‘PROJECT HEART’ CREATES MAJOR NEW NATIONAL BUSINESS AND LEARNING CENTRE FOR TESCO‘Project Heart’, an innovative well-being, collaboration and quality assessment centre - designed for Tesco by UK architects LOM architecture & design - has been launched at Tesco’s Head Office campus in Welwyn Garden City, Hertfordshire.

Sited within a tree-filled, landscaped context, the scheme creates a people-focused work environment which promotes interaction, collaboration and creativity while promoting Tesco’s values, products and the customer. Project Heart provides flexible spaces where staff can interact with customers and suppliers to develop and present new initiatives, and assess new products, technologies and trends.

Project Heart will serve as a new ‘hub’, creating a focal point for employees working in nine other Tesco office buildings on the Shire Park campus. The site was previously occupied by a social club which was relocated in a new building close by as part of the development agreement.

The project incorporates the Tesco Academy, a facility which hosts learning and training opportunities for up to 100 Tesco staff at any one time. An event space, able to accommodate up to 500 people, with a 20m² presentation screen occupies the apex of the first floor plan, while at the opposite end of the floor is a new, state-of-the-art gym operated by Nuffield.

Project Heart is a Finalist for a 2019 Civic Trust Award in the South East region and a regional finalist for the 2019 Selwyn Goldsmith Awards for Universal Design.

1) North-west elevation showing landscaped pedestrian approach © Nicholas Worley

November 2018

At the core of the facility is a dramatic central atrium offering a 300m² flexible, communal, internal ‘street’ area where staff and visitors can network on a daily basis, and which also serves as a space for events and presentations.

A Tesco ‘Express’ store in the building serves both Tesco staff and local people, including residents from the former Xerox site which has recently been redeveloped as 350 new housing units. The store will be used by Tesco to test and evaluate new product lines and systems before distributing them more widely. The gentle, curving profile of the new facility and the considered landscaping surrounding it helps to soften the context of the existing office buildings on the campus, while providing areas for staff and visitors to sit in a pleasant external environment. The building’s façade incorporates a series of balcony-like (external) walkways accessed by spiral staircases which form a key architectural feature.

The atrium roof is made of ETFE - the same material used for the domes of the Eden Project in Cornwall - which features a fritted pattern to reduce solar ingress. The building has been designed with a minimal number of internal fixed walls, allowing the spaces to respond to changing requirements over time. Acoustic panels have been positioned strategically throughout the building to lower background noise, particularly in the main hall, which can accommodate 500 people. Support facilities including food refrigeration, plant and furniture storage are located in the basement, ensuring that the building has an uncluttered feel and optimising use of the ground and first floors.

2) North-west approach from Central Drive © Edmund Sumner

Key features of Project Heart include:

• afoodacademyandfoodtrainingcentre,incorporatingademonstrationkitchenand cookeryschoolwithpracticallessonareasandanauditorium; • atestingandqualityassessmentcentre,whereTescostaffandsupplierscantasteand testnewfoodproductssupportedbytwelvekitchens,projectroomsandapresentation suite;

• astaffgym–withtreatmentrooms–aimedatpromotingwellbeingwithinthe Tescocommunity;

• aTesco‘Express’storeofferinggroceriesforstaffandvisitorstotheProjectHeart development,andaplacetotestnewretailinitiatives;

• agroundfloorcoffeebarandafirstfloorrestaurantarea,locatedonthelink-bridge whichcrossestheatriumspace;

• anexternalsportspitchwhichallowsforarangeofsportsandfitnessactivitiesina fenced,floodlitfacility.

Architecturally,LOMhascreatedthebuildingformwithsoft,welcominglinesandnaturalstoneandtimbermaterialsascorecomponents.Theglulamtimberroofstructureformsanattractive,flexible,clear-spanspaceinternally.Tocomplementthelargeareasofexternalglazing,Rodecapolycarbonatepanelshavebeenusedtocreateatranslucentfaçade.Thisallowsnaturallighttoenterthroughthewallsduringthedaytimeandartificiallighttopassoutthroughduringtheevening,whenthebuildingappearsto‘glow’fromwithinfromlightanimatedbythemovementofpeopleinside.

Internally, LOM has worked closely with Tesco to develop a space that balances corporatecommunicationsandthebrandwithTesco’saspirationforanopen,creative&inspiringenvironment.The timber and concrete of the building are complementedwith the balanced use of colour infurniture,fittingsandacousticmaterials,andintheapplicationofboldgraphics.

AlltheprincipalfixturesandfittingsinProjectHearthavebeendesignedbyLOMasbespokejoineryitems includingmobile display and presentation units, booth and banquette seating, and curvedbleacher seating running fromground to first floor and creating an informal event area for 100people.

LOM’sdesignpresentsaraw industrial lookwithexposedconcretestructuretoppedbyatimberroof.Arestrainedpaletteofbuildingfinishes,includinggalvanisedductworkandplywoodjoinery,arefurthercomplementedbythefurniture’sthinblackmetaldetailing,naturaltonesandflashesofprimarycolour.This‘refinedindustrial’aestheticsignpostsProjectHeartasanewkindofcollaborativespaceforTesco’semployees.

Simon Marett, Director, LOM architecture & design, comments: “We were asked to create an accessible building of human scale, which would be attractive and welcoming to Tesco staff and visitors alike. Our response has been to use a sensitive combination of natural forms and materials to meet Tesco’s expectations. To accommodate so many different business functions within Project Heart, LOM have worked closely with several stakeholder teams at Tesco throughout the duration of the project, to make sure that every aspect of the new development meets the aspirations of each team. We are confident that this new building, now the ‘heart’ of the Tesco campus in Welwyn Garden City, will quickly become a dynamic hub for learning, well-being and business development, offering a comprehensive range of superb amenities under one roof.”

3) Entrance to building along north-west elevation © Nicholas Worley

4) North-west elevation showing wild meadow planting © Nicholas Worley

5) South-east elevation showing kitchen garden and BBQ area © Nicholas Worley

6) Central atrium space © Nicholas Worley

7) Open learning area © Nicholas Worley

8) Atrium coffee shop © Nicholas Worley

9) 500-person events space (first floor) © Nicholas Worley

10) Tasting space in the ‘food academy’ © Nicholas Worley

11) Kitchen area of the food training centre © Nicholas Worley

12) Landscaped pedestrian approach from Central Drive © Edmund Sumner

13) External view of main atrium glazing © Edmund Sumner

14) View towards outside auditorium space © Edmund Sumner

15) View towards south-east entrance from picnic area © Edmund Sumner

16) South-east elevation showing kitchen garden © Edmund Sumner

17) ‘Food Academy’ entrance and waiting area © Edmund Sumner

18) Main atrium towards coffee shop © Edmund Sumner

1) North elevation

Drawings

2) East elevation

3) Ground floor plan

4) First floor plan

5) Section

6) Site plan

7) Axonometric overview

Development Team

Client: Tesco Architecture and Interiors: LOM architecture and design Structural Engineer: FairhurstServices Engineer: MBA Consulting EngineersProject Manager: JA Consultancy (UK) LtdSize of Project: 6,500sqm (Gross) 5,745sqm (Net)Construction cost: Undisclosed

Photography: Copyright Nicholas Worley and Edmund Sumner

E N D S

Note to editors

LOM architecture and designLOM is an architecture and interior design studio based in London, with extensive experience in the delivery of new buildings and workspace projects for major businesses around the world. In the Middle East region, LOM has worked in Oman, the UAE, Bahrain, Kuwait, Saudi Arabia and Qatar, with clients including NBO, Ahli United Bank, Commercial Bank of Dubai, United Arab Bank and the Commercial Bank of Qatar. In the UK, the practice works with businesses including RBS, HSBC and Tesco. In addition to workplace design, the practice’s portfolio includes education buildings, mixed-use developments, residential and master planning projects.

www.lom-architecture.com @lom_architects

Tesco

For further information please contact Belford Communications:

Robert Torday Paul Stelmaszczykrt@belford-communications.com ps@belford-communications.comT: +44(0)20 7706 6255 T: +44(0)20 7706 6292@BelfordComms www.belford-communications.com