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Accelerating performance in private equity: From due diligence to exit
PRIVATE EQUIT Y PRACTICE | LEADERSHIP CONSULTING PRACTICE
Private equity professionals looking to maximize returns are outmaneuvering competitors by reducing time to value in their portfolios at each stage of the investment cycle. Bain Capital’s experience demonstrates how fund managers can accelerate the performance of their portfolio companies.
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2 Accelerating performance in private equity: From due diligence to exit
Following three consecutive years
of strong deal activity, private equity
(PE) professionals are innovating their
value-creation strategies to overcome
market headwinds from high deal
multiples, strong competition, and
record levels of “dry powder” (money
raised but not yet invested).
Against this backdrop, leading PE firms are focusing
on four areas of corporate performance that
Heidrick & Struggles research indicates are the
most crucial for companies to build and change
momentum more quickly than their competitors—and
thus reduce time to value. As detailed in the book
Accelerating Performance, coauthored by Colin Price and
Sharon Toye, the four areas are:
M + E + T + A = Acceleration
Agility
Transform
Execute
Mobilize
spotting opportunities and
threats, adapting and pivoting
faster than competitors to
create competitive advantage
experimenting and innovating
to create growth engines and
reinvent existing businesses
ahead of the market
fully harnessing and
streamlining resources to
consistently deliver excellence
in the core business
inspiring aligned action based
on a compelling ambition and
purpose and a simple set of
strategic priorities
PE professionals have little time in which to accelerate the
performance of their portfolio companies, and the four
areas we have identified (summarized by the acronym
META) can reduce their time to value at every stage of the
investment cycle.
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Heidrick & Struggles 3
The investment cycle
1. Pretransaction diligenceWhile traditional due diligence identi�es a target
company’s risks, challenges, and opportunities,
shortening the time to value requires
experimentation and a culture of disruptive
thinking. Innovative PE professionals challenge
traditional growth strategies and create new
revenue streams by developing a value
proposition that focuses on how people,
processes, and technology maximize
value creation from day one.
3. Performance improvement
The average holding period for a
PE-backed portfolio company is three to
�ve years, leaving investors with a short
timeframe to execute their value-creation strategy
through revenue enhancements, operational
improvements, or cost reductions. The time to
value for each of these crucial paths can be
shortened by streamlining business silos and
holding employees accountable for reaching
straightforward goals that best drive enterprise
growth.
4. Exit preparationWhen the time comes to divest,
PE professionals look for the highest
possible return on their investment,
working hard to maximize exit multiples and
boost enterprise value. Sellers with an agile exit
readiness plan can quickly adapt to changing
market circumstances by having the foresight to
anticipate any market headwinds and quickly
recover.
2. “Day one” readinessIn PE, timing is everything. By the time due
diligence is conducted, a bid is accepted, and the
deal is signed, the target company’s competitive
advantage can be lost. Regardless if it’s a desired
capability, market, or technology, the elements
that made the company an attractive investment
must be mobilized before competitors inevitably
catch up. Having clearly de�ned strategic
priorities energizes management
teams and aligns their actions to
minimize business disruption
during the transition.
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4 Accelerating performance in private equity: From due diligence to exit
Accelerating performance in practice: Bain Capital Private EquityThe following example, drawn from
Accelerating Performance, details how
Bain Capital Private Equity has become
a catalyst for acceleration and walks
through a portfolio company case
study to demonstrate how the META
framework can be applied and reduce
time to value.
Accelerating portfolio companiesStuart Gent, head of Bain Capital’s European portfolio
group, says it “tries to accelerate the results of a company
quickly” through short-term levers such as pricing,
procurement, cost reductions, simplification, and so on
“to financially get ahead of our investment case, because
then you have more time to think about the profound
change you want to drive and you have more cash to
invest in making it happen.”
Bain Capital starts by making sure the right top team is
in place and then works very hard on getting alignment,
first with perhaps the top 20 and then the top 100 or so
people—based not on hierarchy but on their impact. “A
lot of what we do may sound obvious, but companies
rarely seem to drive change in such a focused and
disciplined way,” Gent says. In addition, Bain Capital
focuses not only on executing a plan but also on
understanding how the plan, its team members, and their
roles are determined. Gent says getting alignment up
front is crucial because it allows for better interactions
and much quicker decisions down the road.
Gent offers a wry observation about the need to put real
talent behind the rollout: “When we look to build teams
to lead key initiatives, I always question the first set of
names discussed. Real change needs the best people in
the company, and by definition, they are the busiest and
so are rarely offered up for key projects.” Instead, the
first names proposed are usually not as effective in their
current roles and wouldn’t be missed.
NXPNXP began in 1953, when Dutch giant Philips N.V. set
up an electronics business. A group of private equity
firms, including Bain Capital, acquired 80% of Philips
Semiconductors in 2006, valuing the entire company
at $9.4 billion right before the Great Recession struck
the global economy. The business, renamed NXP, went
public in 2010 at a 46% discount to its initial stated
offering price, but the business had gone through a
transformation that positioned it well. NXP is now the
fifth-largest semiconductor maker in the world, outside
of the memory-chip sector—it is known for chips for
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Heidrick & Struggles 5
cybersecurity, for cars, and for digital networks. In
October 2016, Qualcomm announced that it will acquire
NXP for $47 billion—five times its initial purchase value.
During the four-year stretch that Bain Capital was involved
with NXP, partners worked closely with Ruediger Stroh,
who was brought in from LSI Corporation. He began by
taking his top 50 on a four-day trip to Spain that forced
people out of their routines, disoriented them to break
down barriers, and resulted in a tight-knit team.
“Our CEO said, ‘Are you nuts? We’re almost bankrupt, and
you want to do what?’” Stroh recalls. “I said, ‘Do you think
you could win a Super Bowl with people who haven’t met
each other? Well, how can I turn the business around with
a team that doesn’t know each other?’”
He had set an ambitious goal of at least 1.5 times the
market share of his nearest competitor, up from roughly
0.8 times the market share the company had when he
took over.
The group focused on role-modeling crisp behavior. “We
don’t just make decisions,” Stroh says. “We make fierce
commitments.” He said his team is like Yoda, who told
Luke Skywalker in The Empire Strikes Back: “Do. Or do not.
There is no try.” Stroh says, “Once we commit, we go for
it.” He insists on delegating to get decisions made at the
right level.
Impossible is really just an opinion.Stroh’s team developed standards for how to conduct
meetings and scores itself in each one. “When we have
meetings that suck, we address the issue,” Stroh says. He
puts three empty chairs in each meeting, to stand for
other team members, for shareholders, and for customers.
He sometimes has someone sit in one of those chairs
and advocate for whomever it represents. His mantra is
“Focus. Speed. Customers.”
Employees responded: his division went from the
bottom quartile to the top quartile in Gallup’s employee
engagement surveys. Stroh says employees bought into
his vision that radical growth was possible.
Of course, getting the team dynamics right is just
the start. There are a lot of effective teams in Silicon
Valley, where Stroh has lived for 20 years, that don’t
accelerate, because they don’t navigate the fast-changing
technology market well enough. Stroh decided that his
division was just cherry-picking and looking for high-
end markets, which tended to be small. Having spent
so much time raising the ambitions of his people, he
needed to find mass markets and build the capacity to
dominate them.
He pushed in several areas, including smartcards that,
among other things, can be read by scanners and used as
tickets on buses and trains. He also saw, back in 2009, how
important cybersecurity would be and has won big with
the sorts of chips that are used in bank cards, including in
China’s massive market.
Stroh’s division worked closely with customers and
prospects to anticipate their needs, because lead times
on new products can be exceptionally long. A new chip
may contain billions of transistors, and manufacturing
is devilishly complicated at the start—manufacturing
tolerances may be measured in widths of atoms. Any new
chip also has to be designed into whatever system the
customer is building. The work with customers went so
well that NXP’s Net Promoter Score rose from 5% to 42%.
Stroh achieved his targets—and then some. He went from
0.8 times of his biggest competitor’s market share to 3
times the share in some lines and 8 times in others.
As Stroh says, “Impossible is really just an opinion.”
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6 Accelerating performance in private equity: From due diligence to exit
Heidrick & Struggles has worked with Bain Capital enough
to know that it drives progress, while facilitating learning,
by putting a number on everything. That means no
describing likely results with qualifiers such as “well” or
“better.” The organization holds everyone accountable by
demanding precision, and then fine-tunes its approach
based on how close performance is to the predicted
number. Many of the principles that have driven results in
the Bain Capital portfolio overlap with our META concepts
and, as seen with NXP, have significantly reduced time to
value and maximized returns for investors.n
About the authors
Todd Monti ([email protected]) is a managing partner
in Heidrick & Struggles’ Private Equity Practice; he is based
in the New York office.
Larry Oberfeld ([email protected]) is an associate
in the New York office and a member of the Private
Equity Practice.
Colin Price ([email protected]) is an executive
vice president and the global managing partner of
the Leadership Consulting Practice; he is based in the
London office.
Sharon Toye ([email protected]) is a partner in the
London office and a member of the Leadership Consulting
Practice.
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Private Equity PracticeHeidrick & Struggles’ global Private Equity Practice combines a deep understanding
of private equity markets with world-class expertise across all major industries and
functions to provide a broad range of value-adding services.
Private Equity Practice leadersDaniel Edwards
Global Practice Managing Partner
Michael Di Cicco
Regional Managing Partner, Asia Pacific
Jonathan Goldstein
Partner, Sector Leader Private Equity, Americas
Todd Monti
Managing Partner
Leadership Consulting PracticeHeidrick & Struggles’ Leadership Consulting Practice works with clients to build
their capacity to accelerate at four levels: strategy, the overall organization, the
team, and the individual leader.
Leadership Consulting Practice leadersColin Price
Executive Vice President and Managing Partner
Hervé Borensztejn
Regional Managing Partner, Europe and Africa
Scott Jacobs
Knowledge Leader, Organizations
Steven Krupp
Knowledge Leader, Leadership Development
Andrew LeSueur
Regional Managing Partner, Americas
Sharon Sands
Knowledge Leader, Coaching
Sharon Toye
Knowledge Leader, Teams
Toomas Truumees
Knowledge Leader, Strategy
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Heidrick & Struggles is a premier provider of senior-level executive search,
culture shaping, and leadership consulting services. For more than 60 years
we have focused on quality service and built strong relationships with
clients and individuals worldwide. Today, Heidrick & Struggles’ leadership
experts operate from principal business centers globally.
www.heidrick.com
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Cover image: © iStock/guvendemir
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