presentación de powerpoint - unidad editorial · presentación comercial our reader has a high...

9
Presentación comercial Come and discover the For readers who want to be inmersed in the best art. Commercial Presentation 2013 Advertising Marketing Dept. 2nd Accum 2013

Upload: others

Post on 17-Jul-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

Come and discover the For readers who want to be inmersed in the best art.

Commercial

Presentation

2013

Advertising Marketing Dept. 2nd Accum 2013

Page 2: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

A magazine devoted to high-quality popularization of art, with an impressive photographic display and a wide development of every subject.

We rely on the most prestigious art critics and chairmen to collaborate

and supervise the rigorous analysis of every subject.

A magazine with great and acknowledegd prestige.

Referent magazine and leader of its segment.

The magazine of the art

The only one in its sector audited by OJD and EGM.

Commercial presentation

Page 3: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested

in culture as a way of life.

A high quality reader, both because of its purchaising power and its social status, educated and well

trained.

Readers who look for exclusive high-quality products.

Figures

R E A D E R S H I P

C I R C U L A T I O N

82.000 readers

30.043 copies

Commercial presentation

Sources: EGM 2nd ACCUM 2013 / OJD 2012

Page 4: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial Profile

Fuentes: EGM 3er año Móvil 2011

Source: EGM 2nd ACCUM 2013

G E N D E R

A G E

S O C I A L C L A S S

L E V E L O F S T U D I E S

Men….43% Women….57%

47% of our readers have a high level of studies (degree or certificate)

Between 14-24…13% Between 25-44…43% Between 45-64…35% Over 65….9% A+B….55%

C…38% D…7%

Men and women, from A+B social classes with high level of studies

Average age: 42 years.

Commercial presentation

Page 5: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

AN ARTIST / A PROJECT

Each number focuses on one artist and one of his or her most relevant piece.

IN THE COVER / THE EXHIBITION

The exbhibition’s subject in the cover. Wide report about the exhibition in

every magazine’s number.

UP TO DATE

THE 10 DATES. Don’t miss the most important dates: exhibition of paintings, sculpture, photography, art auctions, etc. NATIONAL NEWS. Related to the art world and our National Trust INTERNATIONAL NEWS. Some notes over art byond our borders.

Sections Commercial presentation

Page 6: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

A REPORT AS THE MAIN CHARACTER

Deep reports on subjects of great interest based both in ancient and modern

topics.

AGENDA

Exhibitions

Antiquities

Design

Auctions

Films

Books

In the studio of…

Deliria under control

Sections Commercial presentation

Page 7: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial Special proposals

Implication between advertiser and contents through…

Sponsoring sections and specials

Exclusive sponsorship over any of the magazine’s sections, increasing thus the brand’s renown and authority. Writing a custom-made article or special integrated both visually and editorially into an advertisement.

Advertising of the product by writing a new or report through a special design in the editorial pages of the magazine.

1

2

3

Commercial presentation

Page 8: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

And now DESCUBRIR EL ARTE takes a step forward with its new website Here you may find all the magazine’s information and much more…

15.657 Unique users

35.497 Page views

On March of 2012 the web was launched, keeping up to date all the art on the Internet. . The number of users is growing month after month...

Users who want to be inmersed in the best art

Source: internal figures. April 2013

ART has now its website Commercial presentation

News always updated.

Page 9: Presentación de PowerPoint - Unidad Editorial · Presentación comercial Our reader has a high socio-economical level, is fond of artistic trends and is deeply interested in culture

Presentación comercial

Also…. Descubrir el arte gives you the chance to animate your advertisements Thanks to Orbyt you will see your publication from any device and from anywhere A piece of art as advertisement… in the art magazine

Descubrir el ARTE in Orbyt Commercial presentation