presentationtemplatepreview alacartestore transformation ·...
TRANSCRIPT
A"La"Carte"Store"TransformationInventory)and)Fulfillment
PRESENTATION"TEMPLATE"PREVIEW
Selling,)service,)and)fulfillment.Some"things"are"just"better"together.
How"To"Use"This"TemplateYou"need"to"make"a"business"case."We’d"like"to"help.• This(is(a(preview"version"of(a(PowerPoint(template.
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Why"A La"Carte?No"two"brands"are"alike."And"no"two"store"transformation"efforts"are"identical."Your(next(steps(depend(on(a(variety(of(factors:• Strategic(priorities
• ‘Squeaky(wheel’(issues
• Customer(profile(and(channel(behavior
• Product(mix(and(retail(category
• Store(layouts(and(footprint(variety
• Current(technology(and(planned(investments
• Brand(and(culture
New(store(processes(and(systems(aren’t(actually(as(monolithic(as(they(might(seem.The(following(slides(outline(different(use(cases(involving(modernized(store(processes(and(technology(that(you(could(implement(as(part(of(your(store(transformation(roadmap.
Use"Cases:"Options"Abound
Inventory"andFulfillment
RealOtime"inventory"management
Ship"from"Store
Buy"Online,"Pickup"in"Store
Ship"to"Store
Same"Day"Delivery
Selling"and"Service
Fixed"POS"Replacement
Mobile"POS"and"Clienteling
StandaloneClienteling
Mobile"SaveOtheOSale
mPOS"for"PopOUp"Stores
Mobile"POS"Integrated"with"Legacy"POS
Online"OrderServicing
ALSO"AVAILABLE:
Ship"from"StoreWhen"it"makes"sense Benefits CaveatsA"leading"source"of"lost"sales"online"are"from"outOofOstocks
We"need"to"help"support" and/or"lower"the"cost"of"sameOday"and"other"fast"delivery"methods
Better"planning" alone"isn’t"enough—we"still" need"a"way"to"avoid"markdowns"across"our"network"wherever"possible
We’re"looking" for"ways"to"achieve"better"ROI"from"our"store"network"investments"(real"estate,"inventory,"people)
We"want"to"support"growing"online"sales"without" increasing"inventory"investment
Online)sales)uplift)of)10P30% achieved)by)retailers)implementing)shipPfromPstore)capabilities)to)avoid)lost)sales)due)to)outPofPstocks)(Source:)Forrester)Research)
Cost)of)discounted)or)rapid)shipping)programs)can be)offset)by)shipping)from)a)store)close)to)the)customer
Use)excess)labor)capacity)in)the)store)to)support)online)order)fulfillment
Stores help)contribute)to)growing)online)sales,)benefitting)the)entire)organization
Faster and)discounted)delivery)options)made)possible)and)less)costly)by)shipping)from)a)store)closer)to)the)customer
Mobile shipPfromPstore)technologies)allow)for)faster)execution)of)fulfillment)tasks—and)help)avoid)negatively)impacting)store)associate)time)spent)with)inPstore)customers
Store)workload)and)display)stock)need)to)be)protected)using)business)rules)to)determine)the)right)time)to)send)the)right)amount)of)orders)to)the)right)stores
Enterprise)order)management)systems)(closely)interoperable)with)store)fulfillment)solutions))provide)a)more)intelligent)and)flexible)way)of)managing)shipPfromPstore)programs)to)minimize)negative)business)impacts
Inventory"and" Fulfillment
Buy"Online,"Pickup"InOStoreWhen"it"makes"sense Benefits CaveatsOur"customers"demand"the"convenience"of"fast"fulfillment," and"will" visit"a"local"store"in"lieu"of"paying"for"fast"delivery
We"want"to"offer"sameOday"delivery,"but"it"is"operationally"complex"and"costly
We"need"a"way"to"increase"foot"traffic"to"our"stores
InPstore)pickup)has)been)shown)to)increase)online)conversion)rates)(Source:)Forrester)Research)
Bringing)online shoppers)into)the)store)often)results)in)additional)purchases)(Source:)Fortune)
Having)BOPIS capability)is)becoming)table)stakes)among)specialty)and)general)merchandise)retailers
Selectively increase)BOPIS)availability)for)items)that)are)either)selling)slowly)inPstore)(but)faster)online),)or)items)that)have)high)attachment)rates—to)increase)sellPthrough
Offering)BOPIS)(particularly)when)promising)fast)service))requires)both)high inventory)accuracy)and)available)labor)inPstore)to)process)orders)near)realPtime
Scaling)up)BOPIS)capabilities)requires)dedicated)space)in the)store)as)well)as)industryPtested store)fulfillment)technology)(including)mobile)batch)picking,)putaway of)items)awaiting)pickup,)customer)notification,)and)pickup)confirmation)capture)
Selectively)making)BOPIS)available—and being)able)to)adjust)those)business)rules)over)time—requires)an)enterprise)order)management)system)with)advanced)capabilities)in)inventory)availability)and)order)orchestration
Inventory"and" Fulfillment
RealOTime"Inventory"Management
When"it"makes"sense Benefits Caveats
Our"store"fulfillment"offerings"(ship"
from"storeX"buy"online,"
pickup/reserve"in"storeX"etc.)"are"
resulting"in"cancelled"and"delayed"
orders"because"store"inventory"is"not"
accurate"enough
We’re"getting"more"nuanced"in"
how/when" we"make"units"of"store"
inventory"available"to"sell"online—
and"this"requires"a"more"detailed"
picture"of"store"inventory
We"have"opportunities" to"sell"certain"
units"of"store"inventory"(e.g.,"in"
transit"inventory,"recent"arrivals,"
etc.),"but"our"POS"only"provides"
onceOdaily"inventory"updates"that"
lack"detail
Increase)crossPchannel)sales)byhaving)a)more)accurate)picture)of)all)sellable)units)of)store)inventory
Reduce)order)delays)and)cancellations)due)to)inaccurate)inventory)balances
Reduce)associate)and)customer)time)spent)searching)for)items)that)are)outPofPstock
Make)more)intelligent)inventory)availability)decisions)based)on)added)nuance)about)the)context)and)location)of)specific)units)(returns,)backroom)vs.)sales)floor,)inPtransit)items,)etc.)
Eliminate)delays)in)inventory)updates)to)the)webstore via)near)realPtime)feeds)of)inventory)changes
Allow)store)associates)to)record)perpetual)inventory)changes)as)they)happen)(cycle)counts,)adjustments,)etc.)
Mobile)technologies)purposePbuilt)around)store)inventory)management)avoid)burdening store)associates)with)cumbersome)processes
A)central,)enterprisePwide)repository)of)detailed)network)inventory)data)is)required—typically)found)in)enterprise)order)management)systems
Technology)used)to)support)inventory)processes)should)provide)the)ability)to)quickly)pause,)handoff,)and)resume)inventory)management)tasks)when)higherPpriority,)customerPfacing)needs)arise
Inventory"and" Fulfillment
Ship"to"StoreWhen"it"makes"sense Benefits CaveatsOur"parcel"shipping" costs"are"increasing,"while"our"customers"expect"lower"prices"on"delivery
We"want"to"drive"more"foot"traffic"to"our"stores,"but" their"limited"assortments"are"sending"customers"online
Our"store"delivery"network"occasionally"has"excess"capacity"and"we"ship"directOtoOconsumer"orders"out"of"the"same"distribution"centers"that"replenish"our"stores
We"sell"heavy"and"oversized"items"online" that"are"expensive"to"ship
Opportunistically pool)online)orders)to)
save)on)shipping,)while)offering)free)
store)pickup)to)customers
Bringing)online shoppers)into)the)store)
often)results)in)additional)purchases)
(Source:)Fortune)
Allow distributed)fulfillment)from)
multiple)sources)(other)stores,)DCs,)
suppliers))to)be)picked)up)together)by)
the)customer
Leverage)store)delivery)network)to)
reduce)or)eliminate)the)cost)of)DTC)
fulfillment
Use)store)drop)ship)vendors)to)fulfill)
online)orders)
Small)parcel)deliveries)to)the)store)
requires)more)detailed)receiving)
procedures)and)better)inPtransit)
visibility—commonly)served)by)more)
advanced)store)inventory)and)order)
management)systems
Orchestrating)more)complex)order)
fulfillment)requires)an)enterprise)order)
management)system)that allows)for)
visibility)and)control)of)fulfillment)
across)channels)and)the)supplier)
network
Supporting)inPstore)customer pickup)
requires)realPtime)notification)
mechanisms)and)dedicated)areas)in)
the)store)to)hold)ship)to)store)items
Close)interoperability)between)order)
management,)warehouse)management)
and)store)receiving)systems)allows)for)
more)nimble)execution
Inventory"and" Fulfillment
Same"Day"DeliveryWhen"it"makes"sense Benefits CaveatsOur"competitors"are"offering"faster/same"day"delivery"options," and"we’re"losing"customers"as"a"result
The"expanding"market"for"local"courier,"crowdsourced"delivery,"and"other"third"party"fulfillment"services"is"making"same"day"delivery"more"realistic
We’ve"made"it"a"priority"to"at"least"test"same"day"delivery"capabilities"in"certain"markets
We"have"a"large"number"of"stores"in"urban"areas"where"customers"are"willing" to"pay"for"the"convenience"of"sameOday"delivery
Increase online)conversions)by)offering)same)day)delivery—even)if)the)method)is)rarely)used)by)customers)(Source:)Fierce)Retail)
Leverage)store)network)to)deliver)samePday)to)local)customers)without)having)to)invest)in)more)distribution)centers)in)more)expensive)real)estate)markets
Selectively)offer)same)day)delivery)on)items)that)are)timePbound)(gift)items,)event)supplies,)etc.))and)highPmargin
Maximizing)the)bandwidth)for)stores)to)fulfill)orders)requires)an)industryPtested)order)management)system)with)the)ability)to)throttle)same)day)delivery)availability)on)the)webstore when)stores)are)unable)or)slow)to)fulfill
Store)fulfillment)technologies)built)for)fast)execution)are)best)suited)to)support)same)day)delivery—whereas)paper,)batchPonly)and)webPbased)solutions)are)illPsuited)to)rapid)order)processing
An)enterprise)order)management)system)with)a)modern)architecture)is)required)to)quickly)integrate)with)different)third)party)fulfillment)partners
Inventory"and" Fulfillment
There’s"More"in"Store…What(you’ve(previewed(here(is(a(sample(of(our(full(slide(library.(Here(are(examples(of(other(slides(we(can(provide(and/or(customize(to(your(needs.(Please(contact"us"to(learn(more.
Selling"and"Service
Fixed"POS"Replacement
Mobile"POS"and"Clienteling
StandaloneClienteling
Mobile"SaveOtheOSale
mPOS"for"PopOUp"Stores
Mobile"POS"Integrated"with"Legacy"POS
Online"OrderServicing
ALSO"AVAILABLE:
How"Else"Can"We"Help?Please(let(us(know(if(we(can(help(with(any(of(the(following:
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