prosyna - the social media marketing tool

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LOSING SLEEP WONDERING IF YOUR SOCIAL MEDIA EFFORTS ARE WORKING?

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Page 1: Prosyna - the Social Media Marketing tool

LOSING SLEEP WONDERINGIF YOUR SOCIAL MEDIA EFFORTS ARE WORKING?

Page 2: Prosyna - the Social Media Marketing tool

WE KNOW.

THAT’S WHY WE BUILT PROSYNA. FINALLY! SOCIAL MEDIA INTELLIGENCE.

Page 3: Prosyna - the Social Media Marketing tool

WE BUILT PROSYNA FOR YOU.

WHY SHOULD YOU CARE ABOUT PROSYNA?You understand social media. You tweet, you post to your organization Facebook page, you even blog. More importantly, you have a social media strategy; you have clear, defined goals.

What you don’t have:

A reliable way to measure results through relevant, objective ROI metrics.

A secure, logical way to manage your social media campaigns and the people who run them.

How about one fully integrated solution that combines all of the features you need to manage, create, publish and measure? How about a tool that saves you time and money right from the beginning - and helps you achieve your goals in meaningful, measurable ways, day after day?

WHY ARE PROSYNA ANALYTICS SO IMPORTANT?Our analytics measure what happens every time you publish content to one of your social media channels. Not just the interaction with any message, but the impact of a campaign, a brand – or even any group of messages you create for any purpose.

We answer the one question about your social media initiatives that keeps you up at night: Is it working?

Prosyna analytics illuminate the black hole of social media – how people respond to the flood of Tweets and Facebook and blog posts.

Prosyna allows users to effectively manage – and protect -- all the social media channels they use to reach their audience.

Prosyna allows organizations to effectively manage their social media teams – including publishing and access rights.

MANAGE + MEASURE = DOMINATE.

Page 4: Prosyna - the Social Media Marketing tool

ONE TOOL FOR EVERYONE ON YOUR TEAM.You’re the CEO. Social media is an essential component of your strategy to reach your target audience, and you’re past the “feel-good‚” stage of social media engagement. You need to know the impact of social media on your organization – from the brand down to each initiative. Prosyna delivers the concrete metrics that tell you in no uncertain terms: Is it working? We built Prosyna for you.

You’re the CFO. Your organization is devoting time, resources – and considerable money – on social media. But what does it mean? Where’s the bang for the buck? Prosyna’s analytics deliver the data you need to determine the ROI – to determine where precious resources and budgets are being spent wisely, and where it’s time to change course. We built Prosyna for you.

You’re the VP of marketing. Resource allocation is a zero sum game and you just shifted a quarter of your budget (and the people behind that) from TV buys to social media. Now you need to measure results the same as you do for TV and other traditional media. Prosyna delivers quantifiable data that tells you in no uncertain terms the answer to your most important question: Did you choose wisely? We built Prosyna for you.

You’re the Marketing Manager. Social media is everywhere, and you need to figure out what really works -- and fast: How to build and maintain successful campaigns, how to reach your target audience and how to hold them. But how can you measure and adjust if you don’t have the tools to show how people actually respond to your initiatives? Sentiment analysis has its place but what caused your audience to suddenly start to like your organization more? You need real-time access to meaningful metrics, so you can see instantly what’s working and what’s not, so you can build on your successes and ditch the rest.

We built Prosyna for you.

You’re the Social Media Team Leader. You need to make it all happen. You need the control and flexibility to build and manage your social media teams, to assign roles, to ensure that you can approve content before it helps define the face of your organization. You need an online tool that organizes all of your people, all of your social media channels and all of your content in one place where you can get to it when you need to, no matter where you are.

We built Prosyna for you.

You’re the Social Media Specialist. It’s your job to create and schedule content, to make changes on the fly – and to do the job of two, maybe three people. In short, life’s a bitch and you could use some help. How about a tool that places every social media channel you use right at your fingertips, one that organizes all your content, one that enables you to post something you see online faster than you can say, “I hate social media?”

YES, WE BUILT PROSYNA FOR YOU TOO.

Page 5: Prosyna - the Social Media Marketing tool

FEATURES + ANALYTICS THAT DRIVE RESULTS. BaSE anaLYTICS

Real-time Analytics Dashboard Message Response by Volume Message Response by Time/Date Message Response by Geographic location Message Response by Domain Message Response by Influencers Channel-specific (Facebook, Twitter) data (Retweets, Facebook Likes, Comments) One-Click Analytics Reports

adVanCEd anaLYTICS

Compare Message Response for Grouped Messages (by different message content, publishing time, or channel) Compare Message Response by Channel Compare Campaign Performance by Channel Compare Message Response by Campaign Compare Publishing Volume to Message Response Volume Data and Chart Export

TEaM ManagEMEnT

Create Separate Accounts for Individual Clients, Brands or Departments Assign and Manage Separate Teams for each Account Easily Add/Delete Team Members Assign Team Members to Tiered Access/Roles Unlimited Number of Team Members

SOCIaL MEdIa ManagEMEnT

Scheduled Publishing Unlimited Number of Separate Campaigns Comparison Group Publishing Assign Multiple Social Media Channels Instant Publishing Bookmarklet API for Integration with Internal and Third-Party Applications

BEYOnd SOCIaL MEdIa

Generate Tracking Links for Web Banner Ads Generate Tracking Links for Email Campaigns Full Prosyna Base and Advanced Analytics for Banner Ads and Email Campaigns

RESULTS THAT GUARANTEE NO MORE SLEEPLESS NIGHTS.

Click here to see what Prosyna can do.

Page 6: Prosyna - the Social Media Marketing tool

IT’S TIME FOR YOU TO SEE TANGIBLE RESULTS FROM YOUR SOCIAL MEDIA EFFORTS. IT’S TIME FOR YOU TO DOMINATE SOCIAL MEDIA WITH PROSYNA.

Find out how you can get started [email protected]