purpose, passion, people (slideshare)
DESCRIPTION
Exploring the foundation blocks of purpose, passion and people as critical elements of customer relationship management and business success.TRANSCRIPT
Purpose, Passion, People:
The foundation of True CRM
Welcome!
What is work and business all about?
Purpose
Passion
People
PURPOSE
1. Purpose
The stronger the alignment and synergy between your own inner world and your business purpose, values, belief systems, passions and inspiration
AND
The external way in which these are expressed through the mission statement, the way the business operates, the employee and customer experience – and the way you work
THE MORE SUCCESSFUL YOU AND YOUR BUSINESS WILL BE
1. Purpose
What do your customers love about you and your business?
1. Purpose
Now:
Identify exactly what it is that made this person’s experience special, and consider whether it would benefit most, or all of your customers
Consider whether you are currently replicating this value to all of your customers
If not, how could it be replicated?
1. Purpose
This is your purpose… to deliver an exceptional customer experience without it being the exception
PASSION
2. Passion
Passion for the product and service, vs. passion for the difference it makes to the customer
Business empathy
What inspires you?
2. Passion
Make a link between what really inspires you – what you’re passionate about – and how this benefits your customers
This is one of your keys to success – by knowing what inspires you, and knowing how it benefits your customers, you will have a renewed sense of purpose, and it differentiates you from your competition
PEOPLE
3. People
Ultimately, whatever product or service your business provides
PEOPLE BUY PEOPLE!
3. People
Who are the right customers for your business – now and into the future?
Loyal = repeat business
Profitable = referrals
Reference-able
Conclusion
The secret of business success
Your work and your business is a bridge!
This is the foundation of work-life success, and true customer Relationship management…
The Corporate Hippy
Purpose:
to help people and organisations succeed in business without having to ‘sell their soul’
Passion:
Working with leaders and managers to develop self-awareness for better performance and work-life success
Working with organisations to define their own purpose and passion, and the ‘right’ people to be doing business with (‘mission, values, vision’, and CRM Strategy)
Helping employees who are feeling unfulfilled, and not fulfilling their potential
People:
You and your business if any of the above could benefit you
The Corporate Hippy
Email [email protected] for copy of e-book ‘Love your Work, Love your Life’
Facebook: thecorporatehippy
Twitter: 1corporatehippy
LinkedIn: Joolz_Lewis