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Book Size: Standard Portrait

ROBERT jOSEPH EWANCHUK

PROCESS BOOKSept - Dec 2011

JERJ

ERJJ

DESIGN STDO !

CONTENTS

3-4

5-10

11-14

15-20

21-24

25-32

33-36

37-40

1

2

3

4

5

6

7

8

Type Specimen

Design Permutations

Grid

Hierarchy

Word Play

Fun With Micheal

Ugly Website Refroove

Day

09 . 13 . 11

T Y P E S P E C I ME NCh o o s e a f o n t f r o m t h e D e j a V u f a m i l y , m a k e a t y p e s p e c i m e n p a g e u s i n g I n - D e s i g n .

P R O J E C T

ONE

Type Specimen04

DejaVu SansRoman

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789DejaVu Sans Roman 10pt

Feris del ipsam quis voluptaquis est, cusa dolor aut ut et que volut fugias reriatempedi autestem vid magnis mos estorrum resequisci dolor sitaquatent que volut etur, earchillab inctore event ut eici-tiorum aliti dest qui ommoles di sint, none rerumqui omniatum ero quaeptatur atium fugitam ra consernamet lacea pa porum et reiurerro quam nisque pero eaturepelit aut ducienist ad maio tem que omnis debit, cus verro molecatur, ipiet quibusci consequ odipsunde nihicienet et omnis apissum int, sintio dolupta tiatati.

Arial Regular 10pt

Feris del ipsam quis voluptaquis est, cusa dolor aut ut et que volut fugias reriatempedi autestem vid magnis mos estorrum resequisci dolor sitaquatent que volut etur, earchillab inctore event ut eicitiorum aliti dest qui ommoles di sint, none rerumqui omniatum ero quaeptatur atium fugitam ra conser-namet lacea pa porum et reiurerro quam nisque pero eaturepelit aut ducienist ad maio tem que omnis debit, cus verro molecatur, ipiet qui-busci consequ odipsunde nihicienet et omnis apissum int, sintio dolupta tiatati.

Tahoma Regular 10pt

Feris del ipsam quis voluptaquis est, cusa dolor aut ut et que volut fugias reriatempedi autestem vid magnis mos estorrum resequisci dolor sitaquatent que volut etur, earchillab inctore event ut eicitiorum aliti dest qui ommoles di sint, none rerumqui omniatum ero quaeptatur atium fugitam ra conser-namet lacea pa porum et reiurerro quam nisque pero eaturepelit aut ducienist ad maio tem que omnis deb-it, cus verro molecatur, ipiet quibusci consequ odipsunde nihicienet et omnis apissum int, sintio dolupta tiatati.

DV

ADV

EDV

IDV

R

Arial

AArial

EArial

IArial

R

Taho.

ATaho.

ETaho.

ITaho.

R

DV

BDV

FDV

JDV

S

Arial

BArial

FArial

JArial

S

Taho.

BTaho.

FTaho.

JTaho.

S

DV

CDV

GDV

KDV

T

Arial

CArial

GArial

KArial

T

Taho.

CTaho.

GTaho.

KTaho.

T

DV

DDV

HDV

LDV

U

Arial

DArial

HArial

LArial

U

Taho.

DTaho.

HTaho.

LTaho.

U

The Type Specimen exercise gave me a better understanding of font use. There were things that I did not know before like the space used compared to dif-ferent fonts.

In the larger form, fonts have slightly different styles depend-ing on the use of the font

P R O J E C T

09 . 23 . 11

TWODESIG N P E R MU T A T I O N SCr e a t e a m o n o g r a m u s i n g y o u r f i r s t m i d d l e a n d l a s t n a m e in t h e D e j a V u F o n t .

Design Permutations06

JER

REJ

The beginning of the process was to create 40 thumbnails of monograms using different styles of the Deja Vu Font.

After the first thumbnails we were to choose our top two designs.

The evolving step was very dif-ferent from my regular process, usually I only do a few thumb-nails. In doing the 40 thumb-nails I found myself taking my design further and discovering possibilities that I wouldn’t have thought to look at.

Deja Vu Sans ExtraLight

Deja Vu Serif Bold

Evolve

Using the 2 monograms, put them through Sets: Rotation, Scale, Weight, Border

1.3 Scale Set1.2 Rotation Set

1.4 Weight Set 1.5 Border Set

Sets

Design Permutations 07

Design Permutations08

Choose one design from each of the sets (rotation, scale, weight, border) and breed them with each other.

In this step I focused entirely on the ExtraLight style because I saw more possibilities that inter-ested me.

I found breeding between Rota-tion Scale and weight the most interesting and had the best results.

JERJ

ER

JER

JERJ

ER

JERJ

ERJJ

JER J

ER

JJE

R

R

RBreeding

JERJ

ER

JER

JER

JERJ

ER

JER

My final choice was chosen because I felt like I made love to the font. In many of my designs I was always developing the compo-sition.

It wasn’t until the end of the as-signment that I thought of the letters more as shapes.

Compositionally I feel this design works Very well. The very bold shape on the left is contrasted with the intricate and reformed design on the right.

Final Design

JERJ

ERJJ

JERJERJJ

THREEPROJ E C T

09 . 27 . 11

G R I DCh o o s e a m a g a z i n e a n d a n a l y z e t h e u n d e r l y i n g g r i d . L e a r n a b o u t u s i n g t h e g r i d t o v i s u a l l y o r g a n i z e i n f o r m a t i o n b y a n a l y z i n g a m a g a z i n e l a y o u t .

Grid12

Esquire Magazine is a leader in Magazine covers. Although now, the magazine isn`t nearly as interesting as it used to be, they are still pushing boundaries and making things new...

The cover uses a very generic composi-tion. Character on the right covering the magazine name.

There is a very simple grid at the top where the information is kept very contained. As your eyes move down the page on the left the information is fol-lowing the grid of the person. It follows the outline of the person changing to fit the space. This is a pattern Esquire has developed where in the past they have used hand drawn type on the cover. This style is very organic and random. The same idea is applied as the text doesn’t follow a pattern and is working with the character.

CoverThe grid on the contents page is similar to the cover. Here the informations grid overlaps with the image. In a way it is still following the grid of the image because visually the two connect with each other.

Compositionally the page is very uneven. There is lots of space given to the image but the image has lots of negative space which makes the page very airy. With the information pushed so tightly to the side and so much room given to the image the page feels uneven.

Either the picture will need to give less space or the contents gotta get some more, but this page is not doing it for me. A NOTE is that there is a second contents page using the same grid and image style. It would have been much better for the two pages to have combined into one.

Contents

13Grid

Page Spread-One

The grid used here utilizes space to display lots of information. There are lots of things being shown but they are presented in a way that doesn’t over-whelm the reader.

On the left and right hand side the grid is used as a separate topic space. Here a related article is shown using regular patterns in the grid that creates a con-sistency and unity. This shows that the two side are a related article.

In the centre grid a second article is shown in a mirror image. The grid is broken into four equal parts and the information is evenly distributed

between the two grids. On the right hand side an enlargement of a quotation breaks the grid and adds a bit of excite-ment and irregularity as a reader eyes must move around it.

Having formality in a pages grid creates a good composition, which is easy for a reader to understand. Espe-cially in a cooking for idiots article that needs to give as much help to the reader as it can.

Design Permutations10

14 Grid

Page Spread-Two

A few pages earlier an article uses the same grid system. Here the grid is used the same way. There is a smaller grid on the left holding information from a con-tinuing article. On the right side the two grids are now connected for a second article. The centre grid is still broken up into four even quarters. On the left in-ner grid the grid is broken up into many smaller grids. This is done to include information in a list form. It is

a system used in many other recipe books for quick and precise reading of ingredients.

On the bottom right side a new grid is in-troduced where it doesn’t follow the grid. The new grid is much tighter it lists lots of information in point form. This article breaks the outer border and continues onto the next page.

FOURPROJ E C T

10 . 07 . 11

H I E R A R C H YCr e a t e a n i n f o r m a t i o nh i e r a r c h y i n t h e c o n t e x t o f a p o s t e rf o r t h e A t l a n t i c J a z z F e s t i v a l , u s i n g p r o v i d e d t e x t a n d i m a g e s o n s t a n d a r d L e t t e r s i z e p a p e r , P o r t r a i t m o d e .

Hierarchy16

Process

Before I started with the thumbnails I moved around the body text around to understand how much room it takes up.

After I was able to understand the use of font styles and sizes I began with thumbnails. Mainly I tried to move the text around images. But with the large amount of text(as seen below) I was overwhelmed and felt stuck and unable to move forward.

FREE CONCERTS THIS WEEK for African Heritage Month: Dende do Recife Capoeira and Asia and Nu Gruv

TD Canada Trust Atlantic Jazz Labs: Presented by JazzEast and The Halifax Public Libraries: A series of free concerts celebrating 25 Years of African Heritage.Thursday, February 19th at 7pm: Dende do Recife Capoeira – Tantal-lon Public Library (3646 Hammonds Plains Rd., Upper Tantallon. Call 826-3330): The ancient Brazilian art form of Capoeira evolved from the diverse African cultures that were brought to Brazil resulting from the slave trade. Through music and song, slaves concealed the combative purpose of Capoeira, while illustrating the strength and beauty of cultural sharing. Join members of Dende do Recife as they demonstrate the many elements of Capoeira and describe how this ex-citing dance form arrived in Nova Scotia.

Saturday, February 21st at 2pm: Asia and Nu Gruv - All ages show at Dartmouth North Public Library (134 Pinecrest Dr., Dartmouth. Call 490-5840): The Halifax-based ensemble Asia and Nu Gruv weave old-school rhythm and blues, soul and funk with contemporary urban rhymes and beats. They draw on influences such as: Aretha Franklin, Luther Vandross, Curtis Mayfield and many others. Join the band in a dance-inducing celebration of African heritage.

*These concerts are supported by TD Canada Trust's Public Affairs and Community Activities Program (CAPA)*

Body Text

Hierarchy 17

My six drafts were a failure. I was over-whelmed by the amount of information and figuring out how to prioritize it. A major problem of mine was understand-ing how I could fit in all of the informa-tion and also fit a picture in.

Reading from the top left to bottom right for the pictures below you can see my slow development. I started off in a very uniform pattern. It seems like I resorted to my only knowledge of page layout which is a resume. A shitty one at that.

Drafts

At a point I was feeling very miserableabout the fact that I hadn’t made a de-cent poster yet. I worked at blocking out text because of the fact that most of the information wasn`t needed.

Although my last draft wasn’t a huge success it had a large influence on my final poster.

This exercise was an introduc-tion to the DejaVu type face and Adobe InDesign.

6

18 Hierarchy

Jazz LabsTD Canada Trust Atlantic

FREE CONCERTS THIS WEEK for African Heritage Month:

Thursday, February 19th at 7pm: Dende do Recife Capoeira Tantallon Public Library (3646 Hammonds Plains Rd., Upper Tantallon. Call 826-3330): The ancient Brazilian art form of Capoeira evolved from the diverse African cultures that were brought to Brazil resulting from the slave trade. Through music and song, slaves concealed the combative purpose of Capoeira, while illustrating the strength and beauty of cultural sharing. Join members of Dende do Recife as they demonstrate the many elements of Capoeira and describe how this exciting dance form arrived in Nova Scotia.

Dende do Recife Capoeira

and Asia and Nu Gruv

Saturday, February 21st at 2pm: Asia and Nu Gruv - All ages show at Dartmouth North Public Library (134 Pinecrest Dr., Dartmouth. Call 490-5840): The Halifax-based ensemble Asia and Nu Gruv weave old-school rhythm and blues, soul and funk with contemporary urban rhymes and beats. They draw on infl uences such as: Aretha franklin, Luther Vandross, Curtis Mayfi eld and many others. Join the band in a dance-inducing celebration of African heritage.

Presented by JazzEast and The Halifax Public Libraries: A series of free concerts celebrating 25 Years of African Heritage.

*These concerts are supported by TD Canada Trust's Public Aff airs and Community Activities Program (CAPA)*

This was a poster I created after designing my final because I felt I didn’t gain a full grasp on hierar-chy and wanted to focus fully on it.

To better understand hierarchy I designed a second poster that focussed entirely on the Text.

I think this is also a very strong poster. I tells a different side of jazz, a cooler slower side. The problem with this is that I doesn’t reflect the music of the bands.

Runner Up

I chose to continue with this draft because I started to understand the use of font sizes and weights. I used the understanding from the grid in the Esquire cover to move the text around the figure as a natural grid.

Chosen Draft

Hierarchy 19

TD Canada Trust Atlantic

Presented by JazzEast and The Halifax Public Libraries: A series of free concerts celebrating 25 Years of African Heritage.

FREE CONCERTS

Thursday, February 19th at 7pm: Dende do Recife Capoeira – Tantallon Public Library (3646 Hammonds Plains Rd., Upper Tantallon. Call 826-3330): The ancient Brazilian art form of Capoeira evolved from the diverse African cultures that were brought to Brazil resulting from the slave trade. Through music and song, slaves concealed the combative purpose of Capoeira, while illustrating the strength and beauty of cultural sharing. Join members of Dende do Recife as they demonstrate the many elements of Capoeira and describe how this exciting dance form arrived in Nova Scotia.

Saturday, February 21st at 2pm: Asia and Nu Gruv - All ages show at Dartmouth North Public Library (134 Pinecrest Dr., Dartmouth. Call 490-5840): The Halifax-based ensemble Asia and Nu Gruv weave old-school rhythm and blues, soul and funk withcontemporary urban rhymes and beats. They draw on infl uences such as: Aretha Franklin, Luther Vandross, Curtis Mayfi eld and many others.

*These concerts are supported by TD Canada Trust’s Public Aff airs and Community

THIS WEEK for African Heritage Month:

After learning in class that information can be read at 8-10pt on a poster I im-mediately reduced the size of my text and felt the air flow around the page.

A problem that I had with the photo-graphs that were given was that they didn’t represent the music. After listen-ing to the music I decided the only way I could truly represent the music was by adding jazz. I did this by painting letter-ing moving around the womans face; it added the soul and movement that I was looking for.

Final DesignTo connect the rest of the text to the im-age I painted a grey wash trying to keep to the same tonel level.

I hand painted Jazz Labs at the top left to contrast the image. Without this the rest of the text was overpowered by the image and was lost.

By the end I felt I gained a new skill of Hierarchy and was able to apply it to my past skills to create a very strong poster.

FIVEPROJ E C T

10 . 14 . 11

W O R D P L A YUs i n g a g i v e n n o u n a n d a d j e c t i v e , u s e t y p o g r a p h i c d e s i g n t o a d a p t t h e n o u n s o t h a t i t c o m m u n i c a t e s t h e i d e a o f t h e a d j e c t i v e .

Noun

Word Play22

Process

I found this word combination very dif-ficult to work with. The Al Qaeda holds such a strong meaning that it seemed like anything I tried to put it with back-fired on me.

I had ideas about turning it into a propaganda poster, even creating the meaning for a person from Al Qaeda to understand. Maybe an Al Qaeda person seeing their members shooting some would see it as being useful.

Useful Al QaedaAdjective

Word Play 23

After discussing my final design in class there were many hidden messages that I didn’t notice. The fact that it could look like the World Trade Centres to one and a penis to another.

I think that my design could have been further developed and it would have had a stronger representation.

I think the point where I was not able to achieve a good design was in my thumbnails and pre planning where I didn’t expand on my ideas and went with one of my first designs.

Word Play24

I think I`m having DejaVu .

Personal Work

SIXP1PROJ E C T

10 . 00 . 11

F U N W I T H M I C H E A L UCh o o s e a m o d e o f t r a n s p o r t a t i o n t h a t y o u m o s t d e s i r e a n d i l l u s t r a t e w h y y o u d o .

Fun With Micheal p126

Transportation

The mode of transportation that I most desire/admire is my own bicycle. It’s a sense of independence; as I have just moved out from my parents house. It is a possession that I own with my own money and what I do with it is my own responsibility. I can go where I like, as fast as it can go.

Process

In a way to illustrate this I wanted my bike to look independent although I also see my bicycle as a form that I just take for granite and that I sometimes don’t respect. I was looking into a way to make it look useless, but in a way still looking like a respectable object.

Fun With Micheal p1 27

Solution

In a way to illustrate my bicycle I chose to highly detail it to emphasise my need for it and by connecting it to another bicycle I turned into a useless object. A bicycle that can’t move it just sits.

Fun With Micheal p128

Resolving Solution

For the first solution I went past the point and more or less create a resolu-tion to the question.

To resolve the resolved issue I illustrated my dream mode of transportation, a mo-torcycle. But not an ordinary motorcycle. I designed this bike to be ridden like a bicycle. Its light weight and low rpm. This allows just about anyone to pick up the bike.

I thought of this motorcycle as being a transition of our market. There are many university students that own bicycles. In the next few years these students will be graduating and giving up their bicy-cles. This bike would give the transition to new graduates. An easy and respect-able way of moving around the city at low cost.

SIXP2PROJ E C T

10 . 00 . 11

F U N W I T H M I C H E A L UCh o o s e a p l a s t i c h o u s e h o l d o b j e c t a n d i l l u s t a t e i t t h r e e d i f f e r e n t t i m e s r e p r e s e n t i n gt h r e e d i f f e r e n t m e a n i n g s .

Fun With Micheal p230

Product / Process

The product that I chose was the lawn chair. Its overly mass produced, it rep-resents something cheap, but also long lasting.

My process for this was to take away the bad meanings and replace it with some-thing new; re-inventing the old.

Tacky

I didn’t see it as actually making a wood chair that looked like an ordinary plastic chair, but a plastic chair that is covered with a wood pattern. We feel good be-cause we think its wood, but actually its plastic, IKEA.

Fun With Micheal p2 31

Religious, Glorious

I saw it as a humours possibility that if you styled a chair as Jesus people would follow the chair like a religion.

Elegance

Its the same chair that you use in the trailer park, but you can pay 1000 bucks a night to sit in the same chair and watch the same sunset.

SEVENPROJ E C T

11 . 18 . 11

U G L Y W E B S I T ER E G R O O V E I N GCh o o s e a h i g h s c h o o l w e b s i t e ; a n a l y z e t h e c o n t e n t , r e o r g a n i z e a n d r e d e s i g n i t .

Ugly Website ReGrooveing34

Original Website

The Original Site had many usability is-sues. There were too many links which could easily be grouped together.

Parts which I found important were pushed off of the page like today’s news and week at a glance.

The schools colour was not used properly and the slight colour changes made it look very ugly.

These were the main elements that I wanted to focus on.

Who is the User?

There was a setting on the website which allowed a persons to view the traf-fic of the website. After seeing that most people were only on the school website for 2 seconds or less it was understood that students were the number one us-ers.

Although they are using it the most, The only reason students are logging onto the webpage was to go somewhere else.

Because of the quick use of the website I wanted things to be quick and easy to use.

Ugly Website ReGrooveing 35

Prince Andrew High School

PAHS Boys' Baseball ProvincialChamps 2011 - 2012

Announcements

School

Student

Staff

Parent

Thursday, November 17 2011

University of Toronto - 11:25, Room 111 There will be an academic advisor from the University of Toronto.

Picture Orders - Main OfficeStudents who ordered pictures from Calnen Photography are asked to pick them up.

Bake Sale - Lunch, main foyer All proceeds go to United Way charities. Come out and buy a treat!

Teacher Dance Off - Lunch, GymThe final teacher dance off. The teachers who will be competing are: Mr. St. Pierre, Mr. Aucoin, Ms. Abbass, Ms. MacDonald (103), Mr. Wozney and Mr. Brown. Come out and support the teachers.

Every Child Counts - 11:30, Room 201Every Child Counts mandatory meeting.

Youth Health Committee - Lunch, Youth Health CenterReminder of the staff and student Youth Health Committee meeting.

Sound of MusicTickets for the Student Preview Wednesday night showing for the Sound of Music will be on sale in the lobby today, Friday, Tuesday, and Wednesday. Tickets are $5.00 if purchased in advance and $10 if purchased at the door. See you at the show!

Hunger Games Contestants - 11:20, Room 118Hunger Games contestants are reminded of the meeting.

Go to this date

HomeContact UsDirectionsDepartmentsNew Students

ReGroove

Usability

My main focus was the tool bar on the left side. I was able to match the links off of the original site into four groups: School, Student, Staff, and Parent. After doing this the page was freed up of its clutter.

The tool bar will work by the mouse scrolling overtop of the category and information will scroll down pushing the other categories down as needed.

Colour

I was able to play with the schools colour adding depth and change to the website.

User

Since the student is the number one user I made the main page the an-nouncements. This allows the student to quickly view the days schedule. There is also the ability to change the date as desired to view upcoming events and an-nouncements.

The Picture bar at the top of the page scrolls through pictures of students. This will create conversation between the students extending the 2 second using time.`

EIGHTPROJ E C T

12 . 02 . 11

D A YPr e p a r e a p h o t o s c e n a r i o a s a f u l l p a g e s p r e a d i n y o u r p r o c e s s b o o k t h a t i l l u s t r a t e s t h e u s eo f a p r o d u c t o r s e r v i c e t h a t y o u h a v e d e v e l o p e d , u s i n g t h e t h e m e D a y .

Day38

Process

The word day meant many different things to me. It could have been the sun, light, planner, tomor-row, night.

The idea that I was thinking about was night, but the idea of being tired in the day.

The reason I stuck with being tired is because I have seen many doctors and still do not have an understanding of myself. Its always a hassle to track what it is you eat and do in a day, so as of now I don’t know whats wrong with me.

Layout

I wanted to focus on this product being a way to not see a doctor. To give a person the trust of the product I designed the page to identify as a doc-tor. It looks professional and clean. The note on the left is meant to read as a doctors note. The companies at the bottom

.BCR.

BCR is a system that records your daily vital signs for you to understand your body to the fullest extent. The record-ing device is a small piece which will stick to the back of a person’s ear. The information recorded will be transmitted to an iphone where the information will be broken down for the user to understand.

It has become a long time problem that visiting a doctor can sometimes leave a person with questions unanswered. Usually these visits are 5 minutes long but congest the medical system with small issues.

With this device it could be possible that a person could care for themselves and not see a doctor, or go to a doctor with the recordings for a better analysis. This would cut out short doctor visits that fill the medical system giving more time for serious problems.

The medical system can use the BCR to track patients out-side of the hospital giving a stronger synopsis. This would cut down on medical time allowing a device to record infor-mation that a nurse or doctor would have to attend to in a hospital.

Body Content Reader