presentation online information 2011
DESCRIPTION
The Web Is Changing.Consumers now expect context-rich Web experiences that use location, presence, behavior, the social web and other information to anticipate their needs. In short - they expect content when, where and how they want it.Hippo CMS: Empower Your AudienceHippo was one of the first Java Open Source Web Content Management Solutions on the market – and 10 years later, thousands of the world’s largest and most visited Web properties are powered by Hippo technology.And now, Hippo is establishing new standards. The mobile Web, apps and social media are changing the way audiences consume content. Hippo provides a powerful suite of tools for your organization to create, deliver and optimize context-aware content. It empowers your audience to consume your content when, where and how they expect it.TRANSCRIPT
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www.hartmanevent.nl
Help! My site is dead.
Tjeerd BrenninkmeijerCMO, Hippo
CMO and co-founder of Hippo
@tbrenninkmeijer
http://www.onehippo.com/blog/tjeerd/
Tjeerd Brenninkmeijer
Hippo - facts & figures
• Hippo CMS & Hippo Portal
• Established in 1999, offices in Amsterdam, Boston and Singapore
• “Open source is the future for Enterprise Content Management”
Professional ServicesBusiness Consulting
Support24x7 Support
Product DevelopmentRelease Management & New
Features
Clients
Partners - SI
Your content will be on more and more screens
“BUT MULTICHANNEL ISN’T ENOUGH!”
Web is business
Business is personal
Web is personal
“All Media Will Be Personalized in 3
to 5 Years”- Sheryl Sandberg, COO, Facebook
“But where is your audience?”
“Is this a bad thing?”
“Open up your content to control it”
“And of course, make it social”
Multi Channel Engagement
Visitor
CONTEXT AWARE CONTENT MANAGEMENT
“To Empower your audience!”
So, don’t produce content for your website...
.. or your site may be dead tomorrow!
Write once, use everywhere
.. Add Context
To Multi-channel, multi-device, multi-browser,
multi-language..
.. Personalise
.. Social
.. Open up
“To Empower your audience!”
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More about Hippo:www.onehippo.comwww.onehippo.org