Question 4Who would be the audience for your media

product and why?

We decided to choose young adults between the age of 16-21 as our target audience.

We came to this conclusion by thinking about what people today were looking for in a film today and what viewers around this age range enjoyed watching.

What we also found was that some viewers around this age group also enjoyed this genre of film as it could sometimes relate to them and what they may have been through.

Audience

Some psychological thrillers, especially those based around teenagers and their lives are more attractive to viewers of our age choice as it is less dramatised and Hollywood glamorised.

This information we found was rather useful as it shows that viewers like to watch things more realistic than dramatic as it makes things more enjoyable and easier to relate to.

Audience

Also, audiences enjoy seeing a vulnerable female as the protagonist. A great example of this is the successful blockbuster “Black Swan”.

This followed many stereotypical conventions of a psychological thriller and was majorly praised.

However, it was rather dramatised and didn’t necessarily portray things on a realistic level, but then again, not all films are realistic, because if that was the case, it may start to get boring and audiences would be able to assume what will happen.

Audience

We tried not to glamorise our film too much and tried to keep it as simple as possible, but rather what would be expected of, of someone who had lost someone close to them.

Usually when a film is good, a viewer will go and tell their friends about it. This word of mouth is usually done between young people because of new media products. They can tell people about films via text, and SNS.

Audiences

This is another reason why we decided to choose young people as our audience, as it not only attracts them but they can also give friends who may have a similar preference some recommendation of this.

Audiences