product line nuvo ® /on-q ® products distributor audio promotion buy more play more
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HOME SYSTEMS
Presenting 2015 “Buy More, Play More” Audio Promotions in a Box
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What is the “Buy More, Play More” promotion?“Buy More, Play More” is a turnkey customer promotion in a box tool to help you gain Distributor shelf space and grow your territory sales of NuVo products with key Distributors
Here’s How It Works…•To receive a promotional kit at no charge, Distributor must place an order of either $10,000.00 (Kit “A”) or $5,000.00 (Kit “B”) of Qualifying audio products (see Qualifying Products List on web portal) or SFDC: https://na8.salesforce.com/sfc/#version?id=068C0000002J8Li•For either Kit A or B, you have the option of adding an additional first prize to reward the top performing distributor salesperson – with required stocking order $11.500 (A) or $6,000 (B).•Once stocking order is placed, Legrand salesperson logs into kit order entry site at: www.legrandbmpm.com to place kit order. •A copy of the qualifying purchase order must be attached online.•Kits can be delivered to either the Legrand NuVo Sales Team or Distributor Branch location – after order is placed.•Basic Kits include: (100) Branded brochures and (1) counter display, (100) scratch-off cards good for one free song download or one of the more valuable prizes and (3) reward prizes.
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• Recommended Counter Promotion Period: 60 Days or while scratch-off cards last.
• Requires $300.00 purchase by Contractor of NuVo or On-Q products to earn a chance to win in the program…stimulates counter sales!
• After purchasing $300.00 of Legrand product, Contractor is given a scratch-off card – good for a free music download
• The contractor scratch's off the covered area on the back of the card to see if the card is a winner. If the Customer’s card is a winner, the Distributor gives the prize to the Customer. If not a winner, the card is good for (1) free song download.
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How It Works (continued)
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Counter Promotional Elements
Scratch-Off Cards
Counter Display. Holds Program Brochures
“Take One” Program Brochures
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Kit “A” ($10,000 stocking order required)
• Designed to stimulate counter purchases of NuVo/On-Q audio products.• Rewards Distributor Customers• Strategy: Require Distributor Customers to purchase $300.00 of NuVo or On-Q products to earn a free music download scratch-off card - plus a chance to win even bigger!• Kit Includes: Product specific NuVo/On-Q “Buy More, Play More” Brochures, Counter Signage, (100) Scratch-Off (1) Song Cards and Prizes (please allow 3 weeks delivery)
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NuVo Counter Promotional Kits
1st Place Prize: NuVo 200 With Speakers
2nd Place Prize: Apple iPad Mini
3rd Place Prize: BEATS
Music Headphones
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Kit “B” ($5,000 stocking order required)
• Designed to stimulate counter purchases of NuVo/On-Q audio products.• Rewards Distributor Customers• Strategy: Require Distributor Customers to purchase $300.00 of NuVo or On-Q products to earn a free music download scratch-off card - plus a chance to win even bigger!• Kit Includes: Product specific NuVo/On-Q “Buy More, Play More” Brochures, Counter Signage, (100) Scratch-Off (1) Song Cards and Prizes (please allow 3 weeks delivery)
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NuVo Counter Promotional Kits
1st Place Prize:NuVo 100 With Speakers
2nd Place Prize: Apple Nano iPod
3rd Place Prize: Apple TV
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Program-at-a-Glance
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Promotion Description
Buy More Play More Audio Promo: Free turnkey kit in exchange for stocking order. Branch promo includes (100) music download/scratch off cards; customers each get one with order of $300 or more.
Prizes are embedded in cards and promo is over when final prize is awarded. A+ and B+ kits give distributor option of including their own distributor sales team in promo as incentive for growth - in
return for higher stocking order.
BMPM Audio Promo Kit A BMPM A+: Extra prize for Distributor Sales
BMPM Audio Promo Kit B BMPM B+: Extra prize for Distributor Sales
Prizes Per Kit Option
1st Place Prize: NuVo 200 System with Gateway & Speakers
2nd Place Prize: Apple I-Pad mini
3rd Place Prize: Set of Beats Headphones
Note: All prizes are shipped to each branch at the start of each
promotion so they are available for instant giveaways.
1st Place Prize: NuVo 200 System with Gateway & Speakers. Salesperson with highest growth % in NuVo/On-Q sales
wins it.
Note: A+ prize ships separately to NuVo salesperson for meeting with
distributor salespeople.
1st Place Prize: NuVo 100 System
2nd Place Prize: iPod Nano
3rd Place Prize: Apple TV
Note: All prizes are shipped to each branch at the start of each promotion
so they are available for instant giveaways.
1st Place Prize: NuVo 100 System. Salesperson with highest growth %
in NuVo/On-Q sales wins it.
Note: A+ prize ships separately to NuVo salesperson for meeting with
distributor salespeople.
NuVo/On-Q Stocking Order $10,000 $11,500 $5,000 $6,000
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• Start planning with your Distributor target accounts now.• Find all you need in this content pack:
https://na8.salesforce.com/sfc/#version?selectedVersionId=068C0000002J8K1
• Secure inventory stock orders from targeted Distributors – P.O. must be for Qualifying products: https://na8.salesforce.com/sfc/#version?id=068C0000002J8Li
• New: Order turnkey kit/attach PO online: www.legrandbmpm.com• Order online only – do not use/fax old forms.• All promotion elements ship as a kit, including the prizes.• Each branch promotion has a 60-day duration (or until “scratch off
cards” are depleted).• Allow 3-4 weeks for promotional kit to be received.• Contact Don Torrant with questions.
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Use these audio kits to grow sales: