presentation of a brand on the move #exhibit #design
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Nothing is more memorable than truth beautifully told.
Exploration in Brand Exhibiting
Rick Julian
A brand is composed of manydifferent pieces which, together, capture the attentionof your buyers. Your
exhibit isthe physical
piece ofyour brand
Design yourExhibit to enlarge, engage andtake charge. Your exhibit
design isthe ultimate
marketingtool to draw
attentionand
commandthe course
of yourbusiness
a brand on the move.
... a brandthat exudespo•ten•tial and
single-mindedre•solve.
Colors answer feeling in man;shapes [form] answer thought;
and motion answers will.
The3 elements used–color, form, motion
... a brandon the move, yet
ex•u•ber•antin its space.
... a brandin step with the
con•nec•tioneconomy.
... a brandaffirmingmas•ter•yover technology.
... a brandforging ahead;energized by
in•no•va•tiveaspirations.
... a brand incommand witha set of differentiatingprom•isesthat link itsproducts to itscustomers.
... a brandin waiting...to be no•ticed
You just have to get noticed. If you don’t get noticed, you don’t have anything.
But the art is in getting noticed naturally, without
screaming and without tricks.
Your
exhibitdesignis the sure–fire wayof getting
no•ticedNATURALLY
Your exhibiting space is a collection of experiences;to try, to buy, to admire and to inspire. You play it right.
You are boundto get noticed.
much of branding is a bunch of intangibles
ideas and thoughts weaveinto words, visuals and vidoes
Scott Talgo
A brand that captures your mind gains
A brand that captures your heart gainsbehavior.
commitment.
Sarmistha Tarafder
510-490-9900 H
OW W
ILL
YO
U CAPTURE THE INTANG
IBLES
more ideas on brand design and brand exhibiting cc