PROMOTIONS, VOUCHERS AND OFFERS

IN DRUPAL COMMERCE

Richard Jones, Technical Director, i-KOS

NYC Camp July 2012

HELLO!

• Richard Jones

• CTO i-KOS

• London-based Drupal agency specialising in Commerce

• @richardjones

DRUPAL COMMERCE PRICING MODEL

Product Prices start with a Base Price

Final Selling Prices are calculated using Rules

Prices are made up of multiple Components

Rules conditions and actions provide incredible flexibility

BEFORE YOU START

Install the Commerce Extra Price Formatters module

http://www.drupal.org/project/commerce_extra_price_formatters

(It’s just going to make it easier to see what’s going on)

PRICE FORMATTER SETTINGS

PLANNING YOUR OFFERS

However well you plan, the next offer seems to be something you’ve not thought of...

FIXED PRICE DISCOUNTS

Fixed Price Discount on a product

No Conditions

Appl ies to any product (regardless of starting price)

$10 off !

FIXED PRICE DISCOUNTS

Event triggers when a product is viewed

Adds a discount component to the price (note that amount is in pennies)

TIME LIMITED

Fixed Price Discounts

Time limited offer

$10 off, today only!

TIME LIMITED

Adds date checking conditions to the rule

ORDER VALUE LIMITED

Fixed Price Discounts

Only apply when the basket value exceeds a fixed amount

Slightly more tricky as we are applying a discount to the whole order - not product by product.

$10 off when you spend $100!

ORDER VALUE LIMITED

Checks discount hasn’t already been added and that order value is sufficient

Add a special DISCOUNT product to the cart (which has negative price)

Different event - this one reruns the rule when a change is made to the order

ORDER VALUE LIMITED

Need a reversal rule - always consider how to cheat the system

POUNDLAND

Force the price of all items to be a fixed value

EVERYTHING $1!

POUNDLAND

Force the price of all items to be a fixed value

MULTIBUY

Add a discount to the order when a 2nd item is purchased.

BUY 2 GET ONE HALF

MULTIBUY

Currently difficult to do using price rules.

We are working on a custom rules action.

But you can still work around it!

MULTIBUY

Check if we have the qualifying product and no free one

Add the free version of the product

MULTIBUY

Need a reversal rule - always consider how to cheat the system

PRODUCT SPECIFIC

Discount specified products

$5 off any Blu-Ray

PRODUCT SPECIFIC

PERCENTAGE DISCOUNTS

Percentage d i scount on everything

10% OFF EVERYTHING!

PERCENTAGE DISCOUNTS

FREE GIFT

Gift with purchase type offers

FREE KEY RING WITH EVERY ORDER!

FREE GIFT

FREE GIFT LIMIT

VOUCHERS

Fixed Price

Percentage

ENTER nyccamp TO GET $10 OFF

3RD PARTY OFFERS

Groupon, KGB, LikeBees etc.

Each has different requirements.

Some want you to provide the codes

Some want to provide them

BULK COUPON GENERATION

Install Commerce Coupon Batch

http://drupal.org/project/commerce_coupon_batch

Give it a prefix and the number of coupons required

SUPPLIED COUPONS

Use Feeds

drupal.org/project/feeds

COUPON LOGIC

The start position is “valid”

Create rules to make it “invalid”

Extend the coupon entity with fields you can use

CHANGE IS COMING!

http://drupal.org/project/commerce_discount

YOUR QUESTIONS