Early Registration for Presenters

9th European Convention of the Association for Business Communication (ABC) Divan Hotel Istanbul, Istanbul, Turkey

May 23-26, 2007

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Non-members: Take advantage of this special opportunity to join the ABC. Members receive four issues of The Journal of Business Communication and four issues of the Business Communication Quarterly. Current members may also renew memberships using the spaces provided below.

MEMBERSHIP DUES (U.S. funds only)

Sustaining Membership $100 Active Membership (Hard copy and electonic versions JBC and BCQ) $80 Active Membership (Electronic versions of JBC and BCQ) $60 Retired Membership ((Hard copy and electonic versions JBC and BCQ) $30 Special Full-Time Student Membership (Electronic versions of JBC and BCQ) $30

REGISTRATION FEES (U.S. funds only) Includes reception on May 23, lunch on May 24, 25, and 26, and closing at Yeditepe

University.

Before 15 March 2007 After 15 March 2007

Registration Fee for ABC Members US$ 200 US$ 235 US$ ___________

Registration fee for non-ABC members US$ 225 US$ 260 US$ ___________

Full-Time Student Registration Fee US$ 175 US$ 175 US$ ___________

TOTAL US$ _________

Payment Information (U.S. funds only, make checks payable to the Association for Business Communication) Payment method: (check one) Check Amex MasterCard Visa

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Please fax or snail mail this form to: The Association for Business Communication

P. O. Box 6143, SFASU Nacogdoches, TX 75962 US

Tel. +1 936 468 6280

Fax. +1 936 468 6281 E-mail: abcjohnson@sfasu.edu www.businesscommunication.org

16:00-20:00

17:00-20:00

09:30-10:00

10:00-10:30

10:30-11:00

11:00-11:30

TRACKS

Thursday,

24 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: Discourse of of

PR and Popularization

Room: Safir

11:30-12:00

Axel Beer & Wolfgang Obenaus

Teaching English Business

Communication at VU

Economic and Business

Administration: The Impact of the

Bologna Process

A.M. Bülow-Moller

Persuasion in Negotiation

Discourse

Sissel Rolness Lyskett

Disagreements and Conflicts

between Participants’ Perspectives

in Working Group Meetings - a

Constructive Resource in

Knowledge Creation Processes.

Francis Haran

East Meets West: Orhan

Pamuk’s The Black Book

and James Joyce's Ulysses

11:30-17:00

Convenors:

Geert Jacobs &

Tom Van Hout

Popularizing Science vs.

Promoting the Institution:

An Analysis of a University

Press Conference

The 9th European Convention of the Association for Business Communication (ABC) Istanbul, Turkey

Communication: Spanning Cultures, Change and Challenges

Registration (Divan Hotel)

Informal Welcome Coctail for Participants (Divan Hotel)

Thursday, 24 May 2007

Geert Jacobs and his co-authors Luuk Van Waes and Liesbeth Opdenacker will Receive the Plaque for Outstanding Article in BCQ. The plaque

will be presented by former BCQ Editor Deborah Andrews .

C O F F E E B R E A K

PROGRAM

Opening Session: Ayseli Usluata , Convention Co-Chair

Prof. Ahmet Serpil , Chancellor, Yeditepe University

Betty Johnson , ABC Executive Director

Jacquie Harrison , ABC President

Gina Poncini , ABC Vice President Europe, Co-Chair of ABC Istanbul Program Committee

Wednesday, 23 May, 2007

1

TRACKS

Thursday,

24 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: Discourse of of PR

and Popularization

Room: Safir

12:00-12:30

Angelo P.Bisignano &

Ofelia Palermo

What are You Talking About?

Developing Shared Communication

Practices Across Interdisciplinary

Work Groups

Karen Fontenot

The Role of Intercultural

Communication in Persuasion

and Compliance-Gaining: One

Size Does Not Fit All

Paul Lauer

Ritual Apologies in German and

USA Business Etiquette Manuals

Peter Cardon

A Meta-analysis of

Contexting in Intercultural

Communication Literature:

A Critique and Call for

Research

Paola Catenaccio

Communicating European

Science: The AlphaGalileo

Online News Centre: A Case

Study

12:30-13:00

Patricia Bower Cooley

Learning Social Intelligence: Using

Performance Training to Enhance

Mirror Neuron Response

Amiso George

How to Win Friends and Gain

Influence: China's Public

Relations Efforts in Africa.

Implications for the West

William Wardrope &

Roger Conaway

CulturalDimensions Reflected in

CEO Letters Across Cultures

James Archibald

Translation Analysis as a

Tool for Peace

Guiliana Garzone

Popularization Across

Genres and Discursive

Practices: The

Case of Climate Change

13:00-14:30

14:30-15:00

15:00-15:30

15:30-16:00

16:00-16:30

Dale Fitzpatrick, David Kipling &

Kathleen Vance

Spanning Cultures: Applying Business

Communication Skills Outside of the

Classroom

Yvonne McLaren-Hankin

The Pragmatics of Hedging in

the Comminique de Presse: A

Corpus-Based Study

Jean Bush-Bacelis

Leadership and Executive

Communication Coaching

David Victor

Tailoring MNC Corporate

Ethical Codes of Conduct

for a Worldwide Employee

Base: Accommodating

Local Influences for a

Global Message

Henrik Merkelsen

How Effective Public

Relations Undermine the

Legitimacy of

Humanitarian Organizations

Mario Levi , the author of “Istanbul was a Fairy Tale”, Y.Ü. Department of Public Relations and Publicity Instructor.

Istanbul: Multi-culturality and Co-Existence

Daphne Jameson

Country Equal Culture? Redefining Cultural Identity and Exploring Its Impact on Business Communication

L U N C H

C O F F E E B R E A K

2

TRACKS

Thursday,

24 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: Discourse of of PR

and Popularization

Room: Safir

16:30-17:00

Sylvain Dieltjens &

Priscilla Heynderix

Interviews and Quotes in Internal

Business Documents

JoAnn Syverson

Making Management

Communication Real:

Teaching Persuasive Writing to

MBAs through Hands-on Class

Activities and Customized

Portfolios

Marinel Gerritsen,

Marie-Jose Palmen & Renee

Van Bezoijen

Accent and Gender: Effects on

Response Rates in Telephone

Surveys

Lorraine Robson

Intercultural

Communication: Reading

the "Unwritten Rule Book"

Tom Van Hout

Bridging the Gap:

Discursive Perspectives on

PR and the Popularization of

Science, Technology, Social

Work and the Arts

09:30-10:00

10:00-10:30

10:30-11:30

TRACKS

Friday,

25 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: Strategic

Dimensions of

Conversations at the

Workplace

Room: Safir

11:30-12:00

Marie-Therese Claes

Can Indirect Communication Work?

The Case of Thailand

Kinga Williams

The Power of Simplification

Yusuf Devran

History of Financial Media in

Turkey

Deborah Andrews

Intercultural Virtual

Teamwork: Developing a

Hybrid Team Culture

11:30-15:30

Convenors:B. Asmuss & C.

Thomsen

Birte Asmuss

Identity Construction and

Leadership in Job Appraisal

Interviews

Keynote Speaker: Janis Forman – Using Genre to Cross the Chasm between Web Surfing Expertise and Rhetorical Sophistication: Applications

and Implications

Opening Session, Day 2

17:40 - Bus will depart for boat trip: The boat trip will start with the Golden Horn and end with a magnificient tour of the Bosphorus, sponsored by Istanbul Municipality

Cultural and Artistic Products Corporation.

Friday, 25 May 2007

Brigitte Planken – European Perspective

3

TRACKS

Friday,

25 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: Strategic

Dimensions of

Conversations at the

Workplace

Room: Safir

12:00-12:30

Leon Kenman

A Look at Turkish Business

Communication (TBC), with an Eye

on Cross-Cultural Communication

Jane-Holst Larkin &

Sally Hollist-Mcleod

Typography Talks: Perceptions

of Personality and Tone in

Document Design Choices

Hubert Korzilius,

Marle Smit, Brigitte Planken &

Evelyne Vos Fruit

A Glimpse into the "Black Box" of

Issues that Complicate the Use of

Organizational Questionnaires in

International Mergers &

Acquisitions

Sana Reynolds

“CQ” or Cultural

Intelligence: Implications

for Intercultural

Communication Courses

and Workshops

Christa Thomsen

Roundtable Conversations

Dealing with Employees'

Absence due to Illness: A

Personnel Political

Instrument and a CSR

Activity?

12:30-13:00

Mariel Gerritsen ,

Wanda Nejjari

Monique Van der Haagen

& Hubert Korzilius

Responses to

Dutch-accented English

Holly Littlefield

Storytelling as a Persuasive

Technique: How Businesses

are

Using Online Stories to Craft

a Corporate Image

Solveig Beyza Evenstad

How to Handle Intercultural

Communication Challenges in

Mergers and

Acquisitions (M&A): A Case

Study of Two

Widely Different Companies

Merging

William Wardrope,

Roger Conaway &

Hiromitsu Hayashida

Designing the International

Business Communication

Curriculum: Challenges

and Opportunities

Helena Kangasharju

Democratic Decision-

making in Workplace

Meetings - Or Not?

13:00-14:30

14:30-15:00

Frank Jansen & Daniel Janssen

The Evaluation of Positive Politeness

Strategies in Bad News Letters

Marta Mignini

The Strategic Position of

Positive and Negative

Elements in Sentences

and the Persuasive Role of

Connectors in Banks' Annual

Reports

Paul Gillaerts

The Genre of the Tenancy

Agreement for Students: Solving

Competing Interests

Andreu Van Hooft,

Hubert Korzilius &

Brigitte Planken

Searching for Differences,

Finding Analogies and

Building Bridges in

Intercultural Dialogues:

Mie Femo Nielsen

The Middle Manager

Constructing Himself as the

Boss

15:00-15:30

Asha Kaul & Debmalaya Nandan

Syntactical Disparity in Language Use

across Genders

Gillian Warner-Soderholm

Face-work and Uncertainty

Avoidance within Interpersonal

Communication

Melinda Knight

The Dilemma of Image, Identity,

and Reputation: Case Studies in

Crisis and Political

Communication

Paul Verluyten

Intercultural Preparations

for Two Major Sports

Events: The World Soccer

Cup in Germany (2006)

and the Beijing Olympics

(2008)

Tuija Nikko

Managers Promoting

Dialogue

15:30-16:00

L U N C H

C O F F E E B R E A K

4

TRACKS

Friday,

25 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Panel: The Construction of

Identity in Corporate

Image Promotion:

Sponsoring Sports and

Cultural Events

Room: Safir

16:00-16:30

Lebriz Tosuner-Fikes &

Güniz Bekrek

Gender Speech Acts within

a Turkish Business Context

Takao Norisada

Japanese Mind-set behind

Shakushijohgi

Maria Cochran

Communicating the Tritium

Contamination Crisis: Public

Ethos and the Rhetoric of Risk in

Two National Labs

Elizabeth Tuleja &

Elizabeth Roberts

Cross-Cultural

Communication

Challenges in a Five-Star

Hong Kong

Based Hotel Chain: An

On-Going

Research Project

15:30-17:00

Convenors:

P. Evangelisti, G. Garzone

Paola Catenaccio

Self- Presentations of

Corporate Philanthropy: A

Linguistic Approach

Paola Evangelisti

Corporate Identity and

Image Promotion through

Sponsoring International

Sports Events

16:30-17:00

Şaha Burcu Baygül

Business Communication

Education in Turkey

Caroline Stern

Saying "No" with a Smile:

North American Strategies

for Communicating Negative

Messages

Derek Matthews &

Peter Cleaverly

An Ethical Quandary for Teachers

of Negotiation

Jana O’Keefe-Bazzoni &

Deborah Rolland

Communicating Corporate

Social

Responsibility Online: A

Cross-Country

Investigation

of Corporate Reporting as

Reflected in Website

Narrative

Giuliana Garzone Multiple

Sponsorships and

Advertising in the

Discursive Construction of

Coırporate Identity: A Case

Study

Francesca Santulli Event

and Company: Presentation

and Linking Strategies in the

Web-

17:30- Bus will depart for dinner at Yeditepe University, hosted by Bedrettin Dalan, Chairman of the Board of Trustees.

5

TracksBusiness Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Ph.D. Colloquium

Room: Safir

09:30-10:00

Brigitte Planken &

Meggie Olijslagers

The Experiences of Deaf and

Hard-of-Hearing Employees in a

Hearing Workplace Environment:

the Tower of Babel

Nurit Zaidman

Communication and Its

Feedback from Counterparts:

A Three- Level Analysis of

Communication Between

Members of Professional

and Speech Communities

Hadina Habil

Communicating at the Workplace:

Insights into the Ways Malaysians

Communicate

Irene Pollach &

Eva Kerbler

CEO Portrayal on

Corporate

Websites: A Cross-cultural

Comparison

10:00-10:30

Barbara Schwom

Best Practices: Using PowerPoint

as a Writing Tool

Kathy Vance

Words Talk: Designing an

Online Business

Communication

Course to Span Cultural

Divides

Caroline Stern

North American Perspectives on

Sales / Marketing

Communications

Ayseli Usluata

Stereotyping and

Intercultural

Communication

10:30-11:00 C O F F E E B R E A K

09:30 -11:30

Organizers:

Gina Poncini & Paul

Verluyten

Esra Bal, Job Resources and

Employee Well-Being: The

Impact of Work Engagement

Banu Bıçakçı, Excellence in

Internal PR in the Context of

U.N. Global Compact

Helena Blazkova, Internal

Meetings: The Process of

Decision Making in Workplace

Discourse

Saturday, 27 May 2007

6

TRACKS

Saturday,

26 May 2007

Business Communication

Room: Amber

Persuasion

Room: Nergis

Conflict and Dialogue

Room: Erguvan

Issues in Globalization

Room: Ebru 1

Ph.D. Colloquium

Room: Safir

11:00-11:30

Julie O’Neil & Kari Kirkham

It's all About the Buzz:

Word of Mouth and Its Influence

on College Choice

Ebru Nurluoğlu

Attitudes of Medical Doctors

Towards Public Relations and

Advertising Campaigns

Conducted in Hospitals

Ibtisam Alwahibi &Shirley

Thomas

Differences in Communication

Patterns across Genders in a

Business-School Context- Does

Genderlect Apply?

Nittaya Campbell

International and Domestic

Students in New Zealand:

A Challenge for

Intercultural

Communication

11:30-12:00

Kanakam Devaguptapu

The Role of Non-Verbal

Communication in an Inter-

Cultural Business

Meeting

Geoffrey Nwaka

Indigenous Knowledge,

Local Governance and

National

Development in Nigeria

Gina Poncini

Trade Fairs and Events in

the International

Coffee Industry: Exploring

Issues of Identity and

Community

12:00-13:00 L U N C H

Gözde Dalan, Turkish Coffee

and Interpersonal

Communication

Pelin Hürmeriç, Excellence in

Business

Hana Milatova, Persuasive

Strategies Used in 60-sec

Business Presentations

Nil Moustafa,

Re-thinking Cultural Identity

As the Unstable Social

Imaginary of Community:

The Case of Pomaks in Greece

Johanna Telenius,

Ph.D. Proposal

7