PROGRAM GUIDE 2016

PROGRAM SUPPORTED BY

1PUSH Program | Winnipeg’s Pop Up Shop Hop

The PUSH Program pairs start-up retailers with vacant downtown storefronts on a short-term, low risk basis. The aim is to help activate ground floor retail in downtown Winnipeg. By creating opportunities for entrepreneurs to test the downtown market, we hope to draw

more shoppers downtown and generate long-term lease deals in formerly vacant spaces.

Over the past few years, PUSH has given crucial support to entrepreneurs who want to build their businesses downtown, but are uncertain if they should take the risk of signing a long-term lease. To date, PUSH has supported 7 retailers, 2 of which have moved to permanent

store locations. The PUSH program supports Manitoba’s economy by filling downtown storefronts, developing home-grown businesses, and promoting the revitalization of

downtown Winnipeg.

More information and updates from PUSH can be found at www.winnipegpush.ca

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• Activategroundfloorretailinthedowntown

• Createopportunitiesforretailerstotestthedowntownmarket

• Drawmoreshoppersdowntown

• Generatelong-termleasedealsinformerlyvacantspaces

PROGRAM OBJECTIVES

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HOW TO QUALIFY• Youownaretailbusinessandareinterestedinoperatinginadowntownstorefront.• Youhaveabusinessplan,productinventory,etc.andarereadytooperate.• Byfillingoutanapplicationformonlineatwww.winnipegpush.ca.• YoumightalsohavetorespondtoanExpressionofInterestthatwillbeavailableonlineat

www.centreventure.com.

TERM• Themaximumdurationoftherentalincentiveisthree(3)months.• DuringtheTerm,theretailermustbeopenaminimumof5outof7businessdays,andmust

operatewithinacceptedretailbusinesshours.Minimumhoursmayalsoapply.• Thereafter,iftheretailerwantstobecomeapermanenttenantinthespace,therentand

termisnegotiatedbetweenthemandthelandlorddirectly.

INSURANCE• Allretailerswillberequiredtocarrycommercialgeneralliabilityinsurance,asagreedtoby

allparties.

FEES• Participatingretailerswillberequiredtopayamonthlyrent,tobedeterminedbasedon

negotiationsbetweenthelandlordandCentreVenture.Retailersshouldassumeamonthlyrentalratebetween$500-$750permonthoftheTerm.

OPERATING• Overandabovethemonthlyrentalfee,retailersareresponsibleforalloperationsandany

operatingcosts(i.e.POS,alarm,staffing,etc.)• TheProgramprovidesbrandedPUSHsignageandWi-Fi(ifnecessary)fortheTerm.

TERMINATION• Eitherpartymayterminatethepopupagreementwithin30dayswrittennotice.

PROGRAM PARAMETERS Oak and OarPreviously located on Vaughan Street

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PROPERTY OWNERS• Generatesrentalrevenue• Drawsattentiontothespaceanddrivesmoreinterestintheproperty• Long-termleasepotential

You should fill out an application form at www.winnipegpush.ca and contact CentreVenture to have your name and property listed on a database of interested property owners for the program.

RETAILERS• Testyourproductinthedowntownmarketplaceonashort-term,low-riskbasis• Tapintoanetworkofotherlocalretailersandentrepreneursthroughtheprogram• Potentiallynegotiatealong-termleasetoopenupashopdowntown

In addition to reviewing this Program Guide, you should fill out an application form at www.winnipegpush.ca to have your name put on a database of interested retailers for the program.

WHAT’S IN IT FOR ME? Lennard Taylor223 McDermot Avenue

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CENTREVENTURE DEVELOPMENT CORPORATION• CentreVenturewillactasaliaisonbetweenpropertyownersandpotentialretailoperators.

Modestgrantsmaybeavailabletooffsetminorcapitalimprovements.CentreVenturewillalsoprovidesomemarketingsupport.

PROPERTY OWNERS• Propertyownerswillprovideoperatorswithbelow-marketshort-termleaserates.

RETAIL OPERATORS• Retailoperatorsareresponsibleforalloperationsinthepop-upspacefortheagreedperiod

oftimeandthepaymentofamonthlyfeebetween$500-$750asagreedto.

ALL PARTIES• AllpartiesmustagreetoaLicenseAgreementoutliningalllegalobligations.

ROLES & RESPONSIBILITIES Verde Terrariums419 Graham Avenue

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DO I NEED INSURANCE? Yes,eachtenant/vendorwillneedtoinsurethemselvesandtheirproperty/products/equipment.Vendorssellingpreparedfoodsmustnotprepareanyfoodsonsite,andtheymustcarryProductLiabilityCoverageaswellasconformtolocallawsdisclosingallingredients,etc.

WHAT ARE THE HOURS OF OPERATION?Shopsmustbeopenatminimum5outof7days,foratleast6hoursperday.Hoursmustincludeeveningsandweekends.

DO I NEED TO SIGN A WAIVER/AGREEMENT?Yes,allvendorarerequiredtosignaLicenseAgreementwithCentreVenture.

WHAT DO I NEED TO PAY FOR?Allvendorsmustcoverthecostofmonthlyrent,POSsystem,Wi-Fiandoperationalcostssuchasthesecurityalarm,rentalequipment,décor,etc.

WHO WILL ADVERTISE WINNIPEG PUSH?CentreVenturewillmarketthebroaderWinnipegPUSHprogrambysupplyingsignagetoeachlocation,andutilizingsocialmedia.EachPUSHlocationwillmarkettheirownstorewithasecondaryname,windowsignage,socialmedia,etc.AllPUSHlocationsmustsupporteachotherunderthebroaderprogram.

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FREQUENTLY ASKED QUESTIONS