qr code technology in an interactive e-commerce application
TRANSCRIPT
QR CODE TECHNOLOGY IN AN INTERACTIVE E-COMMERCE
APPLICATION
Yuhanis Yusof, Lee Cheng Hooi, and Azizi Abas School of Computing, Universiti Utara Malaysia, Malaysia
Out
line Background
MethodsResults
Conclusion
Barcode◦ 1D barcode information capacity is limited
because it can only encodes alphabets and images
◦ 2D barcode is more reliable and is capable to resist interference. In addition, 2D barcode has 100 times capability to store information compared to 1D barcode
◦ 2D barcode is of two categories◦ Stacked (a)◦ matrix symbologies (b)
Data Matrix(b)
GS1 DataBar Composite(a) Background
Quick Response Code◦ Invented due to limited capacity of 1D and 2D
barcode◦ Famous because data retrieval is accurate, fast
and offers functionality process and physical characteristic (Denso-Wave, 2015)
◦ Invented in 1994 by Denso, and approved as an ISO international standard (ISO/IEC18004) inJune 2000
◦ Quick response code (QR code) has been widely used as product identification but has been extended as product descriptor
◦ This study extends the literature to employ QR code as an interactive ecommerce application.
Background
QR Code for E-Commerce ON THE GO SHOP mobile application creates a new way of e-commerce by using QR Code. • transform traditional
advertisement (eg flyers, brochures) into interactive mode.
• helps consumer to purchase their desired item easier and faster.
• cost-effective for enterprise to market their product/services
QR code is used to replace the details of the product printed on flyers/brochures. The code contains URL link to the product/service and ordering page.
Methods
Methods
Add item/service page
Main page for enterprise
Remove item/service page
Methods
Results
QR Code for E-Commerce
• ON THE GO SHOP application has received encouraging feedback from users
• cost effective for sellers due to the cheap medium of providing consumers with product information
• consumers can easily and directly purchase any of the advertised product or services from the seller.
Future Work
Expanding The QR Code Data Storage By Using Color
Combination
Create an anti-piracy QR Code Store A Demo Of The Product/Service
Contact Details:Yuhanis [email protected] of Computing, Universiti Utara Malaysia, Malaysia