qfact overview
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Overview
Overview
Qfact’s driving principal is to meet the needs of the client. To make this a reality, we offer an extraordinary facility and provide the best people, service and technology.
Overview
• We were founded in 1982.
• Year after year we have been recognized as one of the “Top Rated Research Facilities in the World” by the Impulse Survey.– Only a handful of facilities across the country
have been given this designation for 13 straight years.
Services
• Custom Research– Focus Groups– One-on-one interviews– Home Visits– Store Visits– Consumer Panels– Consumer Directs– Ideation Sessions
• Field Management• High Tech Qualitative Solutions
– Perception Analyzer™ – handheld technology that records participants reactions to stimuli (i.e., TV commercial) in real-time.
• Videoconferencing/Video Streaming
Recruiting• All recruiting is done in-
house using our proprietary database of over 110,000 individuals.– Includes Hispanics
• Latest technology to quickly activate targeted respondents.
• We have 50-60 recruiters working various shifts throughout the week.
• We follow guidelines set by the Marketing Research Association and CMOR
Facility• Group Room A – 22’x18’
viewing for 15• Group Room B – 24’x20’
viewing for 20• Group Room C – 19’x21’
viewing for 20• Group Room D – 24’x24’
viewing for 25• Envisage Studio – 36’x32’
open floor plan, ideal for meetings, consumer directs or ideation sessions
• Flex Test – 23’x26’ multipurpose space
• 3 additional conference rooms
9908 Carver RdCincinnati, Oh 45242
ContactMark Dulle
Director of Business Development9908 Carver Rd
Cincinnati, Oh 45242(513) 891-2271