Section A – Question 1 a) Development and Progression –

Using Conventions from Real Media Products

Wednesday 2nd April 2014

Unit G325: Critical Perspectives in Media

Why?

Aims & Objectives

• Re-cap prior learning in relation to what is expected of you for this Section of the exam.

• Go through the expectations for Question 1 a) and how you need to discuss and evaluate the progression you have made from AS to A2 with your coursework in relation to Using conventions from real media texts

• Establish HOW you have made this progression and identify some key examples YOU MUST use and know for the exam IF you get a question for this area.

• Review the learning.

AO2 Apply knowledge and understanding to show how meanings are created when analyzing media products and evaluating your own practical work (Section A)

Key term: Progression

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Using conventions from real media texts

Form and Style• Formalistic conventions:

• The repeated elements of the media form- for example most trailers will feature a release date or Point of Call.

• Stylistic genre conventions:

• Repeated elements of a media genre - for example most horror films will feature unexpected, bloody death.

Using conventions from real media texts

Form and Style

• Formalistic conventions:

• The repeated elements of the media form -

YOU MUST give x1 Example a Formalistic Convention at AS and A2.

• Stylistic genre conventions:

• Repeated elements of a media genre –

YOU MUST give x1 Example a Stylistic Convention at AS and A2.

Extension – YOU COULD give more than x1 Example for each and/or make comparisons using the PEA method.

Using conventions from real media texts

Roland Barthes (1975) argued that it is in relation to other texts within a genre rather than in relation to lived experience that we make sense of certain events within a text.

Key Points:

• Our understanding of Soaps made your job as a Producer easier• “Make sense” – Soap Operas are meant to provide a sense of verisimilitude (reality) for

the audience, which comes across in your trailers – HOW?• YOU SHOULD highlight themes that come through from your trailer that were inspired

by other trailers from the genre when dealing with a theory like Barthes (1975)

Using conventions from real media texts Roland Barthes (1975) argued that it is in relation to other texts within a genre rather than in relation to lived experience that we make sense of certain events within a text.

YOU MUST think about where ‘other texts’ inspired you at AS (Foundation) Level to produce certain features in your Magazine pages.YOU SHOULD then make a comparison to where ‘other texts’ inspired you at A2 (Advanced Level) for the Main and Ancillary Products.Extension – YOU COULD give more than 1 EXAMPLE.

Using the advice from this sheet and your A2 Evaluation (Download version from the BLOG) YOU MUST:

• Establish 2-3 examples of where you have demonstrated “Repetition” in your Production from Existing Media Products at AS and A2

• YOU SHOULD hopefully recognise there is cross over between the potential areas of focus – for example in order to understanding what to Use, you need to complete some Research and Planning.

Key areas to consider:

1) What did you ‘repeat’ (Steve Neale)2) How did you ensure this was successfully achieved?3) Did adopt a similar approach at AS and A2?

RECORD YOUR FINDINGS IN YOUR EXERCISE BOOK!

Task – 15 minutes

FEEDBACK

YOU SHOULD designate no longer than 25-30 minutes answering this question (dependent on how much planning you want to do for Section B).

1-2 Minutes – BRIEF Plan and Introduction

20 minutes – 2-3 examples from your AS coursework and compare/contrast HOW your “understanding of existing media” for your creating your own products carried over to your A2 work.

YOU SHOULD apply the theory – Barthes (1975) - and key terms – Formalistic and Stylistic Conventions – to your analysis.

2-3 minutes – Conclusion/Proof read

EXAM QUESTION – 2011 Paper

What you have learnt– Plenary3

minutesYOU MUST write down x1 area/thing you need to address for Using conventions from real media texts

YOU COULD give more than x1 example.

Homework:

1) Revise!

2) Make sure you have set examples you would refer to for a Question that deals with Using conventions from real media texts

3) Complete a Question 1 a) of your choice to submit for feedback/marking to Mr Crafts

Due: COMPLETE OVER EASTER