problem 1a

9
This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4 th edition, McGraw-Hill. Problem 1A Q P 25 10 20 60 100 : 4 20 S P Q : 100 4 D P Q 100 4 4 20 10 100 4(10) $60 f Demand Supply Q Q Q P

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Problem 1A. P. 100. 60. 20. 10. 25. Q. Problem 1.B. Problem 1.C. Problem 2. Problem 3.A. AC. P U. P C. Problem 3.B. - PowerPoint PPT Presentation

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Page 1: Problem 1A

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

Problem 1A

Q

P

2510

20

60

100: 4 20f fS P Q

: 100 4D P Q

100 4 4 20

10

100 4(10) $60

f f

f

Demand Supply

Q Q

Q

P

Page 2: Problem 1A

Problem 1.B

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

f

Finding D(P):

100 4 ( ) 25 / 4

Finding S ( ) :

4 20 ( ) / 4 5

Residual Demand:

( ) (25 / 4) ( / 4 5) 30 / 2

60 2

Marginal Revenue:

60 4

f f

d

d

d

P Q Q D P P

P

P Q Q S P P

D P P P P

P Q

MR Q

Page 3: Problem 1A

Problem 1.C

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

Profit is maximized where MR=MC:

60 - 4 4 7.5

60 2(7.5) $45

45 / 4 5 $6.25

d d d

f

Q Q Q

P

Q

Page 4: Problem 1A

Problem 2

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

A

2A

Maximize (100 2 2 ) 10 where 20 / 2

Or equivalently

Maximize (100 2 2 20 / 2 ) 10 50 ( )

At the profit maximum:

0 50 2 0 25

20 25 / 2 7.5; 100 2(25) 2(7.5) $35

A

A

A B A A B Aq

A A A A A Aq

AA A

A

B

q q q q q q

q q q q q q

dQ Q

dq

q P

Page 5: Problem 1A

Problem 3.A

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

1u Lq

n

C Lq

n

AC

PU

PC

1L

Ln

Page 6: Problem 1A

Problem 3.B Since price advertising is likely to increase

the fraction of informed consumers, it may have the effect of eliminating the profitability of the high price alternative.

The 1974 Canadian grocery price experiment suggested that publishing grocery prices each week in the newspapers did tend to bring down average prices.

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

Page 7: Problem 1A

Problem 4.A

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

q100

10

100

MC

90

Set unit price at MC= $10;

Set the membership fee equal to consumer surplus = (100-10)90/2= $4,050

P

Page 8: Problem 1A

Problem 4.B

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.

q100

10

100

MC

90

P

200

200

Page 9: Problem 1A

Blank Slide

This slideshow was written by Ken Chapman, but is substantially based on concepts from Modern Industrial Organization by Carlton and Perloff, 4th edition, McGraw-Hill.