, etc.)

– Software License upgrades to Messenger & Protector

– Company phonebook & Central phonebook

– Interactive Messaging, Mobile Data, Mobile Alarm

[ FreeNET VoWiFi ]


T1 VoIP Gateway● High reliability appliance, contains no moving parts

● Provides a telephony interface toward a PBX

● PRI support: 5ESS, QSIG, NI-2, DMS100, T1 CAS (E&M)

● Supports all typical telephony services/features

● IP to IP call switching handled within (Gatekeeper)

● 19” rack mountable (1U), stackable

● 2 Ethernet ports with separate addressing

● 2 T1 ports per Gateway

● Up to 46 simultaneous speech channels toward PBX

● Power over Ethernet (PoE) support

● Redundancy planning

● Single management of multiple Gateways via web browser



Analog VoIP Gateway

● Provides PBX analog port interfaces for IP-DECT & FreeNET systems

● Compact, embedded appliance with 5 built-in Ethernet ports (1 WAN, 4 LAN)

● 8 analog (FXO) ports per Gateway

● Supports activation of PBX feature codes (Transfer, Hold, etc.)

● Supports delivery of Message Waiting Indication

● Supports Presentation of Caller Line Identity (Name & Number)

● Built-in Meet Me Conferencing for Push-To-Talk

● Web-based intuitive GUI for easy administration



Ascom Voice Appliance● Provides enhanced services for voice communication

systems:

Meet-me conference unit for Push-to-Talk* and Instant

Group Communicator

Call manager to expand Analog VoIP Gateway

systems

● Appliance hardware with Asterisk Business Edition

software

● Supports a SIP trunk interface (connectivity with Ascom

T1 VoIP GWs)

● Supports TDM interfaces (T1/E1 and Analog FXO)

● Easy to manage conference rooms with advanced

options:

Shutdown conference when originator exits call

● Maximum 50 participants in a single conference room

● 75 concurrent calls


*IGC and AA60 or a customer supplied conference bridge required.


Integrated Wireless Messaging & Services (IMS2)● Embedded network appliance - Linux

kernel

● Web-based desktop messaging

application support

● Provides internal and supports external

phonebook

● Over-air management tool for supported

handsets

● Centralized storage of user configurations

● Central mgmt individual user/handset

parameters

- Network settings, services, alarm

functions

- Menu parameters, visibility, etc.

● Provides user’s personal profile with

supported handsets (Q3 09)



IMS2 - Portable Device Manager Application

● Management tool for the IP handsets

● Centralized storage of user configurations

● Provides user’s personal profile with any handset

● Easy to use software application

- PC (USB Cradle)

- Ascom network appliances (Over-Air)

● Centrally manage individual

user/handset parameters

- Network settings, services, alarm functions

- Menu parameters, visibility, etc.

● Manages IP handset software

updates

● Can manage multiple sites



IMS2 - Integrated Message Server Application

● Embedded network appliance - Linux kernel

● Two-way messaging and alarm interface between UNITE Messaging Suite and handsets

● The IMS/IP contains simple messaging groups for FreeNET users

● Enables smart integration with NCS, PMS, LIS, HIS, RIS, BMS, etc.

● Provides an activity log (audit trail) for ACS

● Includes Basic Alarm Manager: Entry level Event Manager

● Internal phonebook database – max 500 entries

● Allows handsets access to external central phonebook

● Open Access Protocol (OAP) – Custom Applications



World Class, Professional Messaging● Smart Integration with Nurse Call System, patient

monitoring, Lab, Radiology, etc…

● KEY CHARACTERISTICS

● Up to 500 characters per message, store 20

messages

● Unique tones (messages / phone call)

● Prioritized to ensure most critical message is

always first

● Colored messages for quick visual priority

identification

● Message displays instantly with Large Font

● Message displays with inverted text

● Context sensitive soft keys and associated actions

● Instant notification while on active call



Laboratory

UN

ITE

Mes

sag

ing

Su

ite

Radiology

Order Entry

& ADT

Building

Mgmt

Security

Mgmt

Nurse Call

& Patient

Monitoring

Web

Browser

Email

Critical Value Notification

Abnormal Call Reports

Order Requisitions

Alarms, Out of Band Alerts

Fire Alarm, Infant Abduction

VTACH, Code Blue

User-based Text Messages

SMTP Messaging

On-site Carriers

Mgmt Systems Integration framework Devices

Off-site Carriers

Events

Professional Messaging for Hospitals



Multi-Facility Architecture

IntegratedMessage

Server

IP-PBX

LA

N

Location A

LA

N

Location B

IP-PBX

Ascom Gateway

AscomHandsets

Ascom Gateway

AscomHandsets


Data Center

PSTN

WAN

WA

NIP-PBX

LA

N

LANAscom Commun.

Server

Portable Device Mgr


Some Ascom components

can be centralized in the

data center


Ascom Features By Handset

Handset Features d41 d62

9d24 or i75

Messenger

9d24 or i75

Protector

Built-in Vibration

Hands-free Loudspeaker

Headset Capable

Personal Phonebook

Central Phonebook

Messaging

Interactive Messaging

Mobile Alarms

Programmable Soft Keys

4-way Navigation

Bluetooth headset variant

Enhanced Push-to-Talk

Color Display


Wireless Options

2-Way Radios Wide Area

Pagers

Cellular

Phones

On-Site

Wireless

Handsets

Outside Calling

911 Capability

Transfer Calls (within

dedicated phone system)

Conferencing (within

dedicated phone system)

Text Messaging

Unlimited Use

SIP Integration Capability

Robust design

Secure Communication


4.5 ounces

Ascom

i62

5.1 ounces

Ascom

i75 InchesInches

Vocera

B2000 Badge

Cisco

7925

2 ounces

Polycom

8000

4.4 ounces

Physical Handset Comparison

Vocera

Smartphone

5.4 ounces4.2 ounces

53