Questionnaire Results

Male or Female

Male Female

6

5

Question 1

Age

15-17 18-20 21-23 24-26 27+

3 3

2

1

2

Question 2

Genre

R'n'B Pop Dance Rock Rap Other

5

1 1

2

1

0

Question 4

Consumption of Music

MP3 CD

Cassette

Vinyl

User G

enerated Si

tes (Youtu

be)T.V

Radio

4

10 0

4

10

Question 4

What do you commonly watch video’s on

T.V Internet Phone

1

2

7

Question 5

What do you prefer to see … video

Narrative based Concept based Performance based

4

2

4

Question 6

What do you like to see in a music video of your chosen genre

Instruments with an energetic crowed

Good location: cars, video girls/ boys

Creativity Stereotypical view of boys & girls (pimps/ classy)

2 2

5

1

Question 7

Is it important for Artist to lip – sync

No Yes

7

3

Question 8

Is it important for the lyrics to match what’s happening in the video

No Yes

5 5

Question 9

Why are music videos important

Advertisment Technical skills Promotion for Artist/ Label

Audience to enjoy

1 1

4 4

Question 10