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Summary of Questionnaire

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Page 1: Presentation1

Summary of

Questionnaire

Page 2: Presentation1

Age & Gender

From these questionnaire results I have found out that my

target audience is a mix of both males and females. However,

the percentage is slightly towards females. This means that

travel lifestyle documentary I create must be targeted at both

males and females. However, in order for the target audience to

be fully met I will en sure my documentary is aimed more

towards females where possible.

The results from my questionnaire involving age fall into two

categories. These categories are 18-24 and 25-34. No one else

who completed the questionnaire was in any other age category

which shows travel lifestyle documentaries appeal to people

within the age of 18-34 therefore I decide to pick from 18-30.

This means that the documentary I create must be aimed towards

18-30 years old as this is the niche target audience and therefore

who is appeals to.

Page 3: Presentation1

Occupation & Hobbies

From mu questionnaire results I have found out that the

target audience of travel lifestyle documentaries like to

play sports and some like to watch TV. When making the

travel lifestyle documentary these can appeal to both the

demographics and psychographics of its audience. From

the questionnaire I also found out that target audience do

not like to read many books or magazines as a hobby.

My questionnaire results shows that travel

lifestyle documentary appeal fully to full-

time students. Perhaps this is because they

are young and have more leisure time to

spend on their hobbies. This means that when

I create the travel lifestyle documentary it

must appeal to full-time students.

Page 4: Presentation1

Others

From the result of the questionnaire, I find

out most people would like to watch travel

or food documentaries the most. In

addition, very less people chose lifestyle as

their interesting. This means the two genres

I chose which are travel and lifestyle as my

genres is not a bad ide because they can

balance the difference of interest.

From the result of the questionnaire, I

find out a travel documentary which

contains food and cultures are most

people would like to watch. This means

I must contains these two factors in my

documentary in order to attract the

audience.