Working with Media, Diversion Classes, and Partners

Establish a media timeline

Contact the media

Send out a press release

Submit a guest op/ed or guest article

Consider print, radio, tv, and blogs

Planning for the year

Safe Routes to School

Daylight Savings

Holidays (eg. Halloween)

Media Advisory – 1 week prior Press Release – day before Post-Action Releases

A clarified law, an opportunity to educate

Defines when a pedestrian is "crossing the roadway" and therefore given the legal right of way to cross. Once any part of the pedestrian's body -- such as a wheelchair, cane or crutch -- moves onto the roadway with the intent to proceed, the responsibility for a motorist to stop is triggered.

A pedestrian is still at fault is he/she "suddenly leaves a curb or other place of safety and moves into the path of a vehicle that is so close as to constitute an immediate hazard."

Media AdvisoryMedia Contacts

YOUR CONCISE HEADLINE HERE

WHATWHYWHOWHENWHEREAbout

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Ingredients

Punchy headline

Informative lead

Couple of quotes

Stats, facts, laws or safety

Attached photo or link

Grants Pass

Editorials are usually timely responses to a media story or article

Op-Eds take time to write and get rightCo-authored with another group can save time

Use “crash” not “accident.”

“No citations have been issued at this time.”

Use person-first language when possible

person walking/driving/cycling v. pedestrian/car/cyclist

Groups like the Oregon Walks and BTA value working with you and your agencies.

Partnerships allow us all to: Share tools and resources

Broaden message of road safety

Be more proactive

City of Portland, Portland Police Bureau, Oregon Walks

Volunteers

We Deeply Appreciate Your Work