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RH Tribune November 20, 2008. Is money the only drive ? By Vinciane Istace. PwC. Agenda. The current context Attracting young talents : - MyLuckyStar - EEE Attracting experienced profiles - PwC deal - A la Carte Conclusion. The current context. A changing world - PowerPoint PPT PresentationTRANSCRIPT
PricewaterhouseCoopersNovember 2008
Slide 2
Agenda
• The current context
• Attracting young talents :
- MyLuckyStar
- EEE
• Attracting experienced profiles
- PwC deal- A la Carte
• Conclusion
PricewaterhouseCoopersNovember 2008
Slide 3
The current context
A changing world• 3 different generations in the workplace at the same time:
- Baby Boomers (1946 – 1964)
- Generation X (1965 – 1981) => a multigenerational workplace
- Generation Y (1982 – 2000)
A changing workplace• Problem solving and creativity support performance• Workplace flexibility becomes key to attracting and retaining staff
A changing mindset• Closer scrutiny of the way in which companies and executives behave => CSR engagement : serving all stakeholders• Greater emphasis on experts => building and maintaining expertise• Personal wealth and wellness => work life choices
PricewaterhouseCoopersNovember 2008
Slide 4
In a nutshell
Transition in leadership profiles
1950 1980 20052000 2020
Job For Life
• Deep knowledge of the business
• Single company career
• General management skills, rather than deep expertise
• Move between companies and industries
• High order communication and collegiate management skills
• Deep industry or subject expertise
• Holds senior role for substantial period
Cross Industry Hire
Leader Expert Overall
Skill Level
Source : “Boston Consulting Group - 2020 vision”
PricewaterhouseCoopersNovember 2008
Slide 5
In a nutshell
Transition in People’s expectation
Security
Health
Wellness
1980 2000 2010
PricewaterhouseCoopersNovember 2008
Slide 6
Attracting young talents
They want: We propose:Clear understanding of their role in big picture
PwC Deal
Opportunity to contribute CSR Programme
Recognition and reward“A la Carte” remuneration and training
Flexibility in terms of hours Flexi-account
Cutting-edge technologyInviting workplace with open access to technology
PricewaterhouseCoopersNovember 2008
Slide 7
Build relationshipsY is loyal to People not to organisations !
PricewaterhouseCoopersNovember 2008
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An innovative approach to recruitment : MyLuckyStar
• Reinforce the branding of PricewaterhouseCoopers
• Reflect the consistency with our firm culture
• Answer to the Y generation sensibility
• Support our cross border recruitment campaign
• Arise curiosity
• Promote discovery
• Increase the liberty of choice and diversity
PricewaterhouseCoopersNovember 2008
Slide 9
An innovative approach to recruitment : MyLuckyStar
Today, MyLuckyStar is declined in whole our communication
Internet Brochures
PricewaterhouseCoopersNovember 2008
Slide 10
An innovative approach to recruitment : MyLuckyStar
Banners Advertisements
PricewaterhouseCoopersNovember 2008
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An innovative approach to recruitment : MyLuckyStar
And even…
A LuckyStar car A LuckyStar recruitment area
PricewaterhouseCoopersNovember 2008
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An innovative approach to recruitment : The EEE Experience
ToFrom
PricewaterhouseCoopersNovember 2008
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An innovative approach to recruitment :The EEE Experience
During 2 days, selected students will:
• EXPLORE our professions by living one day as an auditor or tax advisor through dedicated case studies managed by some of our professionals.
• ENJOY Luxembourg and its nightlife as a great cosmopolitan place to live.
• ENROLL with PwC and catch the opportunity of starting their career by passing a selection interview and signing their first employment contract immediately thereafter.
Main Objectives:
• Promoting of Luxembourg as a place to live & to start a great career• Promoting of PwC Luxembourg as a dynamic & innovative employer with this new
recruitment event• Reinforcing our relationships with campuses & cross-border countries• Attracting students from all cross-border countries to come and discover Luxembourg’s
city & way of life
PricewaterhouseCoopersNovember 2008
Slide 14
An innovative approach to recruitment : The EEE Experience
Success measurements :
• 200 graduates hosted in Luxembourg
• 133 employment contracts
• 15 nationalities
• 2 to 3 EEE events/a year
• Cross-border press coverage
• Closer relationships with campuses in Luxembourg, France, Belgium and Germany
(30 to 40 schools)
• A qualitative selection (no interruption of probation period)
PricewaterhouseCoopersNovember 2008
Slide 15
Attracting experienced profiles
They want: We propose:
Middle term perspective Leader’s position
Career challenges and advancementManagement by objectives (long term – short term)
Clarity of roles and responsibilities Business case
Collegial approach Team work environment
Inclusive remuneration system “A la Carte” offer
PricewaterhouseCoopersNovember 2008
Slide 16
Generation X wants to manage
their own careers.
They move frequently to
develop their careers.
PricewaterhouseCoopersNovember 2008
Slide 17
An inclusive approach to compensation : The PwC deal
Our status : the working contract is incomplete to describe the employer’s offer and commitments to its employees
Our needs :- Clarity- Identity- Exhaustiveness - Coherence
Our philosophy : “The PwC Deal”
PricewaterhouseCoopersNovember 2008
Slide 18
An inclusive approach to compensation : A la Carte
Implement a new remuneration scheme- Flexibility- Equity- Individuality
PricewaterhouseCoopersNovember 2008
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An inclusive approach to compensation : A la Carte
Expectations are mainly focused on :
• Coverage of social and time related risks (i.e. death, invalidity, hospitalisation, outpatient care and pension)
• Assistance in relocating their family (administrative formalities, house and school hunting)
• More-and-more work life balance (planning of holidays and flexibility)
• And an appetite for coaching and feedback
=> expectations between X and Y are converging!
PricewaterhouseCoopersNovember 2008
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Conclusion : List of popular attributes to attract talents
1. For People like Me
2. Fun place to work
3. Innovative company
4. Training opportunities
5. Attractive work location
6. Career growth opportunities
7. High salary or other monetary benefits
8. Familiarity with task or opportunity to do what I want to do
9. Expect success at the task
10. Work life balance
Universal to both recent graduates and experienced employees
Specific to experienced employees