putting yourself out there: online social networking for librarians
DESCRIPTION
For LIS Career Fair, January 12, 2010TRANSCRIPT
Putting Yourself Out There Online Social Networking for Librarians
Meredith FarkasNorwich University
http://www.flickr.com/photos/hndrk/2781790829/
The job market is REALLY competitive!
http://www.flickr.com/photos/joebrent/15699502/
An Accidental “Mover and Shaker”
The Book
Writing, teaching, speaking
www.flickr.com/photos/melindashelton/1802240436
You are a Brand
http://www.flickr.com/photos/vissago/2142584703/
Networking online: lots of options
• Blogging• Twitter• FriendFeed• Facebook• Professional writing• Speaking• Virtual committee membership• Developing resources that benefit other librarians
Blogging: Why blog?
• Familiar medium– 133 million blogs indexed by Technorati– Used by all populations
• Informal medium• Flexible - posts can be any length/type• Easy to get started, free software• Users can get the content in the format of
their choosing
Am I a blogger?
http://www.flickr.com/photos/tryingyouth/3137862/
What to blog about?
A real Head Scratcher http://www.flickr.com/photos/benrad/813820723/
Becoming part of a blogging community
• Put yourself into your posts• Put up your pic and an “about me” page• Comment on people’s blogs• Comments on people’s posts on your blog
(trackbacks)• Always engage with commenters on your blog
• Microblogging – sharing information in 140 characters or less
• People “follow” your Twitter feed and get updates of your news and that of their other friends chronologically
• Hugely popular• Can use via web, cell phone, desktop apps, IM,
etc.
How to get a following on TwitterBe a filter for interesting info (link and retweet)
Engage in conversation (@ people)
Promote your content
FriendFeed
• Better for keeping in touch with friends you already have.
• Building visibility– “Friend” librarians you admire– Post interesting updates– Comment on people’s updates– Post content from your blog, twitter feed
(selectively), etc. to your Wall.
Library E-Mail Lists
• There are lists for pretty much every interest• Great space for– Asking questions and getting answers from the
hive– Discussing topics you’re interested in/sharing
ideas– Getting and giving support
• Longer form than Twitter and FriendFeed
Writing
• Articles in journals freely available online will get more exposure.
• Some examples:– Library Student Journal– Library Journal– Code4Lib Journal– Journal of Collaborative Librarianship– Reference & User Services Quarterly– D-Lib, Ariadne, First Monday, and more…
Speaking
• Online conferences– Apply to speak– Create your own!
• Create your own screencast/slidecast– Slideshare– blip.tv or YouTube
Join a Virtual Committee
• More and more library organizations are allowing virtual committee membership
• More and more F2F committees are meeting online
Develop Resources that Benefit Other Librarians
• Learning 2.0 (http://plcmcl2-about.blogspot.com/)
• Five Weeks to a Social Library (http://www.sociallibraries.com/course/)
• Library Success Wiki (http://www.libsuccess.org) • Library Society of the World (http://thelsw.org/) • T is for Training call-in show (
http://tisfortraining.wordpress.com/)
What not to do
• Write under a pseudonym• Make it difficult to figure out who you are• Do things just to make a name for yourself• Have a negative attitude• Insult people or get into flame wars• Name names when writing about job interviews• Be overly formal in your writing• Not let your personality shine through
What to do
• Do things for the love of it• Believe in your own awesomeness• Be authentic• Don’t be afraid to make friends online
Questions?
mfarkas(at)gmail(dot)comTwitter/FriendFeed: librarianmer