presentation of novatec brand

BRANDING 2008BRANDING 2008

BRANDING2008

5.Feb.2009 by Milan Krusinsky

BRANDING 2008BRANDING 2008

1/ EXHIBITIONS1/ EXHIBITIONS

2/ AWARDS2/ AWARDS

3/ AGENTS EDUCATION3/ AGENTS EDUCATION

4/ AGENT NETWORK4/ AGENT NETWORK

5/ PRODUCTS 20095/ PRODUCTS 2009

6/ ADVERTISEMENT6/ ADVERTISEMENT

7/ IN MEDIA7/ IN MEDIA

8/ SPONSORING 20088/ SPONSORING 2008

9/ SPONZORING 20099/ SPONZORING 2009

10/ MARKETING PROMOTION10/ MARKETING PROMOTION

Mr. Steven Chen, president of Joy Industrial

Mrs. Sun, Taiwan marketing

Mr. Jeff Chen, marketing manager

Guys from wheel's depart.Repair the bikeof Mr. Luo,production manager

1/ EXHIBITIONS 20081/ EXHIBITIONS 2008

TAIPEI CYCLE, Taipei, TaiwanTAIPEI CYCLE, Taipei, Taiwan13.-16. March 200813.-16. March 2008

CHINA CYCLE, Shanghai, ChinaCHINA CYCLE, Shanghai, China25.-28. April 200825.-28. April 2008

1/ EXHIBITIONS 20081/ EXHIBITIONS 2008

EUROBIKE, Friedrichshafen, GermanyEUROBIKE, Friedrichshafen, Germany4.-7. September 20084.-7. September 2008

CYCLE MODE, Tokyo, JapanCYCLE MODE, Tokyo, Japan7.-9. November 20087.-9. November 2008

INTERBIKE, Las Vegas, USAINTERBIKE, Las Vegas, USA22.-24. September 200822.-24. September 2008

2/ AWARDS 20082/ AWARDS 2008

X-PERTI W138 Silver Price of SOEX-PERTI W138 Silver Price of SOE(Symbol Of Excellence)(Symbol Of Excellence)

Main performance:● Unique 3in1 cassette body system● Locking Adjustable System (LAS)● Balanced tension force by 8/16 lacing● Tension is maintaining by nipples with Inside Lock SystemNOTE:In the year 2009 we up-grade these wheelsto new model W150, where we rapidly improveaerodynamic performance & stiffness.

Presentation in Eurobike

3/ AGENTS EDUCATION3/ AGENTS EDUCATION

We educate our agents to improve their knowledge about Novatec products.Through our agents we can provide profe-ssional after market service in each country.

4/ AGENT NETWORK4/ AGENT NETWORKOne of our main goals is to extend our agent network to be closer to each specific market & to the end users.Every new agent needs to agree our conditions & must have good coverage of distribution system & well organization to improve Novatec name as a high-end brand in its territory & also to promote the Novatecproducts to its market.In the year 2008 we extended more companies In the year 2008 we extended more companies to our agent network:to our agent network:

Country: JAPANCompany: YOSHIKAWA MFG. CO., LTD.

Country: MALAYSIACompany: HUAN SCHEN SDN. BHD.

Country: TAIWANCompany: ADVANCED SPORTS INT.-ASIA, LTD.

In the year 2009 we extended:In the year 2009 we extended:

Country: CHILECompany: OXFORD S.A.

Country: CHINA SOUTHCompany: JOY CYCLE PARTS Co.,Ltd. Shenzhen

Country: CHINA NORTHCompany: JOY CYCLE PARTS CO., Ltd. Khunshan

Country: INDONESIACompany: BAGUS BIKE

Country: ITALYCompany: EBER S.R.L.

Country: PERUCompany: DISARVA ASOCIADOS S.R.L.

Country: TAIWANCompany: RUI JIN SPORTS Co., Ltd.

Country: UNITED KINGDOMCompany: PERFORMANCE CYCLES

From time to time we have to do some unhappy decisionsFrom time to time we have to do some unhappy decisionsthat by canceling some companies from our agent networkthat by canceling some companies from our agent networkso that our network is in a good service.so that our network is in a good service.But we continue in good relationship & business activities.But we continue in good relationship & business activities.In the year 2008 we canceled:In the year 2008 we canceled:

Country: AUSTRIACompany: XTESAR Sportmarketing

Country: BULGARIACompany: CROSS LTD.

Country: ISRAELCompany: MOTOFAN

Country: TAIWANCompany: ADVANCED SPORTS INT.-ASIA, Ltd.

Current list of agents you can find in:Current list of agents you can find in:www.NOVATEC.com.twwww.NOVATEC.com.tw

http://www.NOVATEC.com.tw/

5/ PRODUCTS 20095/ PRODUCTS 2009

NEW ROAD WHEELSX-PERTI W285X-PERTI J158X-PERTI W150X-PERTI W319LASSERFORCE

NEW FOLDING WHEELSMini20 Z338Mini20 J219JACKY 451JONNY 406

NEW MTB WHEELSPOWER

UP-GRADED ROAD WHEELSX-PERTI W2 -> W319X-TREME J233JETFLYSPEEDY

UP-GRADED MTB WHEELSX-TRAIL 2x2

NEW VERSIONS OF ROAD WHEELSSPEEDY Light 16/20

NEW VERSIONS OF MTB WHEELSDRAGON Light 28/28DYNAMITE Light 32/32DEMON Light 32/32

CANCELED ROAD WHEELSX-PERTI W138X-PERTI W2X-TREME J133SPIRIT

NEW ROAD HUBSF812SB ... 245gF022SB ... 474gA171GCC ... 146gF192GCC ... 395gF022GCC ... 489gF032GCC campy ... 474g

NEW FOLDING HUBSA551SB

NEW TRACK HUBSA165SBT-BO ... 197gA166SBT-BO ... 254g(BO =Bolt On)

NEW MTB HUBSA141SB ... 118gF742SB-AA ... 251g751GCC ... 156g802GCC ... 411gD341GCC ... 250gD342GCC ... 453gD991SB (4in1) ... 198g* *(QR)D992SB (3in) ... 304g**[-AA] (QR)

NEW DH/FR HUBSD142SB-10 ... 426g

NEW DIRT JUMP HUBSD252SB-BO-AA ... 326g

NEW DIRT BMX HUBSF176SBT-AA ... 289g

UP-GRADED ROAD HUBSA281SB ... 116g -> 110gA291SB ... 82g -> 76g

New Easy 3in1 systemF162SB ... 294g -> 277gF172SB ... 296g -> 271gF372SB ... 276g -> 277g

UP-GRADED MTB HUBSDS51SB ... 190g -> 166gDS11SB ... 191g -> 187g

CANCELED ROAD HUBSA681SBF682SB

CANCELED MTB HUBSA021SBD661SB (3in1)D662SB (3in1)

NEW QUICK RELEASES

QR205F-FB ... 46g (Front for OLD: 74 or 85mm)QR206 ... 117gQR212 ... 97gQR241 ... 103g (Double Color)QR238 ... 121g (Double Color)

For more info check catalogs or visitFor more info check catalogs or visitwww.NOVATEC.com.twwww.NOVATEC.com.tw

http://www.NOVATEC.com.tw/


In international magazine PRO-CYCLING from UK we advertise 6times per year.


In international magazineMOUNTAIN BIKING UK from UK we advertise 6times per year.


In international magazine DIRT from UKwe advertise 6times per year.


DEMON

DIABLO

TRAM700

DOMINANT


DIABLO


COSMOTE KASTRO, GREECECountry: GreecePAINTCAR-MASSI-NOVATEC

Country: Spainwww.team-cycling.com

ROAD RACINGROAD RACING


FUJI TEAMCountry: Taiwan

ROAD RACINGROAD RACING DAMIEN DELBERGUECountry: France

FRANCK HOCQUETCountry: France

BARBARA TESARCountry: Austria

TRIATHLONTRIATHLON


OUTSITERZ-NOVATECCountry: Slovakia

CROSS COUNTRY RACINGCROSS COUNTRY RACINGJANKA STEVKOVACountry: Slovakia


NOVATEC RACINGCountry: Slovakia

KENDA TOMACCountry: AustriaPilots: FILIP POLC, MITCH DELFS

DOWN HILL RACINGDOWN HILL RACING DIRT JUMPDIRT JUMPIGOR PUTERA (SYSEL)Country: Slovakia


ROAD RACEROAD RACE

TEAMS:

CJAM CKT NOVATEC, Country: Spain

FUJI ASIA, Country: Taiwan

HERAKLIO NESSEBAR KASTRO, Country: Greece

SPECIALIZED NOVATEC, Country: Taiwan

QOROZ-NOVATEC, Country: UKSponsored by: Performance Cycles, UK

RACERS:

DAMIEN DELBERGUE, Country: France

FRANCK HOCQUET, Country: France

MTB/XC RACEMTB/XC RACE

TEAMS:

OUTSITERZ NOVATEC, Country: Slovakia

RACERS:

JANKA STEVKOVA, Country: Slovakia

SONIA LOPES, Country: Portugal

MTB/DH RACEMTB/DH RACE

TEAMS:

NOVATEC RACING, Country: Slovakia

XPREZO IMPACT NOVATEC, Country: Canada

RACERS:

ADAM VAGNER, Country: CzechTRIATHLON/DUATHLONTRIATHLON/DUATHLON

TEAMS:

TRIATHLON CLUB “ZRINSKI PETAR”, Country: Croatia

10/ MARKETING PROMOTION10/ MARKETING PROMOTIONP

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10/ MARKETING PROMOTION10/ MARKETING PROMOTION

10/ MARKETING PROMOTION10/ MARKETING PROMOTIONPOSTER Plastic Fiber 75x100cm

Poker Card

BANNER Plastic Fiber 83x118cmSTICKERS

presentation of novatec brand

Documents

new agent

agent networkthat

agent networkso

joy cycle parts

chinachina cycle

taiwantaipei cycle

good service

performance cyclesfrom