presentation report of britannia industries limited
TRANSCRIPT
-
8/9/2019 Presentation Report of Britannia Industries Limited
1/54
-
8/9/2019 Presentation Report of Britannia Industries Limited
2/54
Britannia Presentation Report
CONTENTS
ACKNOWLEDGMENT
SECTORAL INFORMATION
EXECUTIVE SUMMARY
GDP
GROWTH
PORTER FIVE FORCES
COMPANY INFORMATION
PROMOTERS OF THE COMPANYCOMPANY SNAPSHOT
MARKET SHARE OF THE COMPANY
COMPETITOR ANALYSIS
PRODUCT PROFILE & TARGET MARKET
PRODUCT / SERVICES OFFERED BY THE COMPANY
NEWS LAST 12 MONTHS INCLUDING CORPORATE ANNOUNCEMENT
MARKETING STRATEGY
SWOT ANALYSIS OF BRITANNIA
STP & MARKET PLANNING OF BRITANNIA
BCG MATRIX & PLC
COMPARISON OF SALES OF COMPANY FOR PAST 5 YEARS
CURRENT COMPANY PERFORMANCE
FINANCIAL STATEMENT
GROSS PROFIT & NET PROFIT MARGIN OF BRITANNIA
DIRECT & INDIRECT COST OF THE COMPANY & COMPARISON TO PREVIOUS
YEAR
-
8/9/2019 Presentation Report of Britannia Industries Limited
3/54
Britannia Presentation Report
FIXED ASSET ADDED DURING THE YEAR
WORKING CAPITAL REQUIRMENT FOR THE YEAR
DEBT/EQUITY RATIO OF THE COMPANY & ITS IMPLICATION
HUMAN RESOURCE MANAGEMENT
ORGANIZATION STRUCTURE
ANALYSIS OF OB DESCRIPTION & OB SPECIFICATIONS
TRAINING NEEDS OF COMPANY
ORGANIZATION CULTURE
-
8/9/2019 Presentation Report of Britannia Industries Limited
4/54
Britannia Presentation Report
ACKNOWLEDGEMENT
A !"#$ % '()(# * !"#$ "+ *' %',%)%,-*. I "!( * ('( "+ 0#*%-,( " (
%'(..%0('3( *', 3"4"(#*%"' "+ "( (".( !" *, 6((' " (*7 " .(
8( -',(#*', !* I '((,(, +#"8 %8( " %8( +"# 3"8.(%"' "+ %
(93.-%)( #("#
I !*' " (9#( 87 0#*%-,( "!*#, M# S-#(',*# N*',!*'%: B*3 I'
C*#0(: PIBM: P-'( +"# 0%)%'0 8( -3 *' ""#-'%7 " ," %
#(('*%"' #("#
L* 6- '" ( .(*: I !"-., .%$( " +"#!*#, 87 0#*%-,( " 87 +#%(', &"(# +*3-.7 8(86(# !" *.!*7 (',-#(, 8( *', "", 67 8( *',
!%"- !"8 I 3"-., '" *)( (')%*0(, ( 3"8.(%"' "+ 87
#(('*%"'
-
8/9/2019 Presentation Report of Britannia Industries Limited
5/54
Britannia Presentation Report
EXECUTIVE SUMMARY
I',%* * (3"',4.*#0( *#*6.( .*', #("-#3( %' ( !"#., W% 2; *0#%43.%8*%3#(0%"': *.. 15 8*; "%. 7( %' ( !"#.,
I',%* % ( .*#0( #",-3(# "+ -.(: 8%.$: (*: 3*(!: 8*'0"(: *', 6-++*."8(*? *', ( (3"',4.*#0( #",-3(# "+ (*: !(*: -0*#3*'( *', #%3(
I',%* * ( .*#0( .%)("3$ "-.*%"' *3#" ( 0."6( !%3 % (@-*. " 5=8%..%"': %'3.-,%'0 21; 8%..%"' 3"!: 111 8%..%"' 6-++*."(: 15= 8%..%"' 0"* *', 8%..%"' (( T( (08(' 3"'#%6-( *6"- 25 (# 3(' " ( 3"-'#7 +*#8GDP
C"'-8%"' (9(',%-#( %' FY1 !* USD11 #%..%"'? % % .%$(.7 " #(*3USD> #%..%"' 67 2;2;
S#*(0%3 0("0#*%3 ."3*%"' *', #"9%8%7 " +"", %8"#%'0 '*%"' +*)"-# I',%*%' (#8 "+ (9"#%'0 #"3((, +"",
Source W"#., T#*)(. *', T"-#%8 C"-'3%.: D%#(3"#*( "+ S*%%3: A#*'3* R((*#3*ote+ G%P, Gross %omestic Product
-
8/9/2019 Presentation Report of Britannia Industries Limited
6/54
Britannia Presentation Report
WORLDWIDE GDP CONTRIBUTION OF INDIA
-(!.
--!)/(!(
0!/
)!1
(!.
(!.
-!1-!.-!.-!0
% of global GDP
2uropean 3nion
3"
45I*6
76P6*
G2R&6*8
FR6*42
39
BR6:IL
IT6L8
R3""I6
I*%I6
WORLDWIDE SECTORIAL CONTRIBUTION
"ource+ R("# +"# S(.(3(, C"-'#%( *', S-6
-
8/9/2019 Presentation Report of Britannia Industries Limited
7/54
Britannia Presentation Report
/.!(1
/.!0)
/(!;(
0!ther 6ctivities
S"-#3( GDP *', % 6#(*$,"!' * 3-##(' #%3( %' US D"..*# U'%(,
N*%"' S*%%3 D%)%%"' D(3(86(# 2;1
-
8/9/2019 Presentation Report of Britannia Industries Limited
8/54
Britannia Presentation Report
GDP & GROWTH OF FOOD PROCESSING INDUSTRY IN
INDIA
)!;
/!(/!/
(!?
GDP Growt % !FY "#$"$&'
G%P at Factor 4ost
G%P,6griculture@
G%P+ &anfacturing
G%P,FPI
/-!-1!;: +%#8.7 (*6.%%'0 ( I',%*''( "+ ( +%#8
T( +".."!%'0 7(*#: B#%*''%* B%3-% C"8*'7 !* #(43#%('(, B#%*''%* I',-#%(
L%8%(, JBIL F"-# 7(*# .*(# %' 1: % 3#"(, ( R 1;; 3#"#( #()('-( 8*#$
O' ( "(#*%"' +#"': ( 3"8*'7 !* 8*$%'0 (@-*..7 ,7'*8%3 #%,( I' 12: %
3(.(6#*(, % P.*%'-8 -6%.(( I' 1: ( 3"8*'7 -')(%.(, % '(! 3"#"#*(
%,('%7 4 E* H(*.7: T%'$ B((# 4 *', 8*,( % +%# +"#*7 %'" ( ,*%#7 #",-38*#$( I' 1: ( B#%*''%* K*": W"#., C- *" #"8"%"' +-#(# +"#%+%(, (
*++%'%7 3"'-8(# *, !% B#*', B#%*''%*
B#%*''%* #",( %'" ( 21 C('-#7 * "'( "+ I',%* 6%00( 6#*', *', ( #(4
(8%'(' +"", 6#*', "+ ( 3"-'#7 I !* (@-*..7 #(3"0'%(, +"# % %''")*%)( *#"*3
" #",-3 *', 8*#$(%'0 ( L*0**' M*3 !* )"(, I',%* 8" -33(+-.
#"8"%"'*. *3%)%7 "+ ( 7(*# 2;;1 !%.( ( ,(.%3%"- B#%*''%* 5;45; M*$*4C*$*
6(3*8( I',%* 8" -33(+-. #",-3 .*-'3 I' 2;;2: B#%*''%* N(! B-%'(
D%)%%"' +"#8(, *
-
8/9/2019 Presentation Report of Britannia Industries Limited
18/54
Britannia Presentation Report
0#"!' 67 .(* *', 6"-', " 3#"#( "+ #-(( %' !(*. +"# B#%*''%* *#(".,(#
T( 3"8*'7 "++(#%'0 *#( #(*, *3#" ( (3#-8 !% #",-3 #*'0%'0 +#"8 (
(*.7 *', (3"'"8%3*. T%0(# 6%3-% " ( 8"#( .%+(7.(4"#%('(, M%.$8*' C(((
H*)%'0 -33((,(, %' 0*#'(#%'0 ( #- "+ *.8" "'(4%#, "+ I',%* "'( 6%..%"'
"-.*%"' *', * #"'0 8*'*0(8(' * ( (.8 8(*' B#%*''%* !%.. 3"'%'-( "
,#(*8 6%0 "' % * "+ %''")*%"' *', @-*.%7 A', 8%..%"' "+ 3"'-8(# !%.. *)"-#
( #(-.: *%.7 ()(# *+(#
"ource +
http+JJwww!britannia!co!inJcompanoverviewKovervi
ew!htm
-
8/9/2019 Presentation Report of Britannia Industries Limited
19/54
Britannia Presentation Report
MAR4ET SHARE OF BRITANNIA & COMPETETORS
ANALYSIS
C#567 N5/ N/! S./% O' C#567 M$/! S)$/ : ;
B#%*''%* >; >;
N(.( :1;1;5
G.*9"S8% C"' =:>5 =>
H*-' A0#" 2:=5= 2=;
K!*.%7 =:5;5 ==1
KRBL 2:11 2>
H(#%*0( F"", 1:22;= 1>>
LT F"", 1:1;;= 1=
R(% A0#" =:5225 =>K"%'""# F"", 1:2> 122
U(# A0#" 1:2222 11
L*$8% E'(#07 1:52 1
O(# >125 5;2
T"*. 1;
0!?<
-!)?
)!)/
-!01
/!00
/!.)
)!(0
/!--
/!/: 2;1= T( 3"8*'7 !%'((, * 1;; 0#"! %' ( #()('
M*# 2>: 2;1=B#%*''%* I',-#%( %'+"#8 *6"- O-3"8( "+ B"*#, M((%'0
F(6 1: 2;1=B#%*''%* I',-#%( -#0( "' #("#%'0 >2 #%( %' Q 3"'".%,*(, '(
#"+%
F(6 1: 2;1=B#%*''%* I',-#%( #("# >2 #%( %' Q 3"'".%,*(, '( #"+%
F(6 1=: 2;1=T( R()('-( +"# ( @-*#(# (',(, D(3(86(# 2;1 "
D(3 1: 2;1B#%*''%* (9(', 0*%' "' "('%'0 % +%# 8*'-+*3-#%'0 -'% +"# 6*$(#7
#",-3 %' G-
-
8/9/2019 Presentation Report of Britannia Industries Limited
28/54
Britannia Presentation Report
SWOT ANALYSIS
S!$/,!)
F-.+%.. "'( "+ "-# B*%3 R(@-%#(8('
*8"'0 A%# : W*(# : F"",: S(.(#
W%,(.7 *33((, %' *.. G('(#*%"'
E*%.7 *)*%.*6.( %' )*#%"- +"#8
P#")%,( 0"", I'*' R(8(,7 +"#
-'0(# %' ( +"#8 "+ #(*,78*,( +"",
P#((#)( ( '"' (*"'*. +"", *',
8*$( % *)*%.*6.( *.. #"-0"- (
7(*#
W//%%
D(3#(*( '-#%%"'*. )*.-(
I'3#(*( ( 3" "+ +"", #",-3
I',-#7 *', (3'"."07 #(@-%#( %0
%')(8('
R(0-.*# -*0( "+ #"3((, +"", 3*'
3*-( *.(#*%"' %' (*.
O66#$!*!*/%
I'3#(*( (3"'"87 "+ I',%*
G('(#*( (8."78(' ""#-'%7
G"", @-*.%7 "+ G"",
P#")%,( 3"8(%%"' " +"#(%0'
3"8*'%(
I8#")( .%)%'0 *',*#,
P#")%,( 0"", " '*%"' * 3(*(#
#*(
I'+."! "+ +"#(%0' #((#)( *', +-', +"#
( 0")J*9(
T)$/!%
M*'7 3"8*'%( *#( #(-. "#%('(,
I'3#(*( %' "..-%"'
S"8(%8( #")%,( ""# @-*.%7 "+
#",-3 +"# 8"#( #"+%
L*3$ "+ (3'"."07
U'*6.( " -%.%( *.. ( #("-#3(
(++%3%('.7
-
8/9/2019 Presentation Report of Britannia Industries Limited
29/54
Britannia Presentation Report
STP & MAR4ET PLANNING OF COMPANY
M*#$( S(08('*%"'
I % 8* #",-3%"': 8* ,%#%6-%"' *', 8* #"8"%"' "+ T%0(#: G"", D*7 +"# *..
6-7(#
C"'-8(, 67 (".( *7%'0 %' -#6*': (8% -#6*' *', #-#*. *#(*
A0( 0#"-4 D%++(#(' #",-3 +"# ,%++(#(' *0( 0#"- : .%$( T%0(# & T#(* F"# $%,: L%.(
(*# +"# 7"- & G"", D*7 +"# (.,(# "'(
N%3( S'*3$%'0 S(08(' F"# "( !" *#( "' ( 0": ( 3"8*'7 %'#",-3(, 8*..
*3$
F"# "33*%"' B#%*''%* S-6 $**8'*7(%' % +"# (3%*. "33*%"' .%$( +(%)*.
T*#0(%'0 & P"%%"'%'0
T%0(#
T*#0((, 6*%3*..7 $%,
P"%%"'%'0 % ,"'( +"# 8",(#' 8"(# !" .*7 *' ('*6.%'0 #".( +"# (%#
3%.,#(' " 3"8(( %' ",*7 !"#., *', - !*' ( 6( O)(# ( 7(*#: T%0(# * 6(3"8( ( 8*48*#$( +*3( "+ B#%*''%* 786".%%'0
+-' *', ('(#07 %' 6" -#6*' *', #-#*. I',%*: *', #*'3(',%'0 0.-3"( 6%3-%
L%.( H(*#
I % ( "'.7 7( "+ '*3$ 6%3-% %' ( 8*#$( A !*+(# 6%3-% !% -0*#
3"*%'0
L%.( H(*# % *#0((, "!*#, ( 0#"!%'0 7"- (08('
A 3"8.((.7 -'%@-( #",-3: % !* ( +%# %8( 6%3-% !(#( #(*%.(, %' "-3
*3$ .%$( "*" !*+(#
G"", D*7
B#%*''%* G"", ,*7 *#(, #(8%-8 6%3-% ('#%3(, !% 3*(! : 6-(#:
6*,*8 %*: (3 J1> T% #%3 6%3-% ('
-
8/9/2019 Presentation Report of Britannia Industries Limited
30/54
Britannia Presentation Report
M%.$ 6%$% "" % *#0((, "!*#, $%, !" 8*7 ,%.%$( ,#%'$%'0 8%.$: 6- (7 .")(
B#%*''%* M%.$ B%$% M%.$ B%$% * 6((' #-(, 67 8"(# * * "-#3( "+ 0#"! ('(#07 "+ 8%.$ *',
(%# ."7*.7 " ( 6#*', * 8*,( % *' %'(0#*. *# "+ (%# 3%.,#(' '-#%%"'
#(0%8('
MARIE
T( ".,( 6#*', "+ B#%*''%* T( '"1 %' % 3*(0"#7
T*#0((, *', "%%"'(, "!*#, (* %8( 6%3-% .")(#
DAIRY PRODUCTS
L%$( 3((( : 8%.$ : 6-(# (3
T*#0((, *.. *0(, 0#"- & "%%"'(, * * 6#*', B#(*, & "(# 6*$(#7 I(8
T*#0( *.. *0(, 3-"8(#
S$* L
2 A-0- 2;; 0"( ,"!' %' ( %"#7 "+ "-# 3"8*'7 * ( ,*7: !('
B#%*''%* *#(, 8*'-+*3-#%'0 *', 8*#$(%'0 % #",-3 %' S#% L*'$*
P#",-3 8*'-+*3-#(, %' S#% L*'$* %'3.-,( ( 8" "-.*# M%.$ B%$%: M%.$
C#(*8 S8%.(7: V%* M*#%( G".,: C#(*8 *', C""$%(
MAR4ETING MIX OF BRITANNIA
P#",-3
C"'-8*6.( 0"",
D%++(#(' %( *', *(
G"", +"# (*.: *7: *#*3%)( *3$*0%'0
G"", @-*.%7 *', %' * '-86(# "+ )*#%*'
B#*', %8*0( "+ +-': *( *', (*.
P#%3(
M*#$(4 ('(#*%"' #%3%'0 +"# #",-3 .%$( T%0(#
-
8/9/2019 Presentation Report of Britannia Industries Limited
31/54
Britannia Presentation Report
P#",-3 @-*.%7 .(*,(#% +"# #",-3 .%$( G"", ,*7 *', T#(*
S(3%*. ()(' #%3%'0 %' +(%)( (*"'
A.. ( 6%3-% -',(# B#%*''%* * $( *#"#%*( #%3%'0
E)(#7 6%3-% * (3"'"87 *3$ " +*8%.7 *3$
T% 7.( 3")(# ()(#7 (3"'"8%3 (08(' %' ( 8*#$(
PROMOTION
SALES4PROMOTION (0 E* (*.7 :T%'$ 6((#: B-7 B#%*''%* :((
3#%3$( :(* "'.7 B#%*''%*
E93*'0( = (87 *3$ !% * 6""$.( : !(' T%0(# !* %'#",-3(, %' (8*#$(
B#%*''%* -.%(, '"( 6""$ : 3*.( ('3%. " 3%.,#(' %' ( '*8( "+ % '(!
6#*', "+ 3"
B#%*''%* % #")%,%'0 8*.. 0%+ %' ( B#%*''%* #(* *3$
A,)(#%(8('4 T(.()%%"': '(!*(#: 8*0*%'(
S*.( #"8"%"'4S8*.. *3$ "+ 5;45; !% G"", ,*7: +#(( 0%+ *3$ %' +(%)(
(*"': #-#*. 8*#$(%'0 +*%#
B((' * "'"# +"# 8*'7 3#%3$((# "' B*
E)('4B#%*''%* K*" W"#., C- *" %' 1:
L*0**' 8*3 %' 2;;1
I'(#*3%)( !(6 %(
PLACE
F*3"#%( * K".$**: D(.%: C(''*%: M-86*%: U#*$*',: B%*# *', O#%*
A.. #",-3 3*' 6( +"-', %' *.. ( .*3(
A)*%.*6.( %' 8*.. "#( " 6%0 #(*%. "-.(
A.": (7 *#( *#0(%'0 3"..(0( 3*'((' * ".( 3"'#*3"# +"# ( -.7 "+
6%3-% *', "(# #",-3
-
8/9/2019 Presentation Report of Britannia Industries Limited
32/54
Britannia Presentation Report
C"88-'%3*%"' C*''(. TV : RADIO
D%#%6-%"' 3*''(. B%0 B***# : R(*%. "
T(7 0%)( +%# 3"88-'%3*%"' 3*''(. "' *,)(#%(8(': #"8"%"'
T(7 (', -0( *8"-' "!' 8"'(7 ")(# " ,%#%6-%"' 3*''(. : (7 $(((%# #",-3 %' +#"' "+ 3-"8(#: (7 3"8(. " 3-"8(# " -#3*(
-
8/9/2019 Presentation Report of Britannia Industries Limited
33/54
%airProduc
ts
Good%a$Tger
*utri4hoice
&arieGold
Britannia Presentation Report
BCG MATRIX OF BRITANNIA PRODUCTS
B#%!# C#%.!*, G$#6 BCG; M!$*% * +"-# 3(..(, 8*#%9 J* 2 2 8*#%9
,()(."(, 67 BCG: USAT( "#%"'*. *9% #(#((' #(.*%)( 8*#$( *#( *', (
)(#%3*. *9% #(#((' 8*#$( 0#"! #*(
-
8/9/2019 Presentation Report of Britannia Industries Limited
34/54
Britannia Presentation Report
PRODUCT LIFE CYCLE OF BRITANNIA PRODUCTS
-
8/9/2019 Presentation Report of Britannia Industries Limited
35/54
Britannia Presentation Report
PLC
I!$#="!*# S!,/D*%#7 P#",-3 *#( * %'#",-3%"' *0( & 3*' 0*%' * %08*#$( *#( & %0 8*#$( 0#"! %' +(! 7(*#
G$#(!) S!,/S*# #",-3 "+ B#%*''%* !% %0 0#"! #*( & %0 8*#$( *#(& *." B#%*''%* 3*$( 3"8( -',(# % 3*(0"#7
M!$*!7 S!,/B#%*''%* M*#%( G"., % * 8*-#%7 *0( !% %0 8*#$( *#( 6-'" 0#"!: !% R&D % 8*#$( 0#"! 3*' #%( -
D/".*/ %!,/B#%*''%* N-#% C"%3( % * ,(3.%'( *0( !% '" 8*#$( 0#"! & ."!8*#$( *#(: % %' *' "6".(( *0(
-
8/9/2019 Presentation Report of Britannia Industries Limited
36/54
Britannia Presentation Report
COMPARISON OF SALES FOR PAST 1 YEARS 8
GROWTH PERCENTAGE
B$*!* FY 1 FY 13 FY 12 FY 11 FY 10
N/! S./% >; 5>15= ==1 =2252 =;=
G$#(!):; 122 12 1 2=;
F8 /)F8 /(
F8 /-F8 //
F8 /?
?
/???
-???
(???
)???
;???
0???
.???
N(t Sal(,
*et "ales
Rs! In
-
8/9/2019 Presentation Report of Britannia Industries Limited
37/54
Britannia Presentation Report
F8 /) F8 /( F8 /- F8 // F8 /?
;
/?
/;
-?
-;
(?
/-!(-/-!
-
8/9/2019 Presentation Report of Britannia Industries Limited
38/54
Britannia Presentation Report
OVERVIEW OF COMPANY PERFORMANCE
I' * 3*..('0%'0 (3"'"8%3 (')%#"'8(' *', %'('(.7 3"8(%%)( 8*#$(: P#"+%
+#"8 O(#*%"' %'3#(*(, >>: +#"8 R 1==5 3# " R 52= 3# S()(#*.
"+ C"8*'7 "!(# 6#*', 0#(! ,"-6.( ,%0% #(-.%'0 %' ")(#*.. #()('-( 0#"!
"+ 12 C"8*'7 +"3-(, "' #"+%*6%.%7: 3*%*. #",-3%)%7 *', !"#$%'0 3*%*.
8*'*0(8(' " 0('(#*( 3* +."! +#"8 "(#*%'0 *3%)%%( "+ R >1=51 3#3"8*#(, " R 22;1 3# %' ( #()%"- 7(*# E*#'%'0 (# *#( J"+ R 2/4
(*3 %'3#(*(, " R ; +#"8 R 15 %' ( #()%"- 7(*#
B*(, "' ( *(8(' "+ 6-%'( "+ D*%.7 B#(*, G"-#8( F"", JI',%*
P#%)*( L%8%(, J!"..7 "!'(, -6%,%*#7 *', %' *33"#,*'3( !% A33"-'%'0
S*',*#, 1 4 A33"-'%'0 +"# I')(8(': #(3#%6(, 67 ( C"8*'%(
JA33"-'%'0 S*',*#, R-.(: 2;;> "+ ( C"8*'%( A3: 15>: C"8*'7 *
-
8/9/2019 Presentation Report of Britannia Industries Limited
39/54
Britannia Presentation Report
8*,( * #")%%"' "+ 2; 3#"#( +"# ,%8%'-%"' %' )*.-( "+ %')(8(' 8*,( %'
(@-%7 *#( "+ D*%.7 B#(*, G"-#8( F"", JI',%* P#%)*( L%8%(, C"8*'7 .()(#*0(, #"'0 6#*', *', +"3-(, "' +-',*8('*. .()(# "+
"(#*%"' " ,#%)( #"+%*6.( 0#"! *', #('0(' % 3"8(%%)( "%%"'
S*.(: ,%#%6-%"' *', 3*''(. 3**6%.%%( *)( 6((' #('0('(, " %'3#(*(
!%, "+ ,%#%6-%"' %' #-#*. 8*#$( *', ,( %' ( -#6*' 8*#$( S()(#*.
%'%%*%)( !(#( -',(#*$(' " ,#%)( *.( #",-3%)%7: !%3 %'3.-,( #(4
#-3-#%'0 "+ *.( (*8: ,%#%6-"# 3"'".%,*%"': "#+".%" #(3"'+%0-#*%"' "
%8.%+7 *',.%'0: .% "#+".%" +"# +"3-(, (..%'0: -6 & "$( 8",(. "
%'3#(*( #(*3 (3 C"8*'7 -"#(, % 6#*', *00#(%)(.7 %' *' %'('(.7 3"8(%%)( 8*#$(
*', +"3-(, "' (9#*3%'0 ( 8*9%8-8 "- "+ % %')(8(' %' *,)(#%%'0 *',
*.( #"8"%"' JA&SP *', 3*''(. %'+#*#-3-#(: #"-0 * (#%( "+ %'%%*%)(
+"3-(, "' %0(# #"-0-: 6((# #(-#': 6#*',%'0 *', 3"88-'%3*%"'
(93(..('3(
-
8/9/2019 Presentation Report of Britannia Industries Limited
40/54
Britannia Presentation Report
GROSS PROFIT & NET PROFIT
N( *.( [ G#" *.( JC-"8(# D%3"-': R(-#': A.."!*'3(
G#" #"+% [ N( *.( C" "+ 0"", ".,
N( %'3"8( J"# N( #"+% [ O(#*%'0 P#"+% *9( %'(#(
G$#%% S./% 231
N/! S./% 3039
RM C"'-8(, 221
P"!(# & F-(. C" >512
E8."7(( C" 12=5
O(# M*'-+*3-#%'0 E9('( 5=>2
COGS =>==5
G$#%%P$#'*! 1289
O(#*%'0 P#"+% >1==
N/! P$#'*! 3983
D*$/"! C#%! & I=*$/"! C#%!% #' B$*!* FY 201 ;
D*$/"! C#%!% 201 2013
RM CONSUMED 221 52>
P"!(# & F-(. C" >512 522
E8."7(( C" 12=5 1=5
O(# M*'-+*3-#%'0 E9('( 5=>2 5;=
T#!. < 21
S(..%'0 *', D%#%6-%"' E9('( =5 5
M%3(..*'("- E9('( 15 12
I'(#( 5== =D(#(3%*%"' > 5;
P#")%%"' +"# T*9 12 1
T#!. 1320 11920
N" C*'0( %' D%#(3 & %',%#(3 3" 3"8*#(, " #()%"- 7(*# 6- ( *8"-' 0"'(
%0(# %' 3-##(' 7(*#
Rs! In
-
8/9/2019 Presentation Report of Britannia Industries Limited
41/54
Britannia Presentation Report
FIXED ASSETS ADDED THIS YEAR
F%9(, *( *,,(, [ C-##(' F%9(, A( P#()%"- Y(*# F%9(, A(
F*/= A%%/!% A5#!
M*#41= M*#41 =22
F%9(, A( A,,(, ,-#%'0 ( 7(*# 1
-
8/9/2019 Presentation Report of Britannia Industries Limited
42/54
&anaging%irector E'arun
Berr
'!P "uppl4hain E'ina
"ingh9ushwaha
'P , "6L2"E5emantRupani
'P , RC%Oualit E"udhir
*ema
42> , "FI4EPrashant'at#ar
'P , "tratreg CBusiness
%evelopementE&anunath
%esai
Britannia Presentation Report
ORGANI@ATION STRUCTURE
ALI HARRIS4 D%#(3"#4M*#$(%'0
ANAND AGARWAL4 G('(#*. M*'*0(#4F%'*'3( & T*9*%"'
ARVINDER SINGH 4 H(*, "+ CP O(#*%"'
ASHO4 NAMBOODIRI4 H(*,4D*%#7 B-%'(
GUN?AN SHAH4 G('(#*. M*'*0(#4R(.('%8('
HARISH R NAVARATHNA4 H(*,4C"#"#*( IT
MANO? BALGI 4 H(*,4P#"3-#(8('N VEN4ATARAMAN4 D%#(3"#4F%'*'3(
RITESH RANA4 G('(#*. M*'*0(#4HR
R 4 AGARWAL4 G('(#*. M*'*0(#4P#"
-
8/9/2019 Presentation Report of Britannia Industries Limited
43/54
Britannia Presentation Report
?OB DESCRIPTION & ?OB SPECIFICATION OF BRITANNIA
D/%*,!*# - MANAGER L & D BRITANNIA INDUSTRIES LIMITED
BANGALORE
?# D/%"$*6!*#
L/$*, & D//.#65/! S!$!/,7
M,/ V/=#$%
E)"/5/!%
O#$=*,
D/%*$/= S*..% & E6/$*/"/
B")/.#$% D/,$// * P%7")#.#,7 J HR P$/'/$.7 P#%! G$=!/ (*!)S6/"*.*>!*# * H5 R/%#$"/% M,/5/! 8-10 7/$% /6/$*/"/ *T$**, & =//.#65/! JP/$'#$5"/ M,/5/! $/
D(8"'#*(, #(-. %' ,()(."%'0 *', ,(.%)(#%'0 (++(3%)( T#*%'%'0 &D()(."8(' #"0#*8
E9(#%('3( %' *#'(#%'0 !% V(',"#: U'%)(#%%( *', #(8%(# #")%,(# +"#T#*%'%'0 & D()(."8(' P#"0#*8: (++(3%)( V(',"# M*'*0(8('
E9(#%('3( %' ( +%(., "+ P(#+"#8*'3( E)*.-*%"'/ P(#+"#8*'3( M*'*0(8('
G"", 3"'-.%'0: 3"88-'%3*%"' *', #(.*%"'% 6-%.,%'0 $%..
D(8"'#*(, *6%.%7 " '(!"#$ *', *#'(# !% *.. .()(. "+ ( "#0*'%*%"'
D(8"'#*(, %',-#7 $'"!.(,0( *', #*3$ #(3"#, "+ -33(+-..7 8*'*0%'08*
-
8/9/2019 Presentation Report of Britannia Industries Limited
44/54
Britannia Presentation Report
K'"!.(,0( *',/"# (9(#%('3( %' "(# H-8*' R("-#3( *#('* -3 * 3*#((#,()(."8(' *', L(*,(#% D()(."8(' (',
" 6( *,)*'*0("- * !(..
D/%*,!*# - R/,*#. L#,*%!*"% = C%!#5/$ S/$*"/ M,/$
P#%*!*# O/$*/(
R("'%6.( +"# R(0%"'*. L"0%%3 M*'*0(8(' ((3%*..7 %' ( *#(* "+ S(3"',*#7
T#*'"#*%"' & W*#("-%'0 D#%)%'0 %0( .()(. "+ 3" (++%3%('3%( !% 0#*(#
3-"8(# *%+*3%"'
4/7 S!/)#.=/$%
I'(#'*. N*%"'*. D%#%6-%"' M*'*0(#: C('#*. P.*''%'0 M*'*0(#: H(*,
R(.('%8(': R(0%"'*. S*.( M*'*0(#: R(0%"'*. P.*''%'0 M*'*0(#: R(0%"'*.
M*'-+*3-#%'0 M*'*0(#: R(0%"'*. C"88(#3%*. F%'*'3( M*'*0(#: R(0%"'*. S*.( T(*8:
R(0%"'*. P.*''%'0 T(*8: R(0%"'*. M*'-+*3-#%'0 T(*8: C-"8(# S(#)%3( O++%3(#
E9(#'*. CP: C&F: #*'"#(#
E="!*#. K.*'*"!*#
G#*,-*%"'/ P" G#*,-*%"' %' M*'*0(8(' / S-.7 3*%' +#"8 * %'%-( "+ #(-(
(0 SP *%': NITIE (3
E6/$*/"/
A .(* 4 7(*# (9(#%('3( %' .*''%'0 *', ."0%%3 !% * .(* \ 7(*# %' ."0%%3
%' * 8*
-
8/9/2019 Presentation Report of Britannia Industries Limited
45/54
Britannia Presentation Report
S(.+ 8"%)*(, & (#+"#8*'3( ,#%)(' H%0 "' (9(3-%"'
4EY RESPONSIBILITIES
S/"#=$7 F$/*,)! M,/5/!
W$/)#%/ M,/5/! & C%!#5/$ S/$*"/
C$/!/ & M,/ B=,/!%
O!)/$ R/%6#%**.*!*/%
-
8/9/2019 Presentation Report of Britannia Industries Limited
46/54
Britannia Presentation Report
WHAT MA4ES A BRITANNIAN
I+ 7"- %'$ B#%*''%*' *#( (9#*"#,%'*#7 %',%)%,-*. !" *#( *%"'*( *6"-
()(#7%'0 (7 ,"3#(*( %'%#*%"' #"-0 ()(#7%'0 (7 ,"*', -33((, %'
()(#7%'0 (7 ,"7"-#( #"6*6.7 #%0 B#%*''%*' *#( *',4%3$(, +"# * %'0-.*#
-#"(" (#(-*..7 ('-#( M*#$( L(*,(#% *', 0('(#*( (9(8.*#7
(#+"#8*'3( %' ()(#7 +-'3%"'
B#%*''%*' (9%6% ( +".."!%'0 .(*,(#% 6(*)%"# J!( +"',.7 3*.. BULB
B#%*''%* U'%)(#*. L(*,(#% B(*)%"#
I!/,$*!7
T/5 O$*/!!*#
P/#6./ D//.#65/!
-
8/9/2019 Presentation Report of Britannia Industries Limited
47/54
Britannia Presentation Report
L/$*, O$*/!!*#
C%!#5/$ O$*/!!*#
K.*!7 O$*/!!*#
D$*/ '#$ R/%.!%
E!$/6$//$*. S6*$*!
S7%!/5 = P$#"/%% O$*/!!*#
C#55*"!*#
I+ 7"- +((. 7"- *3$ - !(.. %' (#8 "+ *.. (( 6(*)%"#,"' !*( %8("%'
-
THE GATEWAY TO BRITANNIA
E!$7 L//. R/"$*!5/!
-
8/9/2019 Presentation Report of Britannia Industries Limited
48/54
Britannia Presentation Report
4 M*'*0(8(' T#*%'%'0/ O++%3(# T#*%'((
L!/$. R/"$*!5/!
E.%0%6%.%7 F"# (".( !% 2 "# 8"#( 7(*# "+ (9(#%('3(
F-'3%"' "'( 3*'
-
8/9/2019 Presentation Report of Britannia Industries Limited
49/54
Britannia Presentation Report
T",*7: !% * -0( )*#%(7 "+ #"+(%"'*. %'%-%"' #(*, *3#" ( 3"-'#7: (#( %* 6#"*,(# 3*')* " 3""( +#"8 T( 8*%' "-#3( "+ #(3#-%8(' "+ M*'*0(8('T#*%'(( *#(
B-%'( S3"". JMBA
E'0%'((#%'0 I'%-(
F"", T(3'"."07 I'%-(
ICAI/ICWAI/ICSI/ICFAI *', "(# -3 %'%-( "++(#%'0 #"+(%"'*. 3"-#(
A' *.(#'*%)( #"-( % +"# 3*',%,*( " *.7 ,%#(3.7 " B#%*''%* "# #"-0 *
#(3#-%8(' 3"'-.*' T( ,%%'0-%%'0 +*3"# 6(!((' MT *', "(# .*(#*. %#(
!"-., 6( %' (#8 "+ (%# (9(#%('3( *', @-*.%+%3*%"' I' % 3*(: "!()(#:
3*',%,*( 8*7 "# 8*7 '" *)( #%"# (9(#%('3( F"# (9(#%('3(, 3*',%,*(: 1 7(*#
"# .( !"-., 6( ( 8*9%8-8 3* " 6( (.%0%6.( +"# ( M*'*0(8(' T#*%'%'0 S3(8(
C56%4 C*8- #(3#-%8(' * !" *0(: )% S-88(# T#*%'(( R(3#-%8(' *',
M*'*0(8(' T#*%'(( R(3#-%8(' S-88(# T#*%'%'0 *$( .*3( +"# * (#%", "+ !"
8"' !(#( -,(' +#"8 B-%'( S3"". *', F-'3%"'*. I'%-(
JE'0%'((#%'0/F"", T(3'"."07/F%'*'3( !"#$ "' #"
-
8/9/2019 Presentation Report of Britannia Industries Limited
50/54
Britannia Presentation Report
T)/ P$#,$54 O'3( MT *#( "'46"*#,: (7 *#( *$(' #"-0 * (#%( "+ 3*#(+-..7
,(%0'(, T#*%'%'0 M",-.( * ('3"8* *.8" *.. +-'3%"' "+ ( 6-%'( T(
T#*%'%'0 M",-.( *#( %'(#(#(, !% .%)( #"
-
8/9/2019 Presentation Report of Britannia Industries Limited
51/54
Britannia Presentation Report
ORGANISATION CULTURE
A P(# E8."7(( R()%(!
"ource+ http+JJobbu!timesobs!comJcompanJBritannia,Industries,
LtdJreviewCtt4ompIdM-
-
8/9/2019 Presentation Report of Britannia Industries Limited
52/54
Britannia Presentation Report
CONCLUSION
A+(# 0"%'0 %3$ "' ( %'0: '"! %8( % " 8*$( * 3"8.(( %3-#( W%.( 8*$%'0 *
#",-3 * SKU JS"3$ K((%'0 U'% "+ ( " #(*%.(# %'$ *6"- ( GMROI JG#"
M*#0%' R(-#' "' I')(8(' *', (7 #"8"( ( 6#*', !%3 #")%,( (8 %0(
T(7 (9(3 #(-#' %' ( +"#8 "+ #"+% 8*#0%': 3"8*'7 3(8(: !%',"! ,%.*7 *',
#(+(#('3( "+ ( " A8"'0 ((: 3"8*'7 3(8( 8*$( ( ,%++(#('3( *', *#(
( %0( "-#3( "+ 8"%)*%"' *+(# #"+% 8*#0%' R(*%.%'0 ,(8*', * 3"'*' -
+#"8 ( 3"8*'7
M*#$((# '((, " -( *,)(#%%'0 *', 6#*', 6-%.,%'0 #*(0%( " *,,#( (
,%3(#'%'0 6-7(# *', #(*%. - " %' ,%++(#(' 6-7(# T( 8*'-+*3-#(# "-.,
-',(#*', 3"'-8(# 6(*)%"# 6(3*-( #(*%.(# 3*' (. @-*.%7 *', #%3( I % "'.7- " ,(*.(# *%, % % ,(8*', (7 (.. B#%*''%* =2 *0#(( * * #(*%. " % %
6#*', "-.*#%7: !%3 ,((#8%'( ( -#3*( "+ 6%3-%
T(#( % * 0#(*(# '((, " -',(#*', ( #(*%.(# 6(*)%"# 3"'%,(#%'0 (8 * * (*8
!"#$%'0 +"# ( 3"8*'7 8*7 (. (8 " 6( **3(, " ( 3"8*'7 T(#( "-.,
6( +((.%'0 "+ 6(."'0%'0 " ( 3"8*'7 %' %''(# "+ ( #(*%.(# S(%'0 )*.-( 3.-6 +"#
#(*%.(# " * (7 8*7 (93*'0( )%(! !% ( 3"8*'7 *', (. %' -',(#*',%'0
3"'-8(# 6(*)%"#
-
8/9/2019 Presentation Report of Britannia Industries Limited
53/54
Britannia Presentation Report
BIBLIOGRAPHY
B##%
T%.( MARKETING MANAGEMENT: 1
E,%%"' : A S"- A%*' P(#(3%)(
A-"# P%.% K".(# : K()%' L*'( K(..( : A6#**8 K"7 : M%%.(!*# *
T%.( FINANCIAL MANAGEMENT : E,%%"'
A-"# I M P*',(7
T%.( HUMAN RESOURCE MANAGEMENT: 5E,%%"': T(9 & C*(
A-"# K A!***
A. R/6#$!%
B#%*''%* A''-*. R("# 2;142;1=
MOFPI A''-*. R("# 2;141=
F"", P#"3(%'0 A''-*. R("# 2;1=
I!/$/!
!!!6#%*''%*3"%'
!!!8"+%'%3%'
!!!%6(+"#0
!!!*3(*'*.7(#3"8
!!!8"'(73"'#".3"8
!!!'*-$#%3"8
!!!.%'$(,%'3"8
!!!
-
8/9/2019 Presentation Report of Britannia Industries Limited
54/54
Britannia Presentation Report