questionnaire results
TRANSCRIPT
Questionnaire ResultsAbigail Vaiciukas
1. Are you male or female?
Male Female0
5
10
15
20
25
30
35 The first question in my questionnaire asked for gender. The majority of those that answered were female, so from this I can assume that females take a greater interest in thrillers.
2. Which category includes your age?
10 or
younger
11 to 17
18 to 20
21 to 29
30 to 39
40 to 49
50 to 59
600
5
10
15
20
25
30 I received multiple responses to age, however the majority that answered were aged between 11 and 17. This tells me that the area of population most interested in thrillers are teenagers.
3. Which of the following film genres do you prefer?
29%
6%
9%26%
6%
24%
Column3
ComedyRomanceHorrorThrillerSci-fiFantasy
I asked my audience what their favourite film genre was so that I could see how popular thrillers actually are. Out of 34 people, 9 said that thrillers are their favourite. This puts the thriller genre in second place behind comedy, which received 10 votes.
4. How often do you see film trailers?
Daily More than twice a week
Once or twice a week
Less than once a week
0
2
4
6
8
10
12 I wanted to know how often my audience see film trailers so that I can find out if they are like the majority of the population that is presented with trailers through different medias or if they are film fanatics that deliberately find trailers to watch. From my results, most people said that they see trailers more than twice a week. This tells me that they are a typical consumer that will see trailers that are presented to them rather than deliberately going to find trailers.
5. Where do you usually see film trailers?
33%
23%
30%
9%
5%
TVOnlineIn the cinemaDVDsOther
Continuing from the previous question, I wanted to know where people see trailers most often. I assumed with the responses from the previous question that my audience were normal film consumers (as opposed to being fanatics) – I can continue this assumption from looking at the results of this question. Most of the people that answered said they saw trailers on TV and in the cinema. Few people answered with ‘Other’, but those that did said that they had heard trailers on the radio and that friends had emailed them trailers from YouTube.
6. Do you feel that film trailers are necessary to a film's success?
Yes
No
0 5 10 15 20 25 30 35
32
2
Almost all people felt that trailers were necessary to a film’s success – I asked this question so that I could establish how effective I need to make my trailer. Of those that provided a reason for their response, the majority said it is a key act of promotion for the film and raises awareness of it’s existence.
Reasons given: Advertisement, promotion, to attract the audience, increase awareness and to introduce the plot.
7. Do thriller movies appeal to you?
I can see that the majority of those answering my questionnaire are interested in thrillers.
Yes
No
0 5 10 15 20 25
21
13
8. Which of these thrillers have you seen?
11%
16%
16%
8%8%
27%
16%
Silence of the Lambs
The Dark Knight
The Sixth Sense
Psycho
Se7en
Inception
None of these
I wanted the know the sorts of thrillers my audience is watching, so I asked if they had seen any of these films, each of which is a different type of thriller and spread across several years. Inception and The Dark Knight are the most recent films on the list – Inception is the one that has been seen most by those answering the questionnaire. This film is quite psychologically based, combined with a lot of action. It also falls under the category of ‘sci-fi’. The least seen films are those that are older – this is probably due to the youth of those answering the questionnaire.
9. What appeals most to you in a thriller?
The storyline
Actors/Producers involved
Thought provoking
Creates tension/fear
Mysterious
Other
0 5 10 15 20 25 30
24
10
16
18
16
2
From these results I can see that the majority of those answering the questionnaire feel that the storyline is the most appealing part of a thriller. Because of this, I know that we need to make sure that our plot is interesting so that it grasps and maintains our audience’s attention.
10. As backing sound for a thriller, do you prefer...
Dramatic Music Eerie sound effects Just a voice0
5
10
15
20
25
30
24
129
I wanted to know what my audience expect to hear when they watch a thriller trailer, particularly as many different sound types have been used in the trailers I have analysed. Most people said that they prefer dramatic music above hearing eerie sound effects and a simple voice over.
Overall Conclusion
From the results, I know that my main audience will be females aged between 11 and 17 as these are the people that appear to be most interested in thrillers.
Because of the responses I received here, I know what our trailer needs to include in order to be effective/successful. The responses told me that I need toe ensure it has an original and interesting plot – expanding on this, I will use the conventions I found out about film trailers and thrillers.