OREO GORENG SDN. BHD.

NUR AZMINA HAZIQAH BINTI RASUDIN

INTRODUCTION

PROBLEM :

People have been fed up eating oreo cookies.

OPPURTUNITY :

Competitors in the product is less.

SOLUTION :

Create innovative products by oreo.

Biz Idea/ Product Title

Group Name

Group Member 1

Group Member 2

Group Member 3

Problems/ Opportunity Statement

Product/ Service Descriptions

Competitors Analysis

Business Model

Solution(s) – Technology

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PrivateJets

COMPANY

1. FORM OF COMPANY

• Private Limited Company

2. NATURE OF BUSINESS

• Dessert

• Sweet

• Crunch

3. ADVANTAGES

Less competitors

4. WEAKNESSES

Shorthanded employees

COMPANY5. CAPITAL NEEDED

6. LOCATION OF BUSINESS

• Capital Needed : RM 50 000

• Location : Stall Metro Point Kajang

7. REASON FOR THE LOCATION

• REASON: The location of a business is the place where it is situated. There are a number of factors that need to be considered in choosing a location for a business. One of the earliest decisions any entrepreneur has to make is where to locate his or her business. In order to do this, he or she has to make a careful assessment of costs. The ideal location would be one where costs are minimised. The entrepreneur would need to look at the benefits which each area had to offer as well as any government help which might be available.

NEW PRODUCT / SERVICE

LOGO MOTTO

NEW PRODUCT / SERVICE

FEATURES / DESIGN BENEFITS & ADVANTAGES

- OREO :- Many Flavor

- Unbleached Enriched Flour (wheat flour,

niacin, reduced iron, thiamine mononitrate

{vitamin B1}, Riboflavin {vitamin B2}, Folic

acid)

- Leavening (baking soda and/or calcium

phosphate)

- Cornstarch

OPERATION PLAN

MANUFACTURE / TRADING / SERVICE

Operation Hour :

- Monday – Friday : 10 am – 9 pm

- Saturday – Sunday : 10 am – 10 pm

LAYOUT IN THE PREMISES

Operation Hour :

- Monday – Friday : 10 am – 9 pm

- Saturday – Sunday : 10 am – 10 pm Sink Goodstore Pan Store

Cashier Cooking Counter Pickup

OPERATION PLAN

• THE FLOW OF BUSINESS OPERATION

Order and Pay Cooking

Wrapped

Hand To Customer

PRODUCT

Ingredients:

1. 1 pack of Oreo (of course...) (I used vanilla flavor)

2. 1 cup of wheat flour 3. 3/4 cup of fresh milk

4. 2 tablespoons of butter

5. 1 teaspoon of baking powder 6. 1 egg

7. 250 gram oil

PLACE

Location: Strategic, near shopping complax

PRICE

Price is based on competitive with competitors.

PROMOTION

Newspaper, Pamphlets, Brochure, Website

www.oreogoreng.com.my

MARKETING STRATEGY

MARKETING PLAN

Ingredients:1. 1 pack of Oreo (of course...) (I used vanilla flavor)2. 1 cup of wheat flour3. 3/4 cup of fresh milk4. 2 tablespoons of butter5. 1 teaspoon of baking powder6. 1 egg7. 250 gram oil

How to make?1. Put your beloved Oreo in freezer for about 3 hours to make it more hard. I don't know about this at first and had to wait for 3 hours :( But I think you don't have to do it if you don't want to, the result will still the same.2. Melt your 2 tablespoons of butter.3. Mix together wheat flour, baking powder, milk, egg, butter. You can stir it with spoon and add more flour if the batter is not thick enough.4. Put your Oreos into the batter, and then fry until it turns light brownish! Don't forget to heat the oil first. + You can add refined sugar on top if you want to.

CONCLUSION

In the modern world people can no longer expect large enterprises to guarantee them jobs for life. Individuals are increasingly expected to seek out their own opportunities, actively create value and behave ethically, rather than faithfully follow rules and routines set by others. In particular, today's young people need to learn to be enterprising, both when working for others and when setting up their own businesses. Being enterprising involves taking responsibility for decision making, becoming increasingly self reliant, pioneering, adventurous, daring, dynamic, progressive, opportunist, ambitious and holding your values, as well as being able to initiate ideas and see them through into action.