quality control issue on multi level marketing business

16
ulti Level Marketing hat You Need to Know. Nor Zulfa Tahir 200973131 Rohani Ali Budin Aida Suraya Siti Fatimah Aina Maria Haniza

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quality control, quality analysis, multilevel marketing, advantages, disadvantages.

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Page 1: quality control issue on multi level marketing business

Multi Level MarketingWhat You Need to Know.

Nor Zulfa Tahir 200973131Rohani Ali BudinAida SurayaSiti FatimahAina MariaHaniza

Page 2: quality control issue on multi level marketing business

Multi Level Marketing Concepts.

Def:Multi Level Marketing, or MLM, is a system for selling goods or services through a network of distributors.

Also Known As: MLM, Network Marketing.

works through recruitment

there's no limit to how much money you could make

Why is Multi Level Marketing so popular? The main reason, I think, is that most Multi Level Marketing

programs operate on a "the sky's the limit" promise with a nice bit of "easy money" thrown in

Page 3: quality control issue on multi level marketing business

Multi Level Marketing Concepts.

a unique distribution model to manufacture, sell and distribute products and services

parent company manufactures a product,

warehouses it, and processes orders.

The independent sales force promotes the products word-of-mouth and takes orders

company simply processes the orders, ships the items, and pays its distributors.

This eliminates the need for a store-front, branches, and a large employee staff

Page 4: quality control issue on multi level marketing business

Multi Level Marketing Business Industry .

AVON

• Worlds larger direct seller• Products include beauty, fashion

and home products• Avon color, ANEW, skin-so-soft

HERBALIFE INTERNATI

ONAL

• Global nutrition company• Committed to advance the science of

nutrition through research and development

• Products range from weight loss, herbs, protein bars and pre-packed meals

Page 5: quality control issue on multi level marketing business

Multi Level Marketing Business Industry .

E-EAGLE SDN BHD

WORLDWIDE

FRESHWAY SDN BHD

SMART WAY SDN. BHD

IBIOENERGY.COM SDN BHD

CWW WORLDWIDE SDN BHD

Page 6: quality control issue on multi level marketing business

Multi Level Marketing Misconcepti on .

Success in MLM is easy. Friends and relatives are the

natural prospects. Those who love and support you will become your life-

time customers.

• The commercialization of family and friendship and the use of"'warm leads" by MLM marketing programs are a destructive element in the community and very unhealthy for individuals involved. People do not appreciate being pressured by friends and relatives to buy products. Trying to capitalizing upon personal relationships to build a business can destroy one's social foundation.

You can do MLM in your spare time. As a business, it offers the greatest flexibility

and personal freedom of time. A few hours a week can earn a significant supplemental income

and may grow to a very large income, making other work unnecessary.

• Making money in MLM requires extraordinary time commitment as well as considerable personal skill and persistence. Beyond the sheer hard work and talent required, the business model inherently consumes more areas of one's life and greater segments of time than most occupations. In MLM, everyone is a prospect. Every waking moment is a potential time for marketing. There are no off-limit places, people, or times for selling. Consequently, there is no free space or free time once a person enrolls in MLM system. While claiming to offer independence, the system comes to dominate people's entire life and requires rigid conformity to the program. This is why so many people who become deeply involved end up needing and relying upon MLM desperately. They alienate or abandon other sustaining relationships.

MLM is a positive, supportive new business that affirms the human spirit and personal freedom.

• MLM is largely fear-driven. Solicitations inevitably include dire predictions about the impending collapse of other forms of distribution, the disintegration or insensitivity of corporate America, and the lack of opportunity in other occupations. Many occupations are routinely demeaned for not offering"unlimited income." Working for others is cast as enslavement for "losers." MLM is presented as the last best hope for many people. This approach, in addition to being deceptive, frequently discourages people who otherwise would pursue their own unique visions of success and happiness. A sound business opportunity does not have to base its worth on negative predictions and warnings.

MLM is the best option for owning your own business and attaining real economic independence.

• MLM is not true self-employment. "Owning" an MLM distributorship is an illusion. Some MLM companies forbid distributors to carry other companies' products. Most MLM contracts make termination of the distributorship easy and immediate for the company. Short of termination, downlines can be taken away arbitrarily. Participation requires rigid adherence to a "duplication" model, not independence and individuality. MLM distributors are not entrepreneurs but joiners in a complex hierarchical system over which they have little control.

MLM is not a pyramid scheme because products are sold.

• The sale of products does not protect against anti-pyramid-scheme laws or unfair trade practices set forth in federal and state law. MLM is a legal form of business only under rigid conditions set forth by the FTC and state attorneys general. Many MLMs are violate these guidelines and operate only because they have not been prosecuted. Recent court rulings are using a 70% rule to determine an MLM's legality: At least 70% of all goods sold by the MLM company must be purchased by nondistributors. This standard would place most MLM companies outside the law. The largest MLM acknowledges that only 18% of its sales are made to nondistributors.

Page 7: quality control issue on multi level marketing business

Multi Level Marketing Misconcepti on .

better opportunities than all other conventional

business and professional models for making large amounts of money

• MLM turns out to be a losing financial proposition. Fewer than 1% of all MLM distributors ever earn a profit and those earning a sustainable living at this business are a much smaller percentage still

most popular and effective new way to bring products

to market. Consumers like to buy products on a one-to-one basis in the MLM model

• Retailing directly to friends on a one-to-one basis requires people to drastically change their buying habits. They must restrict their choices, often pay more for goods, buy inconveniently, and engage in potentially awkward business relationships with close friends and relatives. In reality, MLM depends on reselling the opportunity to sign up more distributors.

MLM is a spiritual movement.

• The misuse of these spiritual principles should be a signal that the investment opportunity is deceptive. When a product is wrapped in the flag or in religion, buyer beware! The "community" and "support" offered by MLM organizations to new recruits is based entirely upon their purchases.

a new way of life that offers happiness and fulfillment.

It provides a way to attain all the good things in life.

• Fortune 100 companies would blush at the excess of promises of wealth, luxury, and personal fulfillment put forth by MLM solicitors. These appeals actually conflicts with most people's true desire for meaningful and fulfilling work at something in which they have special talent or interest.

all products will be sold by MLM. Retail stores, shopping malls,

catalogs and most forms of advertising will soon be rendered obsolete by MLM

• MLM represents a new investment scheme couched in the language of marketing. Its real products are distributorships that are sold through misrepresentation and exaggerated promises of income. People are buying products in order to secure positions on the sales pyramid. The possibility is always held out that you may become rich if not from your own efforts then from some unknown person ("the big fish") who might join your "downline."

Page 8: quality control issue on multi level marketing business

Multi Level Marketing Complaint and Losses .

Page 9: quality control issue on multi level marketing business

Multi Level Marketing Complaint and Losses .

Page 10: quality control issue on multi level marketing business

Multi Level Marketing Complaint and Losses .

This is indeed a Fraud Company which has cheated millions of People including 15,000 people in Nepal where many poor people had sold their wealth to join this Gold quest company. In Iran more than 600,000 people joined and it was closed after the Iran govt banned it for its PYRAMID fraud money making scheme. In this classic Pyramid Scheme, the top guys who join in the beginning make money. The guys who join late lose their hard earned money. Jesus gold coins sold for Rs 25,000 or more . Gold costs Rs 800 per gram x 6 = Rs 4800/-. Gold quest makes a stinking profit of Rs 20,000 per coin.

Page 11: quality control issue on multi level marketing business

Multi Level Marketing Negati ve eff ects .

financial devastation

loss of faith

loss of trust in one's fellow

man

bankruptcydivorce

depression

foreclosure

Page 12: quality control issue on multi level marketing business

Multi Level Marketing Soluti ons.

“The first job we have to turn out quality merchandise that consumers will buy and keep on buying. If we produce it efficiently and economically, we will earn a profit, in which you will share.” – William Cooper Procter.

Principle of total quality

Employee engagement

and teamwork

Customer and stakeholder

focus

Process focus supported by continuous

improvement and learning

Teamwork and partnership must exist both horizontally and vertically.

Empowerment better serves customers, and creates trust and motivation

Management must develop the systems and procedures that foster participation

Strategic planning and design of organizational and work systemsWorkforce management

Process managementInformation and knowledge management

Customer engagement and knowledge acquisition.

Page 13: quality control issue on multi level marketing business

Multi Level Marketing Soluti ons.

I F Y O U ' R E T H I N K I N G A B O U T J O I N I N G what appears to be a legitimate multilevel marketing plan, take time to learn about the plan before signing anything. Here's what you need to know... and remember, you cannot trust the company's representatives to give you accurate, honest nor objective information - you want information from independent, objective sources:

1. What's the company's track record?

2. What products does it sell?

3. How does it back up claims it makes about its product?

4. Is the product competitively priced?

5. Is it likely to appeal to a large customer base?

6. What up-front investment do you have to make to join the plan?

7. Are you committed to making a minimum level of sales each month?

8. Will you be required to recruit new distributors to be successful in the plan?

Page 14: quality control issue on multi level marketing business

Multi Level Marketing Soluti ons.

Beware if a distributor tells you that for the price of a "start-up kit" of inventory and sales literature you'll be on the road to riches.

No matter how good a product and how solid a multilevel marketing plan may be, expect to invest sweat equity as well as dollars for your investment to pay off.

There is no such thing as "passive residual income" - that phrase alone is a tipoff to a scam!

Page 16: quality control issue on multi level marketing business

Multi Level Marketing

THANK YOU FOR YOUR TIME!