qld case study
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AUSTRALIA DAY
SUNSHINE COAST, QUEENSLANDAustralia's most sustainable region - vibrant, green, diverse
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Who we are
Waterways
113 kilometres
Parks and bushland
Over 13,000 hectares
Gross Regional Product
$10 billion
Rateable properties
155,830 (as at Jan 2012)
Tourist arrivals
2.9 million Domestic; 237,530 International and 5 million day trips [2011/12]
Council budget
$7.7 million [2012/13]
Council size
4th largest in Australia
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Who we are
Our team
Civic and Community Events Team, Customer Relations Branch, Community Services Department
Operational delivery:
2 x Senior Event OfficersJanine Symons & Katherine Morgan
2 x Event OfficersJodie Feaver & Cheryl Pattison
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What we do
• Australia Day awards program and event 1 SEO + 1 EO
• Australia Day community celebration 1 SEO + 1 EO
• Australia Day citizenship ceremony 2 x EO
• Community grants program run by Community Development team
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Awards program and event
Program
Awards open 3 September to 28 December
Presentation ceremony held on Friday 25 January
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Awards program and event
Categories
Category Nominated Withdrew Community 42 Sport and Recreation 6 Citizen of the Year 8 1 Creative 5 Environment 7 Young Citizen 4 Senior Citizen 27 1
TOTALS 99 2 97
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Awards program and event
Criteria
Entrants will be judged against each of the criteria listed. Timeframes for length of service / contribution / activity must be demonstrated for all categories.
Citizen of the Year
Outstanding contribution or achievement by an individual aged between 26 – 65 years on 26 January 20XX. The winner will be an inspirational role model and display continued excellence in their field and in the community.
Assessment Criteria - Demonstrated achievement in one or more of the following: •personal, academic or professional achievements •contribution in the relevant field •demonstrated leadership, innovation and creativity •personal interests and community involvement •contribution to the development of the Sunshine Coast community and/or economy •contributions being completed on a voluntary basis or exceeding the normal requirements of the nominee’s paid work
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Awards program and event
Marketing
Media partnerships were sought which enabled $21,000 of print and television in-kind support for a total spend of $13,000
Entries up 26% on last year
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Awards program and event
Feedback
86% of nominations were received online
Word of Mouth, local paper, television and in the post were the top four channels for hearing about the awards
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Awards program and event
Financials
Budget $30,000
Spend $28,131
Program $16,685
Event $11,445
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Awards program and event
Judging
Spreadsheet sent to each
judge for scoring
Scored entries
returned to council
Scores collated and
averaged
Entries collated into
précis spreadsheet
Judging panel
moderation
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Awards program and event
Presentation event
Sunshine Coast Youth Orchestra
John Major
MC Sofie Formica
Welcome to Country
Australia Day Ambassador
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Awards program and event
Presentation event
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Australia day events
Citizenship
Largest ceremony annually
MC Heather Foord LGAQ Ambassador
Australia Day Ambassador Hetty Johnston
Presiding Officer Mayor Mark Jamieson
177 Candidates 400+ guests
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Australia day events
Community celebrations
Wet, wet, wet!
Free family entertainment popular
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Australia day events
The future
$40,000+
Officers’ time
1. Smaller community activity at
Kings Beach
2. Portfolio management of
community events
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