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Preparing forFashion CareersPreparing forFashion Careers

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Preparing for Fashion CareersPreparing for Fashion Careers

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Chapter 13

Preparing for Preparing for Fashion CareersFashion Careers

Career OptionsCareer Options

Education and TrainingEducation and Training


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Chapter Objectives

Identify the personal traits valued by employers.

Identify the personal skills valued by employers.

Describe four areas of employment in the fashion industry.

Discuss the education options for fashion careers.

Describe ways to gain experience in the fashion industry prior to employment.


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Career Foundations

Some jobs in fashion require a high degree of artistic creativity and originality, while others require business know-how and management skills.

Knowledge of the basics of marketing is important for all jobs in the fashion industry.

Section 13.1


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Personal Traits

Having the right personal traits can make the difference between not getting a job or getting a job—and keeping it.

trait a distinguishing feature or characteristic of a personality

Section 13.1

Personal Traits

Section 13.1

Top-Ten Personality Traits

1

2

3

4

5

6

7

8

9

10

Enthusiasm

Maturity

Self-Discipline

Dependability

Initiative

Positive Attitude

Productivity

Reliability

Punctuality

Independence

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Personal Skills

Personal skills can be learned and developed with education and training.

skill the ability to competently perform a specific task

Section 13.1


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Personal Skills

Interpersonal skills include the ability to work with others and be responsible, trustworthy, honest, and loyal.

interpersonal skills skills involving the ability to identify and understand the personal traits of others, including values, ethics, and attitudes

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Personal Skills

Key areas of communication include reading, writing, listening, and speaking.

communication the process of giving and exchanging information, ideas, and feelings

Section 13.1

These skills can be developed and practiced.


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Personal Skills

Most work in the fashion industry is done in team situations.

team a group of people who work together to achieve a common goal

Section 13.1

Teamwork is the process of achieving the goals of the team.


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Personal Skills

A person with leadership skills is a person who inspires, motivates, and influences others.

leadership the process of motivating and guiding one or more individuals, a group, a business, or an organization to reach objectives

Section 13.1

Fashion marketers depend on leaders to develop new ideas and designs as well as strategies for marketing.


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Types of Jobs in Fashion

Career opportunities in fashion exist in each of the four segments of the fashion industry—textiles, fashion promotion, design and manufacturing, and retailing.

Section 13.1


Section 13.1

Textiles

ResearchScientist

ResearchScientist

TextileColoristTextileColorist

TextileDesigner/

Artist

TextileDesigner/

Artist

ConverterConverter

PlantEngineer

PlantEngineer

MarketingAnalyst

MarketingAnalyst

ProductionSupervisor

ProductionSupervisor

SalesRepresentative

SalesRepresentative

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Section 13.1

Fashion Promotion

Art Director(Designer)

Art Director(Designer)

AdvertisingDirector

AdvertisingDirector

GraphicDesignerGraphicDesigner

FashionCopywriterFashion

Copywriter

FashionIllustratorFashionIllustrator

FashionPhotographer

FashionPhotographer

FashionModel

FashionModel

PublicRelations

Agent

PublicRelations

Agent

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Design and Manufacturing

DesignerDesigner

PatternmakerPatternmaker

SampleMaker

SampleMaker

CutterCutter

ProductionManager

ProductionManager

SalesSales

Supply-ChainManager

Supply-ChainManager

Market-ResearchAnalyst

Market-ResearchAnalyst

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Section 13.1

Retail

BuyerBuyer

MerchandisePlanner/Allocator

MerchandisePlanner/Allocator

AssociateBuyer

AssociateBuyer

MerchandiseCoordinator

MerchandiseCoordinator

TrendResearcher

TrendResearcher

StoreManagerStore

Manager

HumanResourcesManager

HumanResourcesManager

SalesAssociate

SalesAssociate

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Entrepreneurial-minded people have started their own businesses in fashion as store owners, consultants, tailors and dressmakers, or import/export specialists.

The opportunities are unlimited for individuals who develop skills through education and training.

Section 13.1


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Operating an e-tail business on an electronic channel—the Web—can be costly, due to design, delivery, returns, and operating expenses.

Though Many larger dot-com companies crashed in the 1990’s, small stores like Harris Cyclery of West Newton, Massachusetts, actually increase sales using a basic Web site. Today, a third of Harris’s bicycle business rides in on the Web to get hard-to-find parts and personal service.

Describe an e-business’s home page to your class after viewing one through marketingseries.glencoe.com.

The first place job seekers look for job openings is usually not the classified ads in the newspapers, but online at job Web sites.

Fashion Monster

Sites such as Monster, Yahoo! HotJobs, and Craigslist allow job seekers to sift through opportunities. In 2004, Monster led the online job industry by offering postings in 27 U.S. markets.

Section 13.1

For more information, go to marketingseries.glencoe.com.18

http://www.marketingseries.glencoe.com/

http://www.marketingseries.glencoe.com/


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What are at least three personal traits valued by employers?

What are four types of personal skills employers seek in potential employees?

What are the four key areas of communication?

1.

2.

3.

Section 13.1

13.113.1


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Sources of Skills and Knowledge

You can discover your career direction by determining your skills and interests, but education and training will give you the advantage in fashion.

There are a variety of educational resources available.

Section 13.2


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Sources of Skills and Knowledge

Computer-related training and technical expertise is important when working in any of the fashion industry segments.

Section 13.2

Microsoft® Excel

Microsoft® Excel

Adobe® Photoshopor Illustrator

Adobe® Photoshopor Illustrator

Painting/ Drawing

Painting/ Drawing PhotographyPhotography


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Education

Fashion is a fusion of art, engineering, science, business, and technology.

Students can acquire skills and knowledge through:

Section 13.2

High schoolprograms

High schoolprograms

Communitycolleges

Communitycolleges

Specializedand tradecolleges

Specializedand tradecolleges

UniversitiesUniversities


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ReadarticlesRead

articlesGo to

museumsGo to

museumsTalk to peoplein the industryTalk to peoplein the industry

Education

Non-traditional forms of education can supplement fashion education.

Section 13.2

Take artclasses

Take artclasses TravelTravel Learn another

languageLearn another

language


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Education

Pursuing a career in the fashion industry can begin in high school.

Section 13.2

Develop written and verbal skills through language arts.

Learn problem-solving through math.

Learn analytical skills in science.

Learn computer skills.

Learn business skills in marketing courses.

Take specialized courses in retailing or fashion marketing.


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Post-Secondary Education

Many schools offer degree programs that specialize in fashion merchandising and design.

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You can earn an associate degree in areas such as fashion merchandising, visual communications, and fashion design.

Section 13.2

associate degree a college degree recognizing two years of coursework at a community college, specialized college, or trade school

Another option is a certificate program.


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To earn a bachelor’s degree, many colleges or universities require that students take academic courses.

Section 13.2

bachelor’s degree a college degree recognizing four of more years of undergraduate coursework at a college or university

Some community colleges offer dual admissions with four-year universities.


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Consider these questions when selecting an educational program:

Section 13.2

What schools offer a program for the career you have chosen?

How long does the program last?

What is the cost and is financial assistance available?


Section 13.2

Career Planning

Steps

1.Evaluate

2.Research

3.Choose

4.Educate and Train

5.Experience

6.Network

7.PresentYourself

8.Stay

Informed

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Gaining Experience

Working in the fashion industry while still in high school or college can be a valuable learning experience.

Part-time work experience teaches you about a career firsthand while you earn money.

Section 13.2


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Gaining Experience

An internship in the fashion business is a great way to gain experience and exposure to the industry.

Section 13.2

internship a temporary paid or unpaid position giving students direct work experience and exposure to various aspects of a career

An internship can be paid or non-paid.


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Gaining Experience

Job shadowing can provide valuable resources and contacts for your job search.

Section 13.2

job shadowing an activity in which a person follows a worker on the job to learn about the job and the workplace


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Gaining Experience

Many schools provide work-study programs.

In a work-study program, students go to class part-time and then work at related jobs part-time.

Section 13.2


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Gaining Experience

Advantages of work-study programs are:

Section 13.2

Students can be trained.

Students gain experience and compensation.

Students gain course credit.

Students gain a greater understanding of how the different jobs within the industry are interrelated.

Students may become eligible for an apprenticeship or other training program.


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Trade and Student Organizations

Trade associations serve the business community, and student associations such as DECA can offer a multitude of opportunities.

DECA helps students build and utilize leadership and teamwork skills through chapter activities that serve the members, school, and community.

Section 13.2


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What are three ways students can gain experience in the fashion industry?

What are the benefits of an internship?

How can student organizations such as DECA help students prepare for a career?

1.

2.

3.

Section 13.2

13.213.2

preparing for fashion careers back to table of contents

Documents

fashion section

fashion industrytextiles

fashion promotion

fashion marketers

fashion career opportunities

personal traits section

interpersonal skills

leadership skills