Differences & Similarities between

them and us

Computer Behaviour

Our idea

Compare the human behaviour with the machine behaviour

We will take in consideration:

• Their perception process• Internet of Things and 5G• Their way of thinking• The new frontiers of experience economy

Everybody is different!

Their right are not respected everywhere!

How do they perceive our reality?

How are they?

CH. 4

Stimulies!

Sensory receptors• Cameras all around the car• Radars• Laser scanners• Night vision

• Digital ears• Special microphones

• Grip control • Improved systems to detect

conditions

Their attention

• Simple process• Linked to input from the sensors• Pre-programmed behaviours

How do they communicate?

• Immediate communication

Example: a car receives the input to brake at 100 km/h

3 CM vs 3 M

5G and the Internet of Things

How do they think?

Herbert A. Simon proposed bounded rationality asan alternative basis for the mathematical modeling of decision-making, as used in economics, political science and relateddisciplines. It complements "rationality as optimization", whichviews decision-making as a fully rational process of finding anoptimal choice given the information available.

Humans usually work with ‘good enough’ perspective on decision making: this is called boundedrationality, and is one way to reduce the costs (or resources) of the decision-making process.

Machines by definition are programmed in a very simple way: black or white, no grey scale.

CH. 9

Interpretation

Artificial IntelligenceInterpretation

AI involves machines that can performtasks that are characteristic of humanintelligence. While this is rather general, itincludes things like planning, understandinglanguage, recognizing objects and sounds, learning,and problem solving.

Response Avoidance-Avoidance machine thinking

CH. 6

Pro Cons

More rational decision (taking into account more information)

Ethical considerations

More complex calculation to find the best solution or to choose the best alternative

Social judgments from the society regarding decision taken from the machine on an accident

A higher level of welfare state for the society as consequence of several better decision.

Environmental benefits.

Hackers taking over the vehicles (Terrorism)

Example: I, Robot with Will Smith

New frontiers in automotive:experience economy

• Moving offices• Relax and chill• Tv, sofa, sensory SPA• Total immersive experience• Hedonic culture while moving

CH. 2

TOYOTA E-PALETTE CONCEPT

It includes a fully-functional kitchen or retail store, is on a whole other level from today's cars when it comes to automation.