program management for innovative product development...fabio lorito amg –dsc division - product...
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Program Management for Innovative Product Development
Fabio LoritoAMG – DSC division - Product and Business Manager
Valeria BaldiniAMG – DSC division - Program Manager
DSC: DataStorage & Custom PMIC
CUSTOMPower Mgmt
PMIC for SSD• cSSD Consumer• eSSD Enterprise
48V Digital Direct Conversion
PRINTER
Head driver Motor diver
Analog Front End
HDD
Power ComboPre Amplifiers
DSC in the WorldLocal support for Key Customers
Longmont
Santa Clara
Irvine
ASIASingapore• Design & LayoutTokyo• Application/Validation
Milan
Prague
EUROPEAgrate (Milan)• Head Quarter, Product Marketing• Application/IP• Product Engineering• Planning• Program mngmtCastelletto (Milan)• Design & Layout• Application/IP• Program & Business MngmtPrague• Design & Layout• Application
Singapore
Tokyo
USASanta Clara– CA • Product Marketing• Application/Validation• Regional Marketing• Tools developmentIrvine – CA • Applicaiton /ValidationAustin –TX• Application/ValidationLongmont – CO • Application/Validation
Austin
Partner Account | Typical Supporting structure
PRODPLANT1
LOCAL APPLICATION
SUPPORT
PRODPLANT1
LOCAL APPLICATION
SUPPORT
LOCAL APPLICATION
SUPPORT
SALESLOCAL QUALITY CONTACT
MARKETING
CUSTOMER
PRODUCTMANAGEMENT
RELIABILITY QUALITY TESTING DESIGN
Our Values
PM team - MISSION
Team
PM Ind
PM Des
PM structure
Product development process in STInitiating and planning Development and Implementation Industrialization Production
Market request
Feasibility Analysis
Semiconductor Device Development
Device Functional Validation
Electrical Characterization
Product Reliability and QualificationHandover for New
Product Introduction
Test and Detection Development
Hardware and Application Development
Software Development
Package Development
Program Management
Risk Management
Change Management
PM-Ind
PM-DesLeadership
Project plan
Customer requests
Cost evaluation
Design Plan
Reviews with
customer
Risk analysis
Core team leading
Delivery plan with customers
Status update
Supervision on eng tasks
Technical skill forPM & Innovation
September 20th, 2018
Federico Grassi PMP©
STMicroelectronicsBack End Manufacturing & Technology R&D - PMO
PMI-NIC - ST Microelectronics - PM & Innovation - Technical Skill
Back-End Manufacturing & Technology
12
Back-End Manufacturing &Technology Research & Development
BACK END TECHNOLOGY DEVELOPMENT
FRONT END TECHNOLOGY DEVELOPMENT
PRODUCT DEVELOPMENT
Environment
• Market Analysis, market trends• Knowledge of the competition• Benchmark• Technology Roadmaps• Connection with Suppliers R&D Centers
Project Portfolio and Project pipelineGovernance: project, program, portfolio
• Project Portfolio
• In / out pipeline
• Alignment with the Team
• Alignment with business stakeholders
• Priority management
• Bandwidth
Life cycle ManagementProject, Program, Portfolio, Product
• Requirements management and traceability
• Risk Management / de-risk during project life cycle
• Simulation and Modeling
• R&D vs Business alignment
• Shared roadmaps between R&D and Product organizations
• Early engagement
• Lessons Learnt capitalized
DevelopmentClear shared method for Technology Development
• Deliverables
• Design Rules
• Risk tracking, coverage of Customer requirements
• FMEA, Failure mode Knowledge Matrix
Performance ManagementProject tracking, monitoring & Control
• KPI – Key Performance Indicators
• Project Dashboard
• Available bandwidth, priority management
Release to Production
From Introduction to volume Production• Hand-over management
• R&D Project closure
• Lessons Learnt• Best Practices
• New Failure modes
• Continuous improvement
• Simplify specs and procedures
Federico Grassi PMP©
STMicroelectronicsBack End R&D - PMO
PMI-NIC - ST Microelectronics - PM & Innovation - Technical Skill