propaganda techniques. define, identify, and create examples of persuasive devices including:...

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PERSUASIVE DEVICES Propaganda Techniques

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Propaganda Techniques Slide 2 Define, identify, and create examples of persuasive devices including: bandwagon loaded terms testimonial name-calling Slide 3 How does recognizing propaganda devices make you a better shopper and decision marker? Slide 4 Today we will complete two activities with persuasive devices including: Create an organizer defining the four persuasive devices. Use response cards to determine which persuasive device is being used. Slide 5 Each one of the following cell phone advertisements uses a different persuasive technique. Think about what the advertisers are doing to get you to buy the cell phone as you watch each commercial. Slide 6 bandwagon Slide 7 loaded terms Slide 8 name calling Slide 9 testimonial Slide 10 Which advertisement had someone famous? Which advertisement had someone who wanted to join the group? Which advertisement made fun of someone else? Which advertisement had loaded terms? Slide 11 On the blank space provided fill in the correct persuasive device for each definition. Write a short example for each. Slide 12 encourages the hearer to think that because everyone else is doing something, you should too or you will be left out. Slide 13 is when an expert, public figure, or celebrity promotes or supports a product, policy, or political candidate. Slide 14 is when words that have strong emotions are used to promote a person or product. Slide 15 is the use of placing negative labels on a person or item. It is used to create fear and arouse prejudices in the hearers. Slide 16 Slide 17 An expert from Nevada explained that when rivers are dammed for water power, it destroys beautiful valleys. Slide 18 testimonial Slide 19 All trails lead to ice-cold Slide 20 loaded terms Slide 21 The New Zealand Air Force used Disney artwork on the aircraft. The message says Mickey Mouse, proprietor of "M. Mouse Loans" says: "The Axis is Living on Borrowed Time, An' We're Gonna Foreclose." Slide 22 testimonial Slide 23 Slide 24 name-calling Slide 25 The jeans that built America Slide 26 loaded terms Slide 27 Slide 28 bandwagon Slide 29 Papa Johns We believe better tasting ingredients makes a better tasting pizza. Slide 30 loaded terms Slide 31 M&Ms melt in your mouth, not in your hand. Slide 32 loaded terms Slide 33 Slide 34 testimonial Slide 35 Your teenage daughter asks: Everyone else is camping overnight without chaperones, so why cant I? Slide 36 bandwagon Slide 37 On a piece of notebook paper, number your paper from 1 to 10 for the following quiz questions. For each of the 10 examples you must identify the persuasive device which is being used in the advertisement. Slide 38 1. Slide 39 2. Its alright for me to cheat on my taxes because everyone else does it. Slide 40 3. This grand touring vehicle concept is as at home in the city as it is in more wide open spaces, like country lanes meant for performance driving. Slide 41 4. Slide 42 5. Slide 43 6. Slide 44 7. Slide 45 8. Michael Jordan says he loves to eat Ball Park Franks Hot Dogs. Slide 46 9. Slip away into paradise with this luxury cruise ship to an exotic island in the glistening ocean. Slide 47 10.