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TRANSCRIPT
Summary of
Questionnaire
Age & Gender
From these questionnaire results I have found out that my
target audience is a mix of both males and females. However,
the percentage is slightly towards females. This means that
travel lifestyle documentary I create must be targeted at both
males and females. However, in order for the target audience to
be fully met I will en sure my documentary is aimed more
towards females where possible.
The results from my questionnaire involving age fall into two
categories. These categories are 18-24 and 25-34. No one else
who completed the questionnaire was in any other age category
which shows travel lifestyle documentaries appeal to people
within the age of 18-34 therefore I decide to pick from 18-30.
This means that the documentary I create must be aimed towards
18-30 years old as this is the niche target audience and therefore
who is appeals to.
Occupation & Hobbies
From mu questionnaire results I have found out that the
target audience of travel lifestyle documentaries like to
play sports and some like to watch TV. When making the
travel lifestyle documentary these can appeal to both the
demographics and psychographics of its audience. From
the questionnaire I also found out that target audience do
not like to read many books or magazines as a hobby.
My questionnaire results shows that travel
lifestyle documentary appeal fully to full-
time students. Perhaps this is because they
are young and have more leisure time to
spend on their hobbies. This means that when
I create the travel lifestyle documentary it
must appeal to full-time students.
Others
From the result of the questionnaire, I find
out most people would like to watch travel
or food documentaries the most. In
addition, very less people chose lifestyle as
their interesting. This means the two genres
I chose which are travel and lifestyle as my
genres is not a bad ide because they can
balance the difference of interest.
From the result of the questionnaire, I
find out a travel documentary which
contains food and cultures are most
people would like to watch. This means
I must contains these two factors in my
documentary in order to attract the
audience.