I attracted my target audience by ensuring that O used the typical codes and conventions of the genre pop. these include bold masthead, bright colours, slogan, many images, special features, affordable cost and more. I used bold fonts so my audience can easily identify with the stories as quickly as possible. this attracts my audience as when they walk into a supermarket or corner shop, will see the recognisable masthead, large image and bold fonts surrounding which will enable them to be intrigued and pick up the magazine.

I included a special feature called‘ work experience opportunities’ which allows the readers to get involved in programmes which they may be interested in. these include journalism, music, drama and dance programmes which are run by professionals. additionally, it is free and the 16+ year olds have the advantage of getting paid.

Social networking-

Social networking has become the norm to contemporary society. many media institutions use and rely on social networking sites to help promote their products and get potential customers. I used a variety of social networking site such as: Facebook, Twitter, Instagram and email. These sites allow my readers to stay interactive with the magazine and spread the word of love pop magazine.