quality juice made from real california fruit x470 project management edp 325936 summer 2011 team: l...
TRANSCRIPT
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Quality Juice made from real California fruit
X470 Project Management
EDP 325936
Summer 2011
Team: L 'Spawns
Soif
Liolios Dino, KonstantinosSingh, Shraddha Pollock ,KendraAchury, MichaelWang, JingNguyen, PhiStanger, Karen
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Organization chart Singh, ShraddhaGraphic Designer
Wang, Jing Process Engineer
Liolios, KonstantinosProduct Organizer
Pollock, KendraProduct Designer
Nguyen, PhiManufacturing Engineer
Achury, MichaelScientist
Stanger, KarenProject Manager
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Contents• Project definition
– Mission and Values– Project Statements and Chart
• Project analysis– Assumptions– Constraints– Stakeholders– Risk analysis
• Project plans– Deliverables – WBS– Milestones– Time structure– Cost/Time breakdown
• Monitoring and Control– Communication plan– Responsibility matrix
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Mission
To produce a healthy, tasty, friendly, economical, and high quality juice –
Made of real California fruits!
Our commitment to the highest standard is the foundation of our business. We stand behind our product. Our mission is to make world a healthier and better place to live.
ValuesL’Spawns as a team, and as individuals, values integrity, honesty, healthiness, and a greener world. These values drive us to achieve our mission.
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Project Mission StatementBy Nov 1st 2011, L’Spawns will have ready for distribution 10,000 cases of the new Naked product ‘Soif’, a seasonal Juice drink made from 40% California juice + 60% Water – delivered in a trendy re-usable bottle.
Project Charter• Produce a 12 oz glass bottle from recycled material
that can be easily be reused by the user• Create a new economical juice drink made from
local California fruit• Create a catchy and appealing label
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Project Assumptions
Project Constraints• Vendor selections• Limiting customer geography• Overseas Manufacturing Facility - China• Time – 6 months
• Budget provided by Naked• Production using existing Naked facilities• Distribution using existing Naked infrastructure• Sales and Marketing provided by Naked
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Project Scope
In Scope:
• Design and acquire new bottle
• Develop new fruit drink recipe
• Design and produce bottle label
• Produce first batch of 10,000 cases
Out of Scope:
• Distribution
• Manufacturing
• Acquiring capital
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Stakeholders
• Naked – Sponsor
• Customers
• Manufactures
• Vendors
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Risks
Risk Probability Impact ResponseFruit unavailable
Medium High adjust recipe/flavour of beverage to reflect fruits that are available
Production is delayed
Medium Medium Find alternate production plant, call in experts to fix production machinery
Market Acceptance
High High adjust recipe/change fruit blend, add new flavour
Juice
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Risks
Risk Probability Impact Response
Delivery from Manufactures
Low High Contingency plan in contract with vendor for alternative bottle
Materials availability
Medium Medium Find alternate materials source in advance
FDA Safety compliance issue
Low High Consult the FDA post design to ensure compliance, use certified designer
Bottle
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Risks
Risk Probability Impact ResponseNot meet FDA requirement
Low High Schedule earlier, use certified designer
Printing is delayed
Medium Medium Prepare alternate resource at beginning; ask for process schedule
Delivery is delayed
Low Low Schedule float time into delivery deadline
Label
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Deliverables1) Bottle & Cap
2) Juice
3) Label
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Deliverables
Seasonal Juice Flavors:
Summer – Organic Apple
Autumn – Organic Grape
Winter – Organic Orange
Spring – Organic Strawberry
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WBS
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Milestones1) Bottle and Cap
• Finalize bottle design• Vendor contracts signed• Prototype• Final Bottle and Cap Delivery to Naked
2) Juice• Vendor contracts signed• Fruit Delivered• Small scale production run completed• Taste test/focus group completed• Regulatory approval signed
3) Label• Design approval• Digital printing delivery
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Project Schedule Gantt Chart
LabelContentsPropertiesPrinting
BottleDevelopmentManufacturing
JuiceFruit/Vendor selectionQuality Control/DevelopmentProduction
May June July Aug. Sept. Oct.
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Project Dash Board Gantt Chart
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Gantt Chart (continued)
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Gantt Chart (continued)
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Gantt Chart (continued)
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Gantt Chart (continued)
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Cost/Time Breakdown
Activity Time CostMaterials Research 5 days $800Bottle Design 5 days $2,500
Bottle Cap Design 2 days $1,000
Safety seal testing 1 day $1,500Manufacturing 2 months $40,000
Bottle
LabelActivity Time Cost
Design file ready 14 days $800
Digital printing initial (deposit) 1 days $1,500
Digital printing first delivery 14 days $5,000
Digital printing finished 2 months $7,500
Total:
Total: $15,000
$46,000
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Cost Breakdown
Activity Time CostFruit Vendor Selection 2 days $800Fruit Purchase n/a $41,000*
Water n/a $7100**
Recipe Development 4 weeks $3500
Focus Groups/taste test 5 days $2000Trial Run 14 days $1425
Full Scale Run 30 days $5700
Juice
23*breakdown on next slide** assuming $1/gallon
Total: $62,000
Project Total: $125,000
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Fruit Cost Breakdown
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Water: 1,000 bottles (355 mL) of 60% H2O = 215 Lor ~ 60 gallons
Small scale production runFor production testing, quality control, taste testing
Will produce 250 bottles of each fruit flavor:
0.3 lbs fruitbottle
X 250 bottles = 75 lbs
Organic Apple $0.7/lbs $45
Organic Grape $1.1/lbs $75
Organic Orange $0.9/lbs $70
Organic Strawberry $1.2/lbs $90
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Fruit Cost Breakdown
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Water: 120,000 bottles (355 mL) of 60% H2O = 26,000 Lor ~ 7000 gallons
Production runJuice for the market
Will produce 120,000 bottles of Organic Apple:
0.3 lbs fruitbottle
X 120,000 bottles = 36,000 lbs
Organic Grape $1.1/lbs $40,000
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Vendor Evaluation CriteriaSelection of Manufacturer(Qty: 10,000 cases, Bottles and Tops)
Criteria Weight Vendor1 Vendor 2 Vendor 3
Anchor Glass
Score Silver Spur
Score Global Source
Score
Quality3 5 15 5 15 5 15
Delivery2 5 10 3 6 1 2
Cost1 3 3 3 3 5 5
Total score28 24 22
Notes:1.Selection: 1, 3, 5 (good, better, and best)2.Weight x Selection = Score3.Select the highest total Score
Bottle
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Communication Plan
Who? What? How? When?
Naked Parent Company
Project status Email/meetings Weekly
Customers Information about new product
Marketing/advertisements
Weekly
Fruit Vendors Orders Contracts As neededManufacturing Dept
Scheduling requirements
Email/meetings Bi-weekly
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Responsibility MatrixA – approves, S – supports, C – creates, I – informs, R - reviews
PM Sponsor (J & R)
Juice Team Bottle Team Label Team
Bottle & Cap design A A S C,R,A S
Bottle Vendor selection A A S C,A S
Final Bottle and Cap delivery I I I A I
Fruit vendor contracts signed A I C,R,A S S
Fruit delivered I I A I I
Taste test/focus group completedA A A S S
Regulatory approval signed A A A A A
Label Design file readyA A S S C,R,A
Label Digital printing delivery I I I I A
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High Risk Control Chart
Fruitunavailable
Production isdelayed
MarketAcceptance
Contamination Printing isdelayed
Delivery isdelayed
Delivery fromManufacturers
Materialsavailability
FDA Safetycompliance
issue
Probability
Impact
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Vendor Evaluation Criteria
For the Bottle, Fruit, and Label we will use a simple Vendor Evaluation Criteria to determine best vendor.
• Cost – looking for best value (price vs quality)• Quantity – need a vendor that produces large quantities• Location – the closer to production plant the better• Availability – growers that offer a variety of fruit throughout
the year
Addendum
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Time Line
Milestones serve as Monitor and Control Checkpoints
for the successor tasks
Thu 1/1/12
StartMon
5/9/11
Jul Aug Sep Oct Nov Dec Jan
Bottle Cap Deliverable
Deliver Label to Printing Company
Today
Vendor Contract Signed
Juice flavor agreement
Deliver Labels to Bottling
Finish
Produce Small Scale Production
Fri 7/15/11 Mon 10/3/11
Formal launch Full Scale Production
11/1/11
Addendum
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WBS (in level 4)
Quality Fruit Juice
Label
ContentsBrand
Contents related to FDA codes
Properties
Paper
Biodegradable glue
2”x12.75”
Printing PlanDesign file
Digital printing
PackageBottle material
Material research
RFP
CapMaterial evaluation
Prototype design
Juice
FruitVendor selection
Choice of seasonal fruits
Quality controlFDA regulations
Taste & Recipe
ProductionTrial run
Full scale run
Addendum