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© Siemens AG 2011. All rights reserved. Press Conference Hanover Fair 2011 Ralf-Michael Franke CEO Industrial Automation Systems Nuremberg, 23 February 2011

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Page 1: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.

Press Conference Hanover Fair 2011Ralf-Michael FrankeCEO Industrial Automation SystemsNuremberg, 23 February 2011

Page 2: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 2

UpturnRapid recovery following the recession!

FY 2008 - FY 2011

Industry Automation

Million EURO 2008 2009 2010 Q1/11 Q1/10∆Q1/11

New orders: 7,335 5,571 6,421 1,856 + 32%Revenue: 7,159 5,763 6,226 1,803 + 29%Manufacturing

Industry

ProcessIndustry

IA business cycleFY 08FY 10

Page 3: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 3

Extensive portfolio ...with scope for efficient solutions from the product through to production...

Industry Software Production Automation

CEControl Components and Systems Engineering

ASIndustrial AutomationSystems

PLSiemens PLM Software

SCSensors and Communication

Industry Automation

Page 4: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 4

Create Sustainable ValueExtensive portfolio...and across the whole range of industries!

Process DiscreteHybrid

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r© Siemens AG 2011. All rights reserved.

Page 5: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 5

Customer benefitOur aim is to enhance productivity for our customers!

Time to Market

Security

Flexibility CostsProcess DiscreteHybrid

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For every industry

© Siemens AG 2011. All rights reserved.

Page 6: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 6

Time to Market

Security

Flexibility CostsProcess DiscreteHybrid

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Process DiscreteHybrid

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For every industry

Customer benefitOur aim is to enhance productivity for our customers!

© Siemens AG 2011. All rights reserved.

Page 7: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 7

Create Sustainable ValueVisionDie Digitale Fabrik ist unsere langfristige Vision!

4 Kosten

VisionOur long-term vision: the digital factory!

Integration of the product and production life cycle

© Siemens AG 2011. All rights reserved.

Page 8: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 8

SoftwareSoftware is growing ever more important in implementing the digital factory!

Siemens is a leading player in the technical domain, comparable with SAP in the transactional domain

20102000 2020 2030 Time

Productivity /Competitiveness

Overcoming diminishing IT productivity with

Siemens Industry Software

First-time users

Productionengineering

Productengineering

Product

PlantMES

Seamless integration…

With joint data model

PDM

cPDMPLM

Productengineering

Productionengineering

Best-of-breed products…Linked by data import/export

Page 9: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 9

ReferencesThe first customers are already implementing a seamless solution from the product through to production!

Product & production life cycle:

Totally Integrated Automation

SIMATIC PCS 7, COMOS

COMOSSIMATIC IT SIMATIC IT

Teamcenter

Operation,maintenance

Production design

Productionengineering

Detail engineer.commissioning

TecnomatixNX, Velocity

Teamcenter

COMOS

Automation Designer

Jointplatform

Process industry

Manufacturing industry

SIMATIC S7 / WinCC

SIMATIC IT

Productdesign

Page 10: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 10

Example: Quality ManagementIntegration of product and production life cycle

Clearance and cohesion measurement of adjacent vehicle components

Pioneering measurement system which automates and substantially simplifies the quality assurance process in production

Interaction between the real and the virtual world

Universal Visual Measurement

Page 11: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 11

Feedback loop

Operation,maintenance

Productiondesign

Productionengineering

Detail engineer.Commissioning

Definition of vehicle design and perceived quality

Design of production facility

Definition of production process, assembly sequences

Functional engineering Configuration of the MES control system

...NX ...Tecnomatix ...Automation Designerand TIA

...SIMATIC IT

Definition of clearance, cohesion with …

Adjustment of measurement technology with ...

Definition of quality assurance procedure with …

PLC code / electrical diagram generation for measurement application with...

Display and transmission of measured values with …

...NX

Cohesive information flow from product design to production......based on an integral tool chain

Productdesign

Page 12: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 12

Time to Market

Security

Flexibility CostsProcess DiscreteHybrid

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Process DiscreteHybrid

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For every industry

Customer benefitOur aim is to enhance productivity for our customers!

© Siemens AG 2011. All rights reserved.

Page 13: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 13

Totally Integrated AutomationFrom hard-wired functions to the integrated engineering framework

Application complexity will continue to rise! *)Example: The scope of control programs doublesevery 4 years.

*) Driven by more complex applications and larger data volumes required in production.

S7-1200

PLCWiring

SIMATIC STEP 7SIMATIC WinCCSIMATIC WinCC flexible

TIA PortalTIA

SIMATIC S7 and TIASIMATIC S3 SIMATIC S5SIMATIC G

SIMATIC PCS 7

SIMATIC IT

SIMATIC AutomationDesigner

TIA Portal withSTEP 7 V11WinCC V11

Har

dwar

eSo

ftwar

e

1995 1996 201020091958 1973 1979 2025

Page 14: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 14

Case studyCar body production (1,000 units/day, approx. 70 million Euro investment )

SW/HW Engineering

Commissioning

Hardware andsoftwareproducts

Installation

Robot teach Project mgmt.

Ramp-up

28

11

53

(in %)

3

33

17

Costs ofautomation

Total costs

32Automation

60

8

(in %)

Equipment

Project management

Cost saving potential based on optimized workflows

Optimized engineering

phases

Integrated automationengineering

Integrated product and production engineering

Integration

“Best of breed”

TIA Portal

~25%~20%

Page 15: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 15

Time to Market

Security

Flexibility CostsProcess DiscreteHybrid

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Process DiscreteHybrid

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For every industry

Customer benefitOur aim is to enhance productivity for our customers!

© Siemens AG 2011. All rights reserved.

Page 16: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 16

TIA PortalOne engineering tool for the whole range of automation tasks

SIMATIC Controller

SIMATIC NET

TIA Portal

SIMATIC HMIWinCC flexibleWinCCOptions

STEP 7S7-SCLS7-GRAPHPLCSIM

SINEMA

Industry Automation

Standardized operating conceptAutomatic data consistencyIntuitive – efficient – future-proof

SINAMICS

StartDrive

SINUMERIK

HMI PRO CS SinuCom NC

Drive Technologies

SIMOTION

Scout

In future upgrade stages

Page 17: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 17

HighlightsOver 10,000 customers have already discovered the benefits!

Clear, easily manageable operation through intuitive user prompting

Long-term investment security and independence from specific hardware platform

High-performance editors for efficient engineering

Migration of existing systems using already accumulated expertise

Fast entry due to task-oriented navigation

Detailed diagnostic functions

intu

itive

effic

ient

futu

re-

proo

f

Page 18: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 18

Time to Market

Security

Flexibility CostsProcess DiscreteHybrid

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For every industry

Customer benefitOur aim is to enhance productivity for our customers!

© Siemens AG 2011. All rights reserved.

Page 19: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 19

Industrial SecurityComprehensive security management for secure plant operation!

Open communication in the industrial environmentIncreased networking of production systemsIndustrial plant and equipment under growing threat of attack

ObjectivesSituation

An integral approach must be taken to finding security solutions:

Know-how protectionIntegrity protectionEspionage and sabotage protection

Offering

Specific security productsIntegrated security features built into SIMATIC systemsAdvice and implementation of comprehensive security solutions

Page 20: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 20

Industrial SecurityOur offering in detail

“Cell protection concept inside”with Firewall und VPN for SIMATIC controller (CP 343-1, CP 443-1)

Safe communication for PCs without the need for special operating system settings (CP 1628)

Network modules with additional interfaces

Hardware (SCALANCE S) Software (Softnet Security Client)

User Management and Role Based Access Control with Logon for SIMATIC engineering and runtime systems

Know-how protection through user program encryption for SIMATIC controllers

Whitelisting for secure and unambiguous communication with SIMATIC WinCC and PCS 7

Integrated security for PCs and controls

Security services for systems and solutions

Security information workshops

Whitelisting, firewall packages

SITRAIN training

Customer-specific offerings

Network and communicationsecurity products 2011

Page 21: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.Slide 21

Additional trade fair innovationsOverview

Logo!Networking capability with EthernetNanoboxPerformance-optimized and particularly compact industrial PCs Comfort PanelWide screen and seamless functionality across all panelsRF200Compact RFID system for assembly and intralogisticsTIM modules and Scalance UMTS routers New components for remote accessSimocode ProReliable shut-down of motors in process automationMotor starter ET 200S High FeatureProfienergy functions for energy managementRack PC and RemoteManagerNew industrial PC and remote management software

Page 22: Press Conference Hanover Fair 2011 - Siemens · PDF fileSIMATIC S7 / WinCC SIMATIC IT Product ... SITRAIN training ... Ralf-Michael Franke - Press Conference Hanover Fair 2011 Author:

© Siemens AG 2011. All rights reserved.

Thank you for your attention.