Daniella Lawrence Question 3A2 Media production

What have you learned from your audience feedback?

AVERAGE: 9.08

AVERAGE: 7.96

AVERAGE: 8.46

AVERAGE: 7.75

The rating of make-up out of 10

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The rating of timing out of 10

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The rating of lighting out of 10

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From looking at this graph you can see that the audience who viewed our video felt the make up was an effective feature and had an impact on the overall evaluation.

The rating of editing out of 10

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From looking at this graph, its is visible that the timing within the video was seen by the viewers as being quite effective, but at time could have been a little more prompt.

As you can see from this graph, the majority of our viewers felt that the editing used within the video was very effective. However, few people felt that it could have been more selection within the effects used.

It is evident that several viewers thought the lighting was an effective element within the video. However, at certain points within the video viewers felt the lighting was a little dark, making it harder to see the shots.

Daniella Lawrence Question 3A2 Media production

AVERAGE: 8.67

When carrying out research into audience feedback, a questionnaire was created to record the responses given and to find out how our audience felt about our video and how they felt it could be improved. One question given to our audience was ‘would you watch this music video on television?’ 12/12 people answered yes they would watch it, some replies are quoted below:

The song is very catchy Memorable fro audience Good effects/techniques used Visual image keeps you interested

This shows that our audience thought that our music video was realistic and of a good standard, parallel to that already seen within the industry.

Pop was the genre our music video belonged to; we thought it was important to see whether the audience picked up on this through the way we depicted the visual image. When we received feedback from our questionnaire, it was reassuring to see that they all identified the video as pop. We tried to represent the stereotypes and conventions of the genre, through the use of glitter, striking make-up and performance. Within our video there was a constant element of pop, through the use glitter, striking make-up and performance.

The locations used within our video were very minimal and basic as we wanted to create binary opposition between a highly glamorous artist in a gritty urban estate. We used this to try and break the boundaries of the stereotypical view of a working class environment by glamorising our artist. When our audience was asked to give their opinions on the locations used and whether they were effective in producing a pop theme. Some of the information given in the feedback included:

Contrast in genre and location is different and memorable, creating imaginative star persona Contrast between glamorous artist and estate is very effective Effective as strongly relates to pop genre

Overall rating of music video

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Daniella Lawrence Question 3A2 Media production

Overall, from carrying out audience feedback, we have learnt that our music video has been successful in meeting the needs of our viewers but also ways that we could improve it to ensure being successful. We have learnt that timing is a very important element within a video as it creates a sense of realism if it is in sync, as ours was a little slow at times; we have learnt to enhance syncing exact next time around. Ensuring your visual relate to the genre of your video is also an essential element as it helps create meaning for your audience, helping them follow the narrative and keep them entertained.