q2 2018 infograph v3
TRANSCRIPT
MEMBERSHIP SNAPSHOT
2018-19 Q2
10,788
4,638
1,321
1,887 18,444
30,640 MALE
70% FEMALE
30%
9 6 4 1 1
21,593
6,785
TOTAL CLUB MEMBERS*
STATE TOTALS
*Total Active Club Members as of 8/01/19
71% 29%
73% 27%
69% 31%
70% 30%
68% 32%
71% 29%
76% 24%
75% 25%
- Page 1 -
20.1% 65+
22.7%
55-64
9.6% 45-54
17.7%
35-44
6.5% 25-34
6.2%
18-24
17.2% Under 18
- Page 2 -
TRAFFIC *Average site visits per month, between Oct-Dec 2018
COMMUNICATIONS
SNAPSHOT
2018-19 Q2
WEBSITE
sailing.org.au
31,601*
sailingresources.org.au
6,059*
discoversailing.org.au
2,255*
SOCIAL MEDIA
Youth News 11,234
Club News 2,365
Nautical News 54,937
NEWSLETTER SUBSCRIPTIONS
248 LIKES
australiansailingteam.com.au
1663*
(Down 13% from Q1)
(Up 10% from Q1)
(Down 19% from Q1)
(Down 52% from Q1)
278 LIKES
COACH-INSTRUCTOR-OFFICIALS QUALIFICATIONS
1141 681 2207
141 886
471 1829 192
CURRENT QUALIFICATIONS
MALE
75% FEMALE
25%
TOTAL QUALIFICATIONS 7 9 6 1
Total number of active qualifications: Instructors, Coaches and Officials
INSTRUCTOR Qualifications
OFFICIALS Qualifications
COACH Qualifications
Male Female X Male Female X Male Female X
ACT 81 40 0 60 4 0 6 1 0
NSW 1046 455 19 546 85 7 40 9 0
NT 70 33 0 29 5 0 3 1 0
QLD 652 251 23 159 33 3 14 6 0
SA 415 141 5 90 25 0 4 1 0
TAS 254 64 8 120 18 0 7 0 0
VIC 954 413 42 287 70 12 40 11 0
WA 454 161 14 188 36 4 21 8 0
Total 3926 1558 111 1479 276 26 135 37 0
QUALIFICATIONS
SNAPSHOT
2018-19 Q2
- Page 3 -
PARTICIPATION SNAPSHOT
2018-19 Q2
1200 | 26 112 | 11 1379 | 39
132 | 1 791 | 26
184 | 13
MALE
63% FEMALE
37%
3 1 0 9 1 4 1 8 0 8 1 3 0 6 7 0 0 0 0 9 0 5 0 9
0 6 1 6 2
2492 | 37 322 | 4
TOTAL PARTICIPANTS
STATE TOTALS
0 0 8 4 Year to date participants marked as ‘complete’ between 1st July – 31st December 2018, as of 5/01/19
- Page 4 -
Participants
Accredited Centres
Key:
@ 157 accredited Centres
AGGREGATES NATIONAL
COMPARISON BY
MONTH 7% YEAR TO DATE
Quarterly comparisons by State. Figures do not include the Safety & Sea Survival Course participants.
Figures do not include the Safety & Sea Survival Course participants.
- Page 5 -
315
1276
77
1020
152 131
1579
1095
320
1127
125
1057
81 140
2380
789
0
500
1000
1500
2000
2500
ACT NSW NT QLD SA TAS VIC WA
17/18 18/19
309 351
617
888 1085
2261
243 295
736
1464 1330
1951
0
500
1000
1500
2000
2500
JUL AUG SEP OCT NOV DEC
17/18 18/19
TOP 10
CENTRES
EXPERIENCES & COURSES
BREAKDOWN Figures do not include the Safety & Sea Survival Course participants.
Figures do not include the Safety & Sea Survival Course participants.
- Page 6 -
1512
529 486
280 223 206 189 138 132 132
0
200
400
600
800
1000
1200
1400
1600
The Boatshed
Royal Freshwater Bay Yacht
Club
Royal Queensland
Yacht Squadron
Sandringham Yacht Club
Royal Melbourne
Yacht Squadron
Canberra Yacht Club
Royal Sydney Yacht
Squadron
Flying Fish Australia
Darwin Sailing Club
Royal Yacht Club of Victoria
580 356
137 267
146 206 189 138 132 59
932
173 349 13
77 73
0
200
400
600
800
1000
1200
1400
1600
The Boatshed
Royal Freshwater Bay Yacht
Club
Royal Queensland
Yacht Squadron
Sandringham Yacht Club
Royal Melbourne
Yacht Squadron
Canberra Yacht Club
Royal Sydney Yacht
Squadron
Flying Fish Australia
Darwin Sailing Club
Royal Yacht Club of Victoria
Full Course Experiences/Intro
TACKERS TOP 10
TOP 10
DINGHY
- Page 7 -
1205
349
177 152 115 112 91 86 82 69
0
200
400
600
800
1000
1200
1400
The Boatshed
Royal Queensland
Yacht Squadron
Royal Freshwater Bay Yacht
Club
Canberra Yacht Club
Royal Melbourne
Yacht Squadron
Royal Yacht Club of Victoria
Royal Sydney Yacht
Squadron
Keppel Bay Sailing Club
Sandringham Yacht Club
Townsville Sailing Club
307
169
74 63 57 54 48 42 34 34
0
50
100
150
200
250
300
350
The Boatshed Royal Freshwater Bay Yacht
Club
Tinaroo Sailing Club
Sandringham Yacht Club
Royal Queensland
Yacht Squadron
Canberra Yacht Club
Gosford Sailing Club
Darwin Sailing Club
Hillarys Yacht Club
Lane Cove 12ft Sailing
Skiff Club Inc
TOP 10
KEELBOAT
POWERBOAT TOP 10
SAFETY & SEA
SURVIVAL
TOP 10
WINDSURFING - Page 8 -
117
39 37 29 25 22 19 17 15 12
0
20
40
60
80
100
120
140
Flying Fish Australia
Scouts WA Water
Activities Centre
Sandringham Yacht Club
Royal Melbourne
Yacht Squadron
Gosford Sailing Club
Australian Navy Cadets
Drummoyne Sailing Club
Ltd
Royal Freshwater Bay Yacht
Club
Cruising Yacht Club of
SA
Royal Yacht Club of Victoria
166
98 98
73 68 64 55
42
23 19
0
20
40
60
80
100
120
140
160
180
Royal Freshwater Bay Yacht
Club
Royal Sydney Yacht
Squadron
Sandringham Yacht Club
Royal Queensland
Yacht Squadron
Navy Sailing Royal Melbourne
Yacht Squadron
Newcastle Cruising
Yacht Club
Pacific Sailing School
Cruising Yacht Club of
SA
Darwin Sailing Club
MEET
FINLAY
18 years old
TAS Royal Yacht Club
of Tasmania
Safety & Sea Survival
SAILING? MEET
MARGIE
65 years old
VIC Sandringham
Yacht Club
Start Sailing 1 & 2
MEET
CHARLIE
SA Cruising Yacht Club
Of South Australia
12 years old
Start Powerboating
MEET
OLIVE
ACT Canberra
Yacht Club
10 years old
Tackers 1
WHO HAS BEEN
CUSTOMER
FEEDBACK Dinghy
Keelboat
Tackers
Windsurfing
Safety & Sea Survival
“Alison was fantastic! Calm, collected and a great
communicator!”
“Excellent course. Great presentation and done very
profesisonally.”
“George found the course to be a really great experience that he shared
with his mate. They both want to sail when they grow up!”
“I had an a awesome weekend. Everyone involved were wonderful and helped me. This is my first time sailing
and I really enjoyed it. What a wonderful club and the staff and volunteers
were fantastic.”
Dinghy
“One of the best short courses I’ve ever experienced. In-water session
was really enjoyable but also extremely sobering”
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Affiliated Clubs: 97 Discover Sailing Centres: 38 Safety & Sea Survival Centres: 2 Club/Centre Visits*: 28 Enquiries*: 1046 Phone: 28% Email: 72%
ENQUIRIES SNAPSHOT
2018-19 Q2
FEEDBACK
15%
5% 11%
35%
6%
4%
WHERE FROM?
“I just wanted to tell you how good I have found the support from Revolutionise. They respond promptly and importantly with something helpful. System is working
really well. We are now getting our discover sailing people to register on-line before hand or when they get
to the club. Most pay on-line too which just makes it easier for us to get out and sail too.“
Wollongong Yacht Club says:
BEST
0 2 9 9 1 TOTAL ENQUIRIES
*Enquiries logged during Oct-Dec 2018
77% 23% During the month of September, Australian Sailing’s Education and Training team, and the Online Services Team tracked incoming enquiries from around the country. Having the ability to analyse what enquiries are coming in, enables us to better service our Clubs and other stakeholders. From September’s analysis, we have since changed the ‘mySailor’ login information on our website in the aim of empowering people to update their own details and login to see their own details.
23% 1%
“I opened the email and could pay straight from there. Easiest process I’ve seen for membership renewal anywhere.
Well done!“
Member from Townsville Sailing Club
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Top 5 Enquires: 1. Regattas – Setting up an event in revSPORT, Sailor wanting to enter, Club wanting to plan an event. 2. Logging into mySailor – Member updating details, Trouble-shooting.
3. Membership – Checking status, updating details. 4. Instructor Training – Requesting resources, registering for a course.
5. revSPORT Trouble-shooting – Centre checking how to set up a course, releasing funds,
FOCUS on VIC