put your hostel on the mapp - digital footsteps
DESCRIPTION
TRANSCRIPT
YOU ARE HERE
Digital FootstepsTM Confidential and Proprietary
‘TrekFree’ Mobile Touring:Put your hostel on the mAPP
Powered by
YOU ARE HERE
Demographics and Opportunities
Digital FootstepsTM Confidential and Proprietary
The hostel scene has changed dramatically in the last ten years
Hostels are shedding the ‘youth’ image and becoming all ages friendly
World Tourism Organization studies show that travelers are impacting and interacting with local communities, and need more detailed information about the locale
Opportunities abound for hostels and local tour companies to partner to their mutual benefit
YOU ARE HERE
Realizing Greater Profits
Digital FootstepsTM Confidential and Proprietary
Attracting new and repeat customers Improving/expanding service Developing new revenue streams All of the above, without increasing outlays
A TrekFree private-labeled mobile app can improve your brand recognition, meet your guests’ touring and financial needs, and open new profit centers for your business.
YOU ARE HERE
Digital FootstepsTM Confidential and Proprietary
Smartphones on the RoadTravel is experiencing a mobile surge• 29% of travelers have used mobile apps to find flight deals• 30% have used mobile apps to find hotel deals • 15% have downloaded mobile apps specific to upcoming
vacations• 85% of leisure travelers use their smartphone while abroad• 72% post vacation photos on a social network while still on
vacation
Top five uses of SmartPhones while traveling:1. Take photos 2. Use map features 3. Search restaurants 4. Search activities and attractions 5. Check in prior to flight
YOU ARE HERE
Branded with your logo Tours of cities/sites of your choosing As a free gift or nominal download fee Rich multimedia - audio and video clips about your hostel Entry point to other revenue producing tours and advertising
Private-label Mobile Tour App
Welcome to the Abraham Hostel
We, the staff and owners of Abraham Hostel Jerusalem wish to extend Abraham's biblical hospitality to our time. We have created our dream hostel to support independent travelers in Israel and the Middle East..
Digital FootstepsTM Confidential and Proprietary
YOU ARE HERE
Unique mobile technology with
built in full multimedia capabilities
and multi-layered text for a next
generation traveler experience rich audio and video multimedia multiple text articles and images for each
location preference driven in-depth content
Innovative Features
Digital FootstepsTM Confidential and Proprietary
YOU ARE HERE
• Roam Free NavTM – Real-time, turn-by-turn navigation with NO INTERNET
• RoamFree WifiTM – Offline wifi locator, integrates hotspots into the tour for free and easy access to social media
• RoamFree AdsTM – the only location-based advertising that does NOT require an Internet connection
• RoamFree Routing EngineTM – easily creates tailored, multimedia tours
Innovative Features
Digital FootstepsTM Confidential and Proprietary
YOU ARE HERETrekfree vs. the others
Digital FootstepsTM Confidential and Proprietary
YOU ARE HERESimple, Elegant… and the most advanced mobile touring technology
Download tour Start the tour
View the Media
Navigate and alert guest
Digital FootstepsTM Confidential and Proprietary
Attraction Info
YOU ARE HEREMobile Advertising
With Digital Footsteps unique mobile tour solution, you can enhance your brand, increase market share and diversify your revenue streams
• Download fees – charge a nominal fee per downloaded app and tours
• Direct advertising – banner ads, website links and other compelling information direct to the traveler
• Indirect income – via an advertising (local merchants) revenue share with Digital Footsteps
Digital FootstepsTM Confidential and Proprietary
YOU ARE HERE
• How do independent hostels and boutique hotels from around the world market and brand themselves?
• What value do hostel guest places on social interaction, activities and engagement in local culture?
• What local attractions and amenities within the neighbourhood would appeal to the hostels target audience?
• Who's Staying in Hostels: and what are their needs that we can accomodate - make money on?
• I generally talk a lot more than the powerpoint, but I think we should spell it out more.
YOU ARE HERE
For more informationContact: Julie [email protected]
www.digital-footsteps.com
Digital FootstepsTM Confidential and Proprietary