presentacion gn

Presentation campaign 2012

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Index

Brand Positioning

Key Visual 2012

Media’s Application

Off Trade

On Trade

Promotion

BrandPositioning


“GatoNegro is the quality wine to share with friends and family and all those with whom we share strong bonds and with whom we identify and share a common history”

Is a brand with a trajectory, playful, convenient and universal. Its benefits allow it to be perceived as simple and accessible and easy to drink.

Transforms daily situations into entertaining moments, becoming a product that can be enjoyed with family and friends.With GatoNegro you can experience the best moments in life.

Key visual2012


Key visual


Media’s Application



Magazine ads | Aviso revista

Subway | Metro



Public transport ads | Transporte público


Monumental ads | Monumental

advertisements frames | Paleta


Bus Stops | Refugio paleta


Airport aplication | Aplicación aeropuertos


Offtrade


Bottles display | Exhibidor de botellas



Vibrin | Vibrin


Tasting stand | Stand de degustación

Ontrade



Pack 3 wine bottles | Pack 3 botellas


Pack 1 wine bottle | Pack 1 botella


Table tend | Exhibidor de mesa


Sales sheet | Nota de venta


Place mat | Individual


Napking ring | Servilletas


Winestopper | Corta gotas


Wine glass identificators | Identificadores de copa

Promotional Ideas



Kind Of Promotion: Ilusion

Mechanics: QR Code

Comunication: Neck Hangers / stoppers


Brand Manager:Sergio Donoso Y.

Phone Number+ 56 2 4775451

Mobile:+ 56 6 6285345

presentacion gn

Documents

qr codecomunication

wine bottle pack

wine bottles pack

quality wine

entertaining moments

best moments

sergio donoso y

phone number