pro skier palmer hoyt - media guide

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Palmer Hoyt Media Guide Photo: Patrick Orton | Skier: Palmer Hoyt

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About pro skier Palmer Hoyt. His story, photos, and more.

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Page 1: Pro Skier Palmer Hoyt - Media Guide

Palmer Hoyt Media GuidePhoto: Patrick Orton | Skier: Palmer Hoyt

Page 2: Pro Skier Palmer Hoyt - Media Guide

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Palmer HoytPhoto: Patrick Orton | Skier: Palmer Hoyt

Palmer Hoyt represents skiing. As a

collegiate freestyle coach, he won 5 national championships. He

is an internationally published ski athlete, and is respected throughout the skiing world

for his influence and enthusiasm.

Despite his success, Palmer Hoyt’s skiing journey began with a massive mountain to climb.

At the age of 22, Hoyt suffered a serious accident while driving to ski training. The resulting head injury ended his competitive skiing career. But, like a phoenix rising from the ashes of defeat, Hoyt overcame the challenges of a disability and rebounded.

When cognitive difficulties forced him to redevelop life-skills, Hoyt relied on the sport of skiing as his source of guidance and teaching. By simplifying difficulties, he streamlined his recovery. The injury provided both the obstacle and opportunity for Hoyt to develop a new approach to learning skiing technique.

The skiing simplification methods Hoyt developed for his rehabilitation became his secret to sharing the sport with others.

Palmer Hoyt wields a captivating personal story of battling through the depths

of adversity to overcome challenge.

All Media Kit Photos - Skier: Palmer Hoyt

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Page 3: Pro Skier Palmer Hoyt - Media Guide

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Palmer Hoyt inspires

through skiing:

Athlete: www.palmerhoyt.com

Palmer’s influence on the sport is considerable. His consistently, and frequently published photos and videos are invaluable. Palmer aspires to be a marketing machine, making a measurable impact endorsing and promoting the brands he represents.

Coach: www.cufst.com

As Director and Head Coach of the University of Colorado Freestyle Ski Team (CUFST), Palmer led the team to win 5 National Collegiate Freestyle Skiing Championships and created an establishment widely regarded as the best collegiate freestyle skiing program in the country.

Leader: www.lovetoski.com

Palmer is the author and founder of Love to Ski, a curriculum, philosophy, and movement revolutionizing skiing. Love to Ski is well known by all types of skiers. Palmer currently directs events promoting the skiing experience while increasing skier participant numbers. www.lovetoski.com

Photo: Patrick Orton | Skier: Palmer HoytPhoto: Patrick Orton | Skier: Palmer Hoyt

Page 4: Pro Skier Palmer Hoyt - Media Guide

Promotion.Palmer Hoyt is a high-return investment.Palmer takes pride in enthusiastically promoting

the brands that support him. The companies Palmer represents receive great exposure and opportunities from partnering with Palmer and his endeavors.

4FRNT Skis 3 Palmer Hoyt is a 4FRNT National Team

athlete 8 years and running.

Powerbar 3 Palmer Hoyt is a Powerbar Team Elite athlete.

HESTRA Gloves 3 Palmer Hoyt is a HESTRA National Team

athlete 8 year and running.

Dalbello Boots 3 Palmer Hoyt has worn and supported

Dalbello as a brand athlete for over 8 years.

ZEAL Optics 3 Palmer Hoyt is a ZEAL Optics athlete.

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Photo: Patrick Orton | Skier: Palmer Hoyt

Page 5: Pro Skier Palmer Hoyt - Media Guide

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Photo: Patrick OrtonPhoto: Larry Pierce

Photo: Connor Walberg Photo: Cody Downard

Photo: Larry Pierce

Action.Palmer Hoyt has a diverse portfolio

of talents and expertise that make him uniquely valuable as an athlete, personality, and endorser.

All photos - Skier: Palmer Hoyt

Page 6: Pro Skier Palmer Hoyt - Media Guide

Exposure.Palmer Hoyt is in demand - from magazine

covers to feature articles to TV interviews to celebrity appearances. This skiing icon delivers!

Palmer Hoyt <[email protected]>

Palmer is famous Fwd: 5 days left, Pure and Season PassSALE ends SundayTracy Hoyt <[email protected]> Tue, Aug 10, 2010 at 11:26 AMReply-To: [email protected]: Palmer Hoyt <[email protected]>, Emmy Barr <[email protected]>, "Wesley W. Hoyt"<[email protected]>, Jennifer Coffey <[email protected]>

Hey guys,

Check out the promo email I just received. P is more famous every day!!! I think he's going to be on thebillboard this year!!!

---------- Forwarded message ----------From: Steamboat <[email protected]>Date: Tue, Aug 10, 2010 at 11:24 AMSubject: 5 days left, Pure and Season Pass SALE ends SundayTo: [email protected]

Buy your 2010/2011 Steamboat Season Pass nowIf the images aren’t appearing below, read this email online.

HURRY! STEAMBOAT EARLY SEASON SAVINGS END SOON

Early Season Sale ends August 15. Find out more online or call 1.877.276.2628

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All photos - Skier: Palmer Hoyt

All photos - Skier: Palmer Hoyt

Page 7: Pro Skier Palmer Hoyt - Media Guide

You live to ski and this season you could win a dream

trip to Vail. Grab your video camera, channel your

inner director and let your passion show. Tell your

friends to vote. Top 10 most voted for videos win

one of 10 prize packages including the Grand Prize –

A VIP ski vacation for two to Vail.

GO TO: FACEBOOK.COM/VAILMTN to submit your 1–2 minute video on why we should

bring you to Vail this season.

VAILvail.com

DESTINATION:V I D E O C O M P E T I T I O N

Photo: Jack Affl eck. Skier: Palmer Hoyt.

log in register facebook twitter Skiing Warren Miller Nastar

answers photos blogs travel deals subscribe! skis go

Behind the Shots with JackAffleckVail Resorts' corporate photographer has a pretty sweet job- when it dumps, he'stasked with documenting all the snow. That means he spends his days surroundedby pro skiers, endless amounts of powder, and he always gets first chair. We askedhim about what comes together to create his favorite shots.

email(/ski/forward?path=node/112182)print(http://www.addthis.com

/bookmark.php)share(http://www.addthis.com/bookmark.php)comment(/ski/resorts/2010/08/behind-the-shots-with-jack-affleck#comments)

2 of 5

zoom (http://www.skinet.com/ski/files/imagecache/enlarged_image/_images/201008/bc_windpow_002.jpg)

All Resorts (/ski/resorts/all)

related tags: Resorts (/ski/media-tags/resorts) Resorts (/ski/resorts) Lindsey Vonn (/ski/keyword/lindsey-vonn) Colorado (/ski/resorts/rockies/colorado) Vail (/ski/resorts/resort/vail)

(http://www.skinet.com/ski/files/imagecache/enlarged_image/_images/201008/BC_WindPow_002.jpg)

photo: Jack Affleck

Snow DunesThis shot was taken from the chairlift on Grouse Mountain at Beaver Creek Resort. Wind had blown so hard the day before that they shut Grouse down, whileit snowed 18 inches, and the snow was capped with drifts. A tough surface to ski, but also it left waves on the surface similar to sand dunes. Pro Skier PalmerHoyt ripped down under the chair as I downloaded the first run of the day. Skiers were all around us, but we managed to nail this sequence without anyonepoaching Palmer's line. Extensive post production was required to smooth the surface.

Skier: Palmer Hoyt

Camera: EOS 1DS MkIII

Lens: 70-200 @ 135 1/1000th @ f/2.8

ISO 125

All Regions All Resorts

Comments (1) Write a comment (/ski/resorts/2010/08/behind-the-shots-with-jack-affleck#comments)

(/ski/user/9844) My Rating:

Submitted by kilingtonskier on August 26, 2010 - 8:59am.

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Page 8: Pro Skier Palmer Hoyt - Media Guide

Value.Palmer does not confine himself to one type

of skiing or a singular view of the sport. Rather, he is dynamic, and it shows in the work he produces.

On the slopes, Palmer’s special art is bringing creativity to the mountain. Whether freeriding in the backcountry, perfecting new moves in the park, or pioneering long, steep lines way up high, Palmer charges while pushing the limits. Off the mountain, Palmer is effective at initiating, and supporting skiing-related projects and sustainable business partnerships.

Palmer works with high profile companies and professionals in and out of the ski industry. He is relied on for his commitment to making things happen.

Palmer Hoyt is out there - working hard, and determined to do more. He is fun to work with, and most importantly, produces results.

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Photo: Jack Affleck | Skier: Palmer Hoyt

Page 9: Pro Skier Palmer Hoyt - Media Guide

Palmer Hoyt stands out. As a skier, leader, and icon, he inspires others to join him. His approach to skiing provides an energizing message that makes skiers and riders want to follow him.

Skiers identify with icons with which they can connect. People are intrigued with Palmer’s story of continuing to pursue his passion after his serious setback. Even better, his exuberance for the sport captivates audiences.

Palmer Hoyt rose beyond injury and disability by defining the true nature of the sport: love. Palmer’s infectious fervor for skiing fuels his drive to share the experience with others.

Unique:

Capturing the market:

Sharing the love:

No other athlete promotes skiing with this much passion

and love.

The Difference:

Join him.

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Photo: Liam Doran | Skier: Palmer Hoyt

Page 10: Pro Skier Palmer Hoyt - Media Guide

Copyright © Palmer Hoyt. Created by Alyve Design. Printed with permission of photographers. Not to be used without written consent.

[email protected]

(303) 818-7277

www.palmerhoyt.com

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Photo: Jack Affleck | Skier: Palmer Hoyt