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All organic. All natural. All delicious.

Say Goodbye to Butter, Say Hello to Melt!®

Hard to believe? Not anymore…Not all fats are created equal. MELT® Organic is the luscious butter improvement that is truly good for you. Only MELT is made from the Perfect Blend™ of the healthiest organic fruit- and plant-based oils [virgin coconut, palm fruit, hi-oleic sunflower, flaxseed and canola] that have been carefully chosen for essential nutrition. Together the ingredients blend perfectly – the natural and desirable, the healthy and indulgent, the familiar and progressive – to create a whole new way to eat and live.

What’s more, MELT sizzles, drizzles, melts, cooks and bakes beautifully, just like butter, but with half the saturated fat and fewer calories. Rich & Creamy MELT, Honey MELT, and Chocolate MELT are truly and naturally good for you, while supporting a healthy weight when replacing other fats in your daily diet. MELT is an excellent source of Medium Chain Fatty Acids (MCFAs) – the “good fats” – that our bodies burn as energy instead of storing as fat. MCFAs are recognized as good fat because they are readily absorbed, easily digested and converted to energy.

MELT Organic is made from all natural and pure ingredients that are certified organic, non-GMO, kosher, and fair trade. Each MELT Organic variety is soy free, gluten free, and either dairy free or lactose free. Butter, butter blends, margarine and virtually all other butter substitutes that contain either hydrogenated or partially hydrogenated oils have been linked to obesity, heart disease, type II diabetes and other deadly illnesses. MELT Organic’s Perfect Blend of organic ingredients, by contrast, offers a wealth of attractive benefits. In addition to supporting healthy weight, the blend of oils in MELT Organic support thyroid function and metabolism, gastro-intestinal health, optimal nutrient absorption and heart health. All of our organic oils are ethically sourced to ensure optimal healthful qualities, social responsibility and sustainable farming practices.

MELT Organic is not a butter alternative but a butter improvement – a “Butter 2.0®” – MELT Organic is a butter improvement because it spreads, bakes, and cooks just like butter yet its true organic oils and pure ingredients are truly good for you. Fuel your body with the Butter 2.0 and Say Goodbye to Butter!


www.meltorganic.comAt Last, Good Fat!®

About ProsperityOrganic Foods, Inc.

Melt® is a registered trademark of Prosperity Organic Foods, Inc. All rights reserved. At Last, Good Fat!™ is a trademark of Prosperity Organic Foods, Inc. All rights reserved.

(BOISE, IDAHO) – Butter lovers rejoice! There is now a rich, creamy and versatile butter improvement for those looking to make great tasting and healthy choices: MELT Organic buttery spreads. Today, MELT Organic is available at more than 5,000 grocers throughout the US and expanding rapidly.

MELT Organic Founder and Chief Science Officer Cygnia Rapp, an avid cook and home chef, developed MELT after digestive disorders caused her to give up butter. After trying existing alternatives, Rapp set out to create a tasty, organic butter substitute in her kitchen. She uncovered a wealth of little-known information about healthful saturated fats and their influence on health and well-being. After much experimentation, Rapp developed the original recipe for MELT® Organic based on two key organic oils: virgin coconut and flaxseed.

“It began with my desire to enjoy food again,” explained Rapp. “I created MELT Organic with a unique blend of organic ingredients to make my taste buds happy while delivering a wealth of health benefits – making my body happy. Now, I feel great and enjoy all of my favorites every day with MELT Organic instead…spread on my morning toast, drizzled on popcorn, tossed on veggies, and in all of my cake and cookie recipes.”

MELT Organic Buttery Spreads are made from organic virgin coconut oil – the healthiest, unprocessed saturated fat – and blended with organic flaxseed, palm fruit, canola and high-oleic sunflower oils. Dietary evidence has shown that organic virgin coconut oil can help promote weight loss by providing optimal nutrient absorption and boosting metabolism.

“Butter, and margarines with partially hydrogenated oils, have been linked to obesity, heart disease, type II diabetes and more,” said Meg Carlson, CEO of Prosperity Organic Foods, MELT Organic’s parent company. “Each variety of MELT Organic tastes fantastic and is good for your waist, supporting healthy weight and healthier digestion.”

MELT Organic is available in original Rich & Creamy MELT® Organic, Honey MELT® Organic, and NEW Chocolate MELT® Organic flavors. Each 13-ounce package contains 26 servings with 80 calories and 9 grams of fat per serving. MELT Organic is available through traditional and natural grocery channels and online at http://www.MELTdirectnow.com. To find a local outlet, please visit: MELTorganic.com/where-to-buy/store-locator.

MELT® Organic Buttery Spread Is the Butter 2.0®

Based in Boise, Idaho, Prosperity Organic Foods, Inc., the parent company of MELT Organic, provides great tasting products of superior quality through innovative uses of healthy fats and oils that allow consumers to eat better, feel better and live better. Rich & Creamy MELT® Organic, which launched in 2011, is the company’s debut product. MELT®, At Last, Good Fat!®, Say Goodbye to Butter!®, Butter 2.0®, and Weight Smart® are registered trademarks of Prosperity Organic Foods, Inc. All rights reserved.


At Last, Good Fat!®www.meltorganic.com

The Founder: They say necessity is the mother of invention. In the case of Rich & Creamy MELT® Organic buttery spread, it was digestive disorders that afflicted MELT Organic’s creator, Cygnia (sig-nee-ah) Rapp. To manage the illness, doctors put her on a restrictive diet that severely limited her intake of fats and quickly took the joy out of eating.

As a person who loves food and cooking, she decided to fight back. Working out of her kitchen, she set out to create a butter alternative that would not only meet her health requirements but also satisfy her taste buds. She researched fats and oils, uncovering a wealth of little-known information. What Cygnia discovered became the basis for founding Prosperity Organic Foods: Not all saturated fats are bad for you! Our bodies need a combination of healthful saturated, polyunsaturated and monounsaturated fats to maintain vitality.

MELT Organic proved to be a hit with consumers who are no longer faced with choosing between butter (delicious, but not healthy), butter blends (less creamy than butter, and somewhat healthy), butter substitutes (sometimes healthy, but definitely not delicious) or margarine (neither delicious nor healthy).

The Leadership: Meg Carlson joined the MELT team as President & CEO in 2010. She has recruited and developed a dedicated team and directed the successful launch of the MELT Organic product line. The team has gained early adoption of MELT Organic products through innovative grass roots marketing programs targeting Millenials. MELT

At Last, Good Fat!®

products are available in more than 5000 stores across North America, including Albertsons, A&P, Giant, HEB, Ingles, Jewel-Osco, King Soopers, Meijer, Natural Grocers, Price Choppers, Raley’s, Safeway, Savemart, Stop & Shop, Vons, Wegman’s, Whole Foods Markets and Winn-Dixie, along with more specialty and natural supermarkets.

Meg’s executive leadership skills were honed as VP and Management Board member of Ore-Ida Foods, Inc. , a subsidiary of HJ Heinz. She successfully created a new business unit and directed its expansion from $100 million to $240 million in sales revenues over five years behind an aggressive go to market strategy for multiple brands. Meg holds an MBA from Washington State University.

The MELT® Organic Story

www.meltorganic.com

The Skinny on Our OilsOrganic Virgin Coconut Oil

Organic Flaxseed Oil

Organic Palm Fruit Oil

Organic Canola Oil

Organic High-Oleic Sunflower Oil

Organic virgin coconut oil (VCO) is possibly the healthiest, most versatile, unprocessed dietary oil. VCO is a stable, healthy saturated fat that does not elevate undesirable (LDL) cholesterol: VCO has no trans fats or cholesterol. It is rich in fruit-based, healthy saturated fats called Medium Chain Fatty Acids (MCFAs), which are not immediately stored as fat but are used for energy. VCO is nature’s most abundant source of lauric acid, shown to reduce symptoms of digestive disorders; support overall immune functions; and help fight bacterial, viral, and fungal infections. Extensive dietary research indicates components found in organic virgin coconut oil may boost metabolism, increase thyroid activity, promote weight loss, and provide optimal nutrient absorption. Plus, coconut oil has a similar melt point to butter making it perfectly suited for baking and cooking.

Flaxseed oil has the highest concentration of Omega 3s in the plant kingdom and eating it can reverse Omega 3 deficiencies common in the American diet. Clinical research has linked life-threatening diseases such as obesity, some forms of cancer, heart disease, and diabetes type II with a chronic deficiency of dietary Omega-3 essential fatty acids. When combined with VCO the Omega 3s are optimally absorbed, improving your digestive health. Organic flaxseed oil is an essential component of MELT® Organic and ensures that every serving delivers the perfect balance of Omega 6s and Omega 3s, a ratio of 2:1.

Produced from the fruit of the palm, palm fruit oil contains very high amounts of carotenoids (13 to 15 times more than carrots and 40 to 50 times more than tomatoes) — the antioxidants that our bodies convert to Vitamin A. In addition to supporting the immune system, heart health and good vision, Vitamin A may also provide protection from free-radical damage that some studies have linked to cancer. Palm fruit oil is also a good source of Vitamin E due to its high levels of tocotrienols, which are effective in removing damaging oxygen-free radicals from our bodies. Plus, palm fruit oil is ideal for healthy baking and cooking.

Canola oil has the lowest saturated fat content of any oil commonly consumed in the U.S., at just 7%. It is an excellent source of Omega-6 fatty acid (Linoleic Acid), and Omega-3 fatty acid (Alpha-Linoleic Acid (ALA)). These fats are particularly important because our bodies cannot produce them. Studies show that ALA may help protect the heart through its effect on blood pressure, cholesterol, and inflammation. Canola oil is a specifically bred (not genetically modified) variety of Rapeseed. We only use organic canola oil that is expeller pressed (hexane free) and tested for rancidity and GMOs in every batch.

Organic high-oleic sunflower oil is composed almost exclusively of monounsaturated fat (86%), with small amounts of saturated fat (10%) and polyunsaturated fat (4%). High-oleic oils have enhanced fatty acid profiles making them higher in monounsaturated fat and lower in polyunsaturated fats. That means it is good for your heart. High-oleic sunflower oil is also a source of Vitamin E and a natural source of plant sterols.

At Last, Good Fat!®

FlaxseedSun Flower

Canola

Palm Fruit

Coconut

www.meltorganic.com

The Perfect Blend™

and Omega 3 fatty acidsIdeal balance of Omega 6

– 2:1

Good daily source of Omega3 ALA’s at 425 mg – 26% RDAper serving

Good daily source of VitaminE – 15% RDA per serving

O

Absolutely no hydrogenatedor partially hydrogenated oilsTrans Fat FreeGluten FreeSoy Free

No artificial colors, flavors orpreservatives

Lactose and Casein Free

Non-GMO Project Verified

MELT® Organic - truly rich and creamyAt Last, Good Fat!®

Ingredients: Expeller-pressed Organic Oil Blend (virgin coconut oil*, palm fruit oil, canola oil, high-oleic sunflower oil, flaxseed oil), water, sea salt, organic ghee (clarified butter), natural flavor, tocopherols, sunflower lecithin, organic annatto. *Fair for Life Fair Trade certified ingredient at least 20% fair trade content.Contains Milk


About Prosperity

www.meltbutteryspread.com

MELT® Organic adds a ‘Sweet’ Spread

Melt® is a registered trademark of Prosperity Organic Foods, Inc. All rights reserved. At Last, Good Fat!® is a trademark of Prosperity Organic Foods, Inc. All rights reserved.

Honey MELT® Organic: the luscious honey butter improvement(BOISE, IDAHO) – For those who crave the rich and creamy taste of butter and the sweet deliciousness of honey, MELT introduces Honey MELT Organic buttery spread. Honey MELT joins Rich & Creamy MELT® to extend MELT’s line of butter improvements that are truly good for you.

Honey MELT Organic combines wildflower honey and cinnamon with MELT’s Perfect Blend™ of organic fruit- and plant-based oils – virgin coconut, sunflower, flaxseed, palm fruit, and canola. Made from pure ingredients, it is dairy free, gluten free, soy free and trans-fat free, with half the saturated fat of butter and just 1 gram of sugar per serving.

“Honey is a staple at the breakfast table or any time you want to add sweetness to a snack or meal,” said Meg Carlson, CEO of Prosperity Organic Foods, MELT Organic’s parent company. “Honey MELT Organic drizzles, melts and bakes beautifully. Try it in your favorite fruit crisps, cakes and breads; top a steaming hot baked sweet potato; or drizzle it over baked salmon.”

MELT Organic founder Cygnia Rapp, an avid home chef, developed MELT Organic after digestive challenges meant giving up butter. Unhappy with existing alternatives, Rapp set out to create a natural and tasty, organic butter replacement in her kitchen. She uncovered a wealth of little-known information about healthful saturated fats (the ‘good fats’) and their influence on health and well-being. After much experimentation, Rapp created the original recipe for MELT Organic based on two key organic oils: virgin coconut and flaxseed.

Honey MELT Organic is available in a 13-ounce package, with 80 calories and 9 grams of fat per serving. MELT Organic and Honey MELT Organic are now distributed in conventional, natural and specialty grocery stores accross North America. To find a local store, please visit: meltorganic.com/where-to-buy/store-locator/. To purchase Rich & Creamy MELT Organic, Honey MELT Organic, or Chocolate MELT® Orgaonic online, please visit http://www.meltdirectnow.com.

Organic Foods, Inc.



ated or

Ingredients: Expeller-pressed Organic Oil Blend (virgin coconut oil*, palm fruit oil, canola oil, high-oleic sunflower oil, flaxseed oil), water, organic wildflower honey, sea salt, natural flavors, organic vanilla extract, organic cinnamon powder, tocopherols, sunflower lecithin, organic annatto. *Fair for Life Fair Trade certified ingredient at least 20% fair trade content.

Plus all the goodness of MELT Organic

Honey MELT® Organic - dairy free and only 1g of Sugar


Organic CinnamonNon-GMO Project Verified

Certified Organic & Kosher

Soy Free

No artificial colors, flavors or preservatives

Dairy Free

Organic Vanilla Extract

Announcing Chocolate MELT® Organic

You Had Me At Chocolate!

All organic. All natural. All delicious. All chocolaty!

Chocolate Melt® Organic

About ProsperityOrganic Foods, Inc.


(BOISE, IDAHO) – MELT Organic spreads, is pleased to announce the launch of Chocolate MELT® Organic. Chocolate MELT is made with MELT’s signature creamy blend of the healthiest organic oils combined with the velvety rich tastes of organic cocoa, organic wildflower honey and organic vanilla extract. Chocolate MELT Organic is the first chocolaty spread that is also dairy free, vanillin free, and nut free, which makes it ideal for school lunches. It is also a delightful dip for strawberries or the perfect addition to favorite recipes for brownies, cupcakes, cookies and icings. Each serving of Chocolate MELT contains just 1 gram of sugar versus the 10-gram equivalent in many hazelnut-spread alternatives. The Stevie Awards recently honored Chocolate MELT Organic as a Gold Winner for Best New Consumer Product or Service of the Year. Stevie Awards for Women in Business are the world’s top honors for female entrepreneurs, executives, employees and the organizations they lead. The 2013 awards received 1,200 entries from 18 nations and territories. “With the launch of Chocolate MELT Organic, consumers will be introduced to a luscious, better-for-you chocolate spread,” explained MELT Organic CEO Meg Carlson. “We are honored that the Stevie Awards has recognized Chocolate MELT as consumer product of the year; it is a testament to how uniquely innovative and delicious our new Chocolate MELT spread is.”Chocolate MELT Organic will be available on store shelves in 13-ounce square packages early in 2014. All MELT Organic spreads have 80 calories and 9g of fat per one tablespoon serving. Each serving is a rich source of the ‘good fats’ with an ideal balance of Omega-6 to Omega-3 ALA (that are optimally metabolized with virgin coconut oil), and has 425 mg of Omega-3 ALA (or 26% RDA) and Vitamin E (or 15% RDA). Each MELT Organic spread is certified organic, non-GMO (Non-GMO Project Verified), kosher and made with Fair Trade Fair for Life certified virgin coconut oil and Rainforest Alliance certified palm fruit oil. All MELT Organic spreads are also soy free, gluten free, and completely free of trans fats. For MELT Organic spreads tips and recipes visit http://www.meltorganic.com.

Chocolate MELT Organic named Stevie® Gold Winner for Best New Product of the Year

YOUR MORNING TOAST IS ABOUT TO GET A WHOLE LOT BETTER: INTRODUCING CHOCOLATE MELT® ORGANIC



Dairy Free

®

Organic Cocoa Powder

INGREDIENTS: Expeller-pressed Organic Oil Blend (Virgin Coconut*, Palm Fruit, Canola, Hi-Oleic Sunflower, Flaxseed), Water, Organic Wildflower Honey, Organic Cocoa Powder, Natural Flavor, Organic Vanilla Extract, Sunflower Lecithin, Tocopherols. *Fair for Life Fair Trade Certified Ingredient at least 20% fair trade content

Chocolate MELT® Organic - Velvety Rich & Only 1g of Sugar

No Vanillin

Absolutely no hydrogenated orpartially hydrogenated oils

Non-GMO Project Verified

Plus all the goodness of MELT Organic


Organic Vanilla Extract

Certified Organic and Kosher

Trans Fat Free

Try MELT Organic as a luscious improvement in all of your cooking and baking! Because of its stability under heat (smoke point 350°F), MELT is ideal for baking and sautéing. Try Rich & Creamy MELT every day as a spread on hearty breads, melted over vegetables, or in cooking your breakfast eggs. Or just replace olive oil or butter in any of your favorite recipes.

Tips for Cooking and Baking with Rich & Creamy MELT® Organic

Blend MELT with chives for a great potato topping.

Sauté nuts in MELT for a perfect salad, casserole or sundae garnish.

Dollop MELT on hot steamy vegetables.

Drizzle MELT over broccoli, spinach or kale.Sauté garlic and ginger in MELT and stir in a tablespoon of chili oil – then add to your favorite stir fry, curry or Thai recipe.

Toss pasta in MELT instead of butter or olive oil.

Great for pie crusts or pastries! Measure individual tablespoon MELT. Place in freezer for 15 minutes prior to use in baking. This makes MELT easier to cut into crusts, scones, pastries, and cookies.Substitute MELT for butter in your favorite graham cracker crust.Use MELT in any bar or cookie recipe. We love it in our Naughty Granola Bars, chocolate chip cookies and brownies!

Microwave MELT for 15 seconds for artichoke dipping.Heat MELT with fresh lemon as a dipping sauce for shrimp, crab, clams or lobster.

Drizzle MELT over your favorite popcorn.

Blend MELT with your favorite spices for a savory popcorn treat.

Blend instead of butter in your mashed potatoes.

Cream into your sugar cookies instead of butter.

Just like butter, it is important to heat MELT Organic slowly and not allow it to reach extremely high temperatures.

For more recipes please visit: http://www.meltorganic.com/tips-recipes/recipes-main.


Try Honey MELT Organic instead of honey butter as a spread, as a topping, as a dip, and especially in baking. With the naturally sweeter tastes of organic wildflower honey, vanilla and cinnamon, Honey MELT is ideal in your favorite cookie, cake and pastry recipes. We love Honey MELT Organic as a spread on scones or drizzled on French toast. Honey MELT is especially tasty as a glaze on salmon prior to baking or grilling.

Tips for Drizzling and Baking with Honey MELT® Organic

Spread Honey MELT on corn mu�ns, cornbread and scones for a savory sweet taste.Dollop Honey MELT on a baked sweet potato for a healthy treat.Blend Honey MELT into your morning oatmeal.Spread Honey MELT on French toast, pancakes or wa�es and replace both the butter and the syrup.

Drizzle Honey MELT over cooked baby carrots.Try Honey MELT with spicy baked apples.

Replace butter with Honey MELT when baking banana nut mu�ns, carrot cake, zucchini bread, pumpkin bread, oatmeal raisin cookies, gingersnaps, or apple cake.

Try Honey MELT in toppings for apple, berry and peach crisp or crumble recipes.

Use instead of butter in homemade biscotti recipes.

Use Honey MELT in any bar or cookie recipe. We love it for our Skinny Snickerdoodles!Fresh cut fruits, like green apples, strawberries and pears love to

be dipped in Honey MELT.Spread Honey MELT on graham crackers.

Blend Honey MELT in your favorite recipe for caramel popcorn.

and microwave for a healthy snack.

SNACKSSPREADS AND TOPPINGS

For more recipes please visit: http://www.meltorganic.com/tips-recipes/recipes-main.


Chocolate MELT Organic is the newest luscious flavor in the MELT® Organic line of spreads. Our truly unique spread is made from a velvety blend of rich, organic cocoa, wildflower honey and creamy MELT Organic. Whether spread, dipped, spooned or baked, its chocolate creaminess and versatility will delight. Chocolate MELT Organic is a delicious spread for graham crackers or croissants, a lush dip for strawberries, and delightful when stirred into your favorite recipe for brownies, cupcakes, cookies, icings, fillings or truffles.

Tips for Snacking and Baking with Chocolate MELT® Organic

Drizzle or spread Chocolate MELT on croissants, mu�ns, wa�es or scones.

Use instead of frosting on your strawberry shortcake or angel food cake.

Blend into your bowl of hot oatmeal.

tortilla, roll it up, and microwave for a healthy after school snack.Try spreading Chocolate MELT between your cake layers.

Wherever you spread Nutella, substitute Chocolate MELT: On your morning toast or toaster wa�e & on your English mu�n or sweet bagel

Chocolate MELT is an amazing replacement for butter in your favorite brownie recipe, or try ours!Swirl into pastry, pancake, and wa�e mixes.Mixes wonderfully into any bread recipe, especially banana bread.Chocolate MELT is a luscious improvement to homemade Biscotti.

Replace the butter or vegetable oil with Chocolate MELT in any of your favorite chocolate cookie, cake, or bar recipes.Add Chocolate MELT to your favorite frosting recipes.Cream Chocolate MELT in your Rice Krispy treat recipe.

Strawberries, pineapple chunks, and banana slices love to be dipped in Chocolate MELT.Amazing for dipping baked snacks as well, like graham crackers, vanilla cookies, marshmallows and so much more!Dip pretzels (we like Pretzel Crisps) in Chocolate MELT for a sweet and salty treat.For cold dipped fruit snacks, melt Chocolate MELT, dip and refrigerate for one hour.

Make a cookie sandwich with Chocolate MELT in the middle.

Replace the chocolate bar in homemade S'mores with Chocolate MELT for a healthier snack.

Add a dollop of Chocolate MELT to our Peanut Butter Quesadilla recipe.

Soften and swirl into vanilla or strawberry yogurt for a delicious hint of chocolate.

SNACKSSPREADS AND TOPPINGS



Taste MELT® Organic in our favorite NEW recipe.

Directions:

1 cup MELT Organic⅔ cup cocoa1 tsp baking powder2 cups sugar1 cup flour4 eggs1 cup chocolate chips (and/or nuts)

» Preheat oven to 350° F.» In a large mixing bowl, combine MELT Organic and cocoa, blending

with a spoon until smooth.» Add baking powder and sugar, stirring until slightly mixed.» Add flour and eggs; stir until completely integrated.» Pour into a 9" x 13" baking pan, lightly coated with cooking spray.» Sprinkle chocolate chips (and/or nuts) over top of brownie mixture.» Bake in oven for 25-30 minutes, or until done.» Cool, cut into squares, and enjoy!

Melt in Your Mouth Brownies

Ingredients:

At Last, Good Fat!®Find many more recipies at: www.meltorganic.com

www.meltorganic.comProsperity Organic Foods, Inc.

475 West Main Street | Boise, ID 83702 | P: 208.429.9800 / 888.557.5741 | F: 208.854.0907

MEDIA CONTACTS:

Abby CalvoBrandSoul Communications

[email protected]

Andy Query, Prosperity Organic Foods, Inc.208.429.9800

[email protected]

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Documents

melt organic variety

organic butter substitute

honey melt

melt sizzles

chocolate melt

butter alternative

butter blends

butter substitutes